At a Glance
- Tasks: Lead innovative offline marketing campaigns and drive creative strategies for consumer engagement.
- Company: Dynamic consumer-focused business eager to modernise its marketing approach.
- Benefits: Competitive salary, creative freedom, and opportunities for professional growth.
- Other info: Exciting chance to influence a growing marketing function in a collaborative environment.
- Why this job: Blend creativity with commercial impact and shape the future of marketing.
- Qualifications: Experience in B2C campaign management and a passion for creative marketing.
The predicted salary is between 40000 - 50000 £ per year.
A growing consumer focused business is looking to appoint a commercially aware and creatively driven Marketing Manager to help evolve and modernise its offline marketing capability. This is not simply a campaign coordination role. The business is specifically looking for someone with a solid track record within B2C campaign management and consumer marketing, who can bring stronger creative thinking, sharper customer targeting, and a more sophisticated approach to offline customer acquisition activity.
The environment would suit someone who genuinely enjoys the creative side of marketing but also understands the commercial importance of segmentation, testing, response tracking, customer insight, and campaign effectiveness. You will need to be highly organised, proactive, and confident managing multiple campaigns and stakeholders across Product, Design, Content, and senior leadership teams, whilst maintaining exceptionally high standards across brand execution and detail.
The business is keen to move beyond a relatively traditional offline approach and wants someone who can introduce fresh ideas, challenge thinking, broaden channel activity, and help shape future direction across press, direct marketing, ATL, and wider offline campaigns.
They are looking for someone who combines:
- A solid background within B2C campaign management and marketing
- Strong creative instinct and brand awareness and excellent attention to detail
- Commercial thinking and customer understanding
- Curiosity around data, targeting, and campaign performance
- Confidence managing campaigns end to end
- Energy, initiative, and new ideas
- Strong relationship and stakeholder management skills
This could be a particularly exciting opportunity for someone who enjoys blending creativity with commercial impact and wants genuine scope to influence and evolve a growing marketing function.
Marketing Manager in Redditch employer: HRG
Join a dynamic and innovative consumer-focused business that values creativity and commercial acumen in its Marketing Manager role. With a strong emphasis on employee growth, you will have the opportunity to shape and modernise marketing strategies while collaborating with diverse teams in a supportive work culture. The company offers a vibrant environment where fresh ideas are encouraged, ensuring that your contributions will have a meaningful impact on the brand's evolution.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Redditch
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend marketing events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you get the chance to meet hiring managers, bring examples of your past campaigns or creative ideas. This will not only demonstrate your skills but also show that you're genuinely passionate about the role.
✨Tip Number 3
Be proactive in your follow-ups! After interviews or networking events, send a quick thank-you email and express your enthusiasm for the position. It keeps you on their radar and shows your commitment.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative to apply directly. It shows you're serious about joining our team and helps us keep track of your application more easily.
We think you need these skills to ace Marketing Manager in Redditch
Some tips for your application 🫡
Show Off Your Creative Side:We want to see your creative flair! When writing your application, don’t just list your experiences; tell us how you’ve used your creativity in past roles. Share specific examples of campaigns you've managed that showcase your innovative thinking.
Be Commercially Savvy:Make sure to highlight your understanding of the commercial aspects of marketing. We’re looking for someone who can blend creativity with business acumen, so include details about how your campaigns have driven results and improved customer engagement.
Demonstrate Your Organisational Skills:As a Marketing Manager, you'll be juggling multiple campaigns and stakeholders. In your application, give us a glimpse into how you stay organised and manage your time effectively. Share any tools or methods you use to keep everything on track!
Tailor Your Application:Don’t send a generic application! Take the time to tailor your CV and cover letter to our job description. Use keywords from the listing and show us how your experience aligns with what we’re looking for. And remember, apply through our website for the best chance!
How to prepare for a job interview at HRG
✨Know Your B2C Campaigns
Make sure you come prepared with specific examples of your past B2C campaign management experiences. Highlight how you creatively approached challenges and the results you achieved. This will show that you understand the nuances of consumer marketing.
✨Showcase Your Creative Side
Bring along a portfolio or examples of your creative work. Whether it's a successful ad campaign or innovative marketing strategy, demonstrating your creative instincts will resonate well with the interviewers who are looking for fresh ideas.
✨Understand the Commercial Impact
Be ready to discuss how your marketing strategies have driven commercial success in previous roles. Talk about your approach to segmentation, testing, and response tracking, and how these elements contributed to campaign effectiveness.
✨Build Relationships on the Spot
Since strong relationship management is key, practice how you would engage with various stakeholders. During the interview, demonstrate your ability to communicate effectively and build rapport, as this will be crucial in managing multiple campaigns across teams.