At a Glance
- Tasks: Manage customer relationships and identify new business opportunities in the commercial vehicle sector.
- Company: Established leader in commercial vehicle workshop equipment with a strong marketing presence.
- Benefits: Competitive OTE, supportive team, and a well-known product portfolio.
- Other info: Opportunity for travel and career growth within a collaborative team.
- Why this job: Join a growing company and make an impact in a dynamic sales environment.
- Qualifications: B2B sales experience, strong communication skills, and a proactive mindset.
The predicted salary is between 40000 - 50000 £ per year.
A well-established manufacturer and supplier of commercial vehicle workshop equipment is looking to appoint an Area Sales Manager to support continued growth across the South of England. This is a field-based role managing a defined territory, developing relationships with existing customers while identifying new opportunities across the commercial vehicle workshop sector.
One of the key attractions of this position is the strength of the company’s marketing function. The business is a recognised leader in its sector and invests heavily in marketing activity that consistently generates a high volume of high-quality inbound enquiries, providing the sales team with strong opportunities alongside territory development. The role also offers a highly achievable OTE, with a well-established product portfolio and strong brand reputation within the industry.
The Role
- Manage and grow relationships with existing customers across your territory
- Identify and develop new business opportunities within commercial vehicle workshops
- Promote a range of specialist workshop equipment including lifts, brake testers and related products
- Convert inbound sales enquiries generated through the company’s marketing activity
- Plan and manage your sales territory to maximise growth opportunities
- Attend regular sales meetings and contribute to wider commercial strategy
- Travel across the region with occasional overnight stays where required
The Candidate
This role would suit a driven field sales professional who enjoys building relationships, managing a territory and developing new business opportunities. You will likely bring:
- Experience in a B2B sales or field sales environment
- Strong communication and relationship-building skills
- A proactive approach to identifying and developing opportunities
- Good planning and organisation to manage a regional territory effectively
- A customer-focused mindset and the ability to work as part of a collaborative team
- A full UK driving licence is required and comfortable with one night a week away (fully expensed).
This is an excellent opportunity to join a growing business with a strong reputation in its sector, a supportive sales team and a marketing engine that helps generate consistent opportunities for the field sales team.
Area Sales Manager in Guildford employer: HRG
As a leading manufacturer and supplier of commercial vehicle workshop equipment, this company offers an exceptional work environment for an Area Sales Manager. With a strong emphasis on employee growth, a supportive sales team, and a robust marketing function that generates high-quality leads, you will have the tools and resources to thrive in your role. The company's commitment to fostering relationships and providing a collaborative culture makes it an attractive employer for those seeking meaningful and rewarding employment in the South of England.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager in Guildford
✨Tip Number 1
Network like a pro! Get out there and connect with people in the commercial vehicle sector. Attend industry events, join relevant online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. Building relationships can open doors to opportunities that aren’t even advertised!
✨Tip Number 2
Be proactive in your approach! Don’t just wait for inbound enquiries to come to you. Research potential clients in your territory and reach out directly. Show them how our workshop equipment can solve their problems and improve their operations. A little initiative goes a long way!
✨Tip Number 3
Prepare for those sales meetings! Know your product portfolio inside out and be ready to discuss how it meets the needs of your customers. Tailor your pitch to highlight the benefits of our equipment, and don’t forget to share success stories from other clients to build credibility.
✨Tip Number 4
Apply through our website! We’re always on the lookout for passionate individuals who want to join our team. By applying directly, you’ll get a chance to showcase your personality and enthusiasm, which can make a real difference in the hiring process. Let’s get you on board!
We think you need these skills to ace Area Sales Manager in Guildford
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Area Sales Manager role. Highlight your B2B sales experience and any relevant achievements that showcase your ability to build relationships and develop new business opportunities.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your proactive approach and how you can leverage our strong marketing function to drive sales in your territory.
Showcase Your Communication Skills:Since strong communication is key in this role, make sure your application reflects your ability to connect with others. Use clear and concise language, and don’t hesitate to share examples of how you've successfully built relationships in the past.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our team!
How to prepare for a job interview at HRG
✨Know Your Territory
Before the interview, take some time to research the specific territory you'll be managing. Understand the key players in the commercial vehicle workshop sector and identify potential customers. This will show your proactive approach and help you discuss how you can effectively grow relationships in that area.
✨Showcase Your Sales Skills
Prepare to share specific examples from your past experiences in B2B or field sales. Highlight how you've successfully identified new business opportunities and converted leads into sales. Use metrics where possible to demonstrate your achievements, as numbers speak volumes in sales roles.
✨Emphasise Relationship Building
Since this role focuses heavily on managing and growing customer relationships, be ready to discuss your strategies for building rapport and trust with clients. Share anecdotes that illustrate your communication skills and how you've maintained long-term partnerships in previous roles.
✨Understand the Product Portfolio
Familiarise yourself with the range of specialist workshop equipment the company offers, such as lifts and brake testers. Being knowledgeable about the products will not only impress your interviewers but also allow you to discuss how you can effectively promote them to potential customers.
