At a Glance
- Tasks: Lead marketing and communications to boost visitor engagement and brand presence.
- Company: Aerospace Bristol, a vibrant museum celebrating flight and innovation.
- Benefits: Flexible working, inclusive culture, and opportunities for professional growth.
- Other info: Join a passionate team dedicated to making aerospace history accessible to all.
- Why this job: Shape the future of aerospace storytelling and inspire the next generation.
- Qualifications: Proven experience in marketing, strong communication skills, and strategic thinking.
The predicted salary is between 50000 - 60000 € per year.
We are committed to creating an inclusive and diverse workplace. We welcome applications from people of all backgrounds and experiences and are proud to be an equal opportunities employer.
Location: Bristol – flexibility around remote working
Contract: Permanent, full-time, flexibility required to meet job requirements
About Aerospace Bristol
We are Aerospace Bristol, the museum for flight, space, Concorde and beyond. Here, the legacy of aerospace lives on — not only in the aircraft, engines and collection we conserve, but in the stories we share. Aerospace Bristol is a place where people connect: with history, with each other and with the ideas that shaped the modern world. By opening the doors to discovery for all, we inspire the next generation of engineers, innovators and explorers.
The Role
The Head of Marketing & Communications will lead Aerospace Bristol's marketing, communications and brand activity, driving visitor numbers and income. This is a key role within the museum, and an important addition to the senior management team.
The post holder will oversee all aspects of marketing and communications activity, including digital marketing, content, PR, social media, internal communications and brand development. The role will line manage the Content Manager and manage external agencies and partners.
Aerospace Bristol has ambitious plans to strengthen its digital presence, develop audience insight and CRM systems, and build a more strategic and consistent approach to communications and storytelling. The Head of Marketing & Communications will play a critical role in shaping and delivering this work.
Duties & Responsibilities
- Lead the development and delivery of Aerospace Bristol's marketing and communications strategy.
- Develop campaigns and audience-focused activity to increase visitor numbers, engagement and awareness.
- Lead on brand development and ensure consistency across all communications and marketing activity.
- Oversee digital marketing activity, including website, social media, email marketing and digital content.
- Lead the development of audience insight, CRM and data-led communications approaches.
- Oversee internal communications, ensuring staff, volunteers, members and stakeholders are informed and engaged.
- Manage media relations and PR activity, including external agencies and partners.
- Line manage the Content Manager and support their professional development.
- Manage external marketing and PR agencies, ensuring effective delivery and value for money.
- Support interpretation and storytelling across the museum site and visitor experience.
- Work collaboratively with fundraising and partnerships colleagues on campaigns, stakeholder communications and organisational messaging.
- Develop partnerships and collaborative opportunities that extend the reach and impact of the organisation.
- Monitor and report on marketing performance, audience engagement and campaign effectiveness.
- Play an integral role within the management team to shape and develop strategic plans for the organisation.
- Undertake any task that may be requested from time to time by the CEO, in line with the nature and scope of this post.
Person Specification
- Experience of leading marketing and communications activity, including digital marketing, content and audience engagement.
- Strong strategic thinking skills, with the ability to develop and deliver effective plans and campaigns.
- Excellent written and verbal communication skills.
- Experience of managing staff, agencies or external partners.
- Experience of developing audience-focused communications and engagement activity.
- Experience of working across digital platforms including websites, email marketing and social media.
- Ability to work at both a strategic and practical level within a small organisation.
- Strong organisational and project management skills.
- Creative, collaborative and proactive in approach.
- Ability to build positive relationships and work effectively across teams and with external stakeholders.
- Commitment to inclusion, accessibility and audience development.
- Experience of the museum, heritage, charity, cultural or visitor attraction sector would be advantageous, but is not essential.
Head of Marketing & Communications in West Bromwich employer: HR Star | B Corp certified
Aerospace Bristol is an exceptional employer that fosters an inclusive and diverse workplace, welcoming individuals from all backgrounds to contribute to our mission of inspiring the next generation of engineers and innovators. Located in Bristol, we offer flexible working arrangements and a collaborative work culture that prioritises employee growth and development, ensuring that every team member has the opportunity to thrive while engaging with our rich heritage of flight and space exploration.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing & Communications in West Bromwich
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing and communications achievements. This is your chance to showcase your creativity and strategic thinking, so make it pop and let your personality shine through!
✨Tip Number 3
Prepare for interviews by researching Aerospace Bristol and its mission. Understand their audience and think about how you can contribute to their marketing strategy. Tailor your responses to show how your experience aligns with their goals — this will set you apart from the crowd!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Aerospace Bristol team. Let’s get you that dream job!
We think you need these skills to ace Head of Marketing & Communications in West Bromwich
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Head of Marketing & Communications role. Highlight your experience in digital marketing and audience engagement, as these are key aspects of the job. We want to see how your skills align with our mission at Aerospace Bristol!
Showcase Your Creativity:This role is all about storytelling and brand development, so don’t hold back! Share examples of past campaigns or projects where you’ve used creative strategies to engage audiences. We love seeing innovative ideas that can inspire the next generation.
Be Clear and Concise:When writing your application, keep it clear and to the point. Use bullet points where possible to make your achievements stand out. We appreciate straightforward communication, especially when it comes to showcasing your skills and experiences.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us without any hiccups. Plus, you’ll find all the details you need about the role and our values right there!
How to prepare for a job interview at HR Star | B Corp certified
✨Know Your Audience
Before the interview, research Aerospace Bristol and its mission. Understand their audience and how your marketing strategies can enhance visitor engagement. Tailor your responses to show how your experience aligns with their goals.
✨Showcase Your Strategic Thinking
Prepare examples of past campaigns you've led that demonstrate your strategic thinking skills. Be ready to discuss how you developed these plans and the impact they had on audience engagement and brand development.
✨Be Ready to Discuss Digital Marketing
Since the role involves overseeing digital marketing, brush up on your knowledge of current trends in social media, email marketing, and website optimisation. Share specific tools or platforms you've used and how they contributed to successful campaigns.
✨Highlight Your Collaborative Spirit
Aerospace Bristol values collaboration, so be prepared to discuss how you've worked with teams and external partners in the past. Share examples of how you’ve built positive relationships and achieved common goals through teamwork.
