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For Companies At a Glance
- Tasks: Lead exciting digital marketing campaigns and optimise them for maximum impact.
- Company: Join a forward-thinking recruitment agency with a focus on innovation.
- Benefits: Enjoy a competitive salary, fully remote work, and opportunities for professional growth.
- Other info: Collaborative environment with potential for mentorship and career advancement.
- Why this job: Make a real difference in brand awareness and customer engagement using cutting-edge AI tools.
- Qualifications: Experience in digital marketing and a passion for data-driven strategies.
The predicted salary is between 45000 - 50000 £ per year.
Salary: Up to 50,000p/a DOE
Hours: Monday - Friday 9:00 am - 5:00 pm
Location: Fully remote
Role Overview
HRGO Recruitment are currently seeking an experienced, data-driven Digital Marketing Specialist to lead integrated marketing campaigns that drive brand awareness, customer acquisition, and measurable business growth. This role combines performance marketing expertise with AI-powered content creation and automation to maximise campaign impact and efficiency.
Key Responsibilities
- Plan, execute, and optimise multi-channel marketing campaigns
- Own paid digital channels (Google Ads, PPC, paid social) and manage full campaign lifecycle
- Set KPIs, monitor performance, and optimise for ROI
- Manage budgets and forecasting
- Use data to inform segmentation, targeting, and messaging strategies
- Maintain brand consistency across all communications
- Support PR and customer journey initiatives
- Leverage AI tools to create and optimise content (blogs, emails, ads, landing pages, social media)
- Develop effective prompts and refine AI-generated content to align with brand voice
- Implement automation and AI solutions to improve efficiency
- Collaborate cross-functionally and mentor a Campaign Executive
Digital Marketing Specialist employer: HR GO Recruitment
Contact Detail:
HR GO Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the digital marketing space, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns, analytics, and any AI tools you've used. This will help you stand out and demonstrate your expertise in driving brand awareness and customer acquisition.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of performance marketing and AI content creation. Be ready to discuss how you've used data to optimise campaigns and improve ROI – that's what employers want to hear!
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find roles that match your skills and interests. Plus, you'll be part of a community that values growth and innovation in digital marketing.
We think you need these skills to ace Digital Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Specialist role. Highlight your experience with multi-channel campaigns, performance marketing, and any AI tools you've used. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how you can contribute to our team. Be sure to mention specific achievements that demonstrate your expertise in driving brand awareness and customer acquisition.
Showcase Your Data Skills: Since this role is data-driven, don’t forget to showcase your analytical skills. Include examples of how you've used data to inform your marketing strategies and optimise campaigns. We love numbers, so let them do the talking!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at HR GO Recruitment
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends in digital marketing, especially around AI tools and performance marketing. Be ready to discuss specific campaigns you've worked on and how you used data to drive decisions.
✨Showcase Your Analytical Skills
Prepare examples of how you've set KPIs and monitored campaign performance in the past. Highlight your experience with Google Ads, PPC, and paid social channels, and be ready to explain how you optimised for ROI.
✨Demonstrate Your Creativity with AI
Since this role involves leveraging AI for content creation, think of ways you've used AI tools before. Bring examples of prompts you've developed or how you've refined AI-generated content to fit a brand voice.
✨Be Ready to Collaborate
This position requires cross-functional collaboration, so prepare to discuss how you've worked with other teams in the past. Share experiences where you mentored others or contributed to team projects, showcasing your teamwork skills.