At a Glance
- Tasks: Lead marketing strategies for exciting equestrian and ceremonial events.
- Company: Dynamic international event company with a passion for equestrian sports.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Be part of a creative environment with a focus on audience engagement and brand growth.
- Why this job: Join a vibrant team and shape the future of iconic events like the London International Horse Show.
- Qualifications: Proven marketing experience, strong leadership skills, and a passion for events.
The predicted salary is between 40500 - 49500 £ per year.
Marketing & Communications Director for international event company specialising in equestrian, military and ceremonial events.
Role has particular focus on the London International Horse Show, Royal Windsor Horse Show and the Talk Horse Podcast.
Reporting To
Chief of Staff and Event Directors
Hours
Monday to Friday 9:00 – 17:30 (one WFH day per week)
Role
The Marketing & Communications Director is responsible for leading the strategic development and delivery of marketing, communications, brand, content, digital, PR, customer acquisition and audience engagement activities across the business, and managing the delivery of the media and press requirements on-site at events.
As a member of the Senior Leadership Team, the Marketing Director will drive ticket sales, audience engagement, brand growth, commercial revenues, audience development and stakeholder engagement, ensuring all marketing activity supports the organisation's overall business objectives.
Key Responsibilities
- Develop and implement comprehensive marketing and communications strategies aligned with company objectives.
- Lead annual marketing planning, budgeting and forecasting processes.
- Identify new opportunities to grow audiences, increase revenue and strengthen brand positioning.
- Lead the planning and execution of integrated marketing campaigns across digital, print, PR, partnerships and experiential channels.
- Lead content strategy across owned, earned and paid platforms
- Ensure effective coordination between marketing, operations, commercial and production teams
Skills & Experience
- Proven success in developing and delivering strategic marketing plans.
- Successful team leadership and development.
- Strong commercial awareness and revenue-focused mindset.
- Experience managing multi-channel campaigns and large-scale budgets.
- Excellent communication, presentation and stakeholder management skills.
- Experience of seated events, exhibitions, sport, entertainment or hospitality sectors.
- Sponsorship and partnership marketing experience.
- Knowledge of equestrian sport and live event operations.
- Knowledge of building and monetising podcasts
- #J-18808-Ljbffr
Marketing & Communications Director in Windsor employer: HPower Group
As an Executive Assistant to the Chief of Staff, you will thrive in a dynamic and entrepreneurial environment that values integrity, initiative, and collaboration. Our company fosters a supportive work culture where your contributions are recognised, and you have ample opportunities for professional growth through diverse projects and events, including prestigious shows like the Royal Windsor Horse Show. Join us to be part of a team that prioritises excellence and offers a rewarding experience in a fast-paced setting.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Communications Director in Windsor
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HPower Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HPower Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HPower Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HPower Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing & Communications Director in Windsor
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HPower Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HPower Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about HPower Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HPower Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HPower Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HPower Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
