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- Tasks: Create and manage omnichannel marketing programs to generate high-quality leads.
- Company: Leading tech company in Reading with a focus on innovation.
- Benefits: Hybrid work environment, competitive salary, and opportunities for professional growth.
- Why this job: Join a dynamic team and drive impactful marketing strategies in a thriving industry.
- Qualifications: 5-7 years in B2B marketing with a track record in demand generation.
- Other info: Occasional travel for client engagements and a collaborative work culture.
The predicted salary is between 36000 - 60000 £ per year.
A leading tech company in Reading seeks an experienced Account-Based Marketing professional to create and manage omnichannel marketing programs aimed at generating high-quality leads. This role requires 5-7 years in B2B marketing with proven success in driving demand generation and stakeholder leadership.
Responsibilities include executing marketing strategies that align with company priorities and leveraging data analytics to optimize campaigns. A hybrid work environment is offered, with occasional travel for client engagements.
Enterprise ABM & Demand Gen Lead in Reading employer: HP
Contact Detail:
HP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Enterprise ABM & Demand Gen Lead in Reading
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for opportunities. You never know who might have a lead or can refer you to someone at that leading tech company in Reading.
✨Tip Number 2
Showcase your skills! Create a personal website or portfolio that highlights your experience in B2B marketing and demand generation. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in executing omnichannel marketing programs. We want you to shine!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Enterprise ABM & Demand Gen Lead in Reading
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the specific skills and experiences that match the job description. Highlight your B2B marketing experience and any successful demand generation campaigns you've led.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for the Enterprise ABM & Demand Gen Lead role. Share specific examples of how you've driven results in previous positions and how you can bring that success to our team.
Showcase Your Data Skills: Since this role involves leveraging data analytics, be sure to mention any tools or methodologies you’ve used to optimise campaigns. We love seeing how you’ve turned data into actionable insights!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at HP
✨Know Your ABM Inside Out
Make sure you brush up on your Account-Based Marketing knowledge. Be ready to discuss specific strategies you've implemented in the past and how they drove demand generation. Highlight your experience with omnichannel marketing programs, as this will show you're a perfect fit for the role.
✨Showcase Your Data Savvy
Since leveraging data analytics is key for this position, prepare examples of how you've used data to optimise campaigns. Discuss any tools or software you’re familiar with that can help analyse performance metrics. This will demonstrate your analytical skills and ability to make data-driven decisions.
✨Align with Company Priorities
Research the company’s current marketing strategies and priorities. During the interview, relate your past experiences to their goals. This shows that you’re not just looking for any job, but that you’re genuinely interested in contributing to their success.
✨Prepare for Stakeholder Leadership Questions
Expect questions about your experience in leading stakeholders. Think of specific instances where you’ve successfully managed relationships and driven collaboration. This will highlight your leadership skills and ability to work effectively in a hybrid environment.
