At a Glance
- Tasks: Support marketing campaigns and events for SMB and Mid-Market across UK&I.
- Company: Join HP, a diverse and inclusive tech leader committed to innovation.
- Benefits: Gain hands-on experience in marketing with a competitive salary and growth opportunities.
- Other info: Exciting chance to learn and develop skills in a supportive team.
- Why this job: Make an impact in a fast-paced environment while collaborating with industry experts.
- Qualifications: Degree in Marketing or related field; experience in marketing or event management is a plus.
The predicted salary is between 25000 - 32000 £ per year.
This role supports the execution of SMB and Mid-Market marketing initiatives across UK&I, helping drive awareness, demand generation, partner engagement, and customer growth through collaboration with sales teams, distributors, resellers, agencies, and strategic channel partners.
The successful candidate will gain exposure to integrated marketing, partner ecosystems, demand generation, event management, campaign analytics, and go-to-market execution across SMB and Mid-Market customer segments within a fast-paced technology environment.
Responsibilities- Supports execution of SMB and Mid-Market marketing campaigns across UK&I, including partner-led campaigns, digital activations, webinars, customer events, and lead generation programs.
- Plays a key role in supporting the planning and execution of events across UK&I, including partner events, customer activations, trade shows, webinars, hospitality programs, and sales engagement activities.
- Coordinates event logistics, stakeholder communications, attendee management, agency collaboration, venue coordination, and post-event follow-up activities.
- Assists with Channel marketing initiatives including partner toolkits, co-marketing campaigns, MDF-funded activities, enablement programs, and share-of-voice activations.
- Supports collaboration with distributors, resellers, and channel partners to help drive campaign execution and partner engagement across the UK&I ecosystem.
- Assists with market and competitor research to identify SMB and Mid-Market trends, customer needs, partner opportunities, and growth areas.
- Supports demand generation activities including lead tracking, campaign follow-up processes, and reporting on marketing performance, engagement, and pipeline contribution.
- Helps analyse campaign and event performance metrics including ROI, conversion rates, marketing sourced opportunities, and partner impact.
- Supports creation, localisation, and adaptation of marketing content to ensure relevance for SMB, Mid-Market, and partner audiences.
- Collaborates with cross-functional teams including sales, category, retail, digital, operations, and partner account teams to support integrated marketing execution.
- Works closely with the SMB and Mid-Market Marketing Leads to support business priorities, campaign delivery, and commercial growth objectives.
- Maintains regular reporting and project tracking updates for stakeholders and leadership teams.
- Learns and applies marketing compliance, data privacy, and local regulatory requirements across all activities.
- Bachelor's degree in Marketing, Business, Communications, or related discipline, or equivalent experience.
- Typically 2 years of experience in marketing, channel marketing, partner marketing, demand generation, events, digital marketing, or related fields.
- Internship, placement year, university project, or event management experience within technology, retail, B2B, or commercial marketing environments is advantageous.
- Strong interest in Channel, partner ecosystems, SMB and Mid-Market customer marketing.
- Interest in event planning, customer engagement, and campaign execution.
- Strong communication and collaboration skills.
- Analytical mindset with attention to detail.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Familiarity with digital marketing and social media platforms.
- Confidence working with data, reporting, and marketing performance metrics.
- Strong organisational and presentation skills.
- Eagerness to learn and develop within a commercial marketing environment.
- Supports delivery of SMB and Mid-Market marketing priorities across UK&I through campaign execution, event management, reporting, coordination, and stakeholder collaboration.
- Contributes to partner engagement, demand generation, pipeline growth, and awareness-building activities that support commercial business objectives.
- Applies foundational marketing knowledge and develops practical experience through guided execution, collaboration, and project support across multiple marketing disciplines.
Commercial Marketing Graduate – UK&I in Reading employer: H&P
HP is an exceptional employer that champions inclusivity and diversity, making it a fantastic place for the Commercial Marketing Graduate to thrive. With a vibrant work culture that encourages collaboration and innovation, employees benefit from extensive growth opportunities in a fast-paced technology environment, alongside competitive benefits and a commitment to professional development. Located in the UK&I, this role offers the chance to engage with dynamic marketing initiatives while being part of a supportive community that values every individual's contribution.
StudySmarter Expert Advice🤫
We think this is how you could land Commercial Marketing Graduate – UK&I in Reading
✨Dive into Marketing Meetups
Get yourself to local marketing meetups and networking events. These are gold mines for entry-level folks like us to meet industry pros and learn what skills are hot right now. Plus, you never know who might be looking for someone like you to hire—make those connections count!
✨Start a Personal Project
Why not kick off a blog or a social media account where you can showcase your marketing skills? Share insights, strategies, or even trends you spot. This not only lets potential employers see what you can do but also helps you build a portfolio that's all your own!
✨Engage in Online Marketing Communities
Join online platforms like LinkedIn Groups or Reddit communities focused on marketing. Engage in conversations, ask questions, and share your thoughts on industry trends. This visibility can lead to recommendations or even job notices that aren’t widely advertised!
✨Keep an Eye on Creative Internships
Look out for internships on company websites, especially those like H&P who value fresh perspectives. Many companies offer entry-level roles as a stepping stone, so apply through their careers page and embrace the chance to shine!
We think you need these skills to ace Commercial Marketing Graduate – UK&I in Reading
Some tips for your application 🫡
Show Off Your Creativity!:In marketing and communications, creativity is key! Make sure your application showcases your unique style. Whether it’s in your CV or cover letter, use dynamic language and possibly even a personal branding statement that reflects who you are and what you can bring to H&P.
Demonstrate Your Writing Skills:Solid writing skills are a must in this field. Include samples of your work along with your application—whether it’s blog posts, social media campaigns you’ve created, or even university projects. This not only highlights your abilities but also gives us an insight into your writing style.
Tailor Your Application:For an entry-level position, we want to see your potential and enthusiasm. Research H&P and relate your experiences or coursework to the specific marketing strategies we use. Make it clear why you want to work with us and how you can contribute to our mission.
Don’t Skip the Personal Touch!:In your cover letter, add a few lines about why marketing and communications excite you. Personal anecdotes about experiences you've had or moments that sparked your interest in the field can show us your passion and drive. And remember, we love candidates who take the time to apply through our website!
How to prepare for a job interview at H&P
✨Show off your creative flair!
In marketing communications, creativity is key. Make sure to prepare a portfolio showcasing any relevant projects you've worked on, whether that’s social media campaigns, design work, or interesting content you’ve created. Let your personality shine through—it's all about how you can engage an audience!
✨Brush up on your tools and trends
Familiarise yourself with common marketing tools and platforms like Hootsuite, Canva, or Google Analytics. If you know about the latest trends in digital marketing, such as influencers or content marketing strategies, you'll show you're proactive and ready to dive into the role at H&P.
✨Demonstrate your passion for the industry
Since this is an entry-level position, don't worry about extensive experience—focus on your enthusiasm and eagerness to learn. Be prepared to talk about why you're interested in marketing communications and how it fits into your career goals. Showing this passion can really set you apart!
✨Nail that STAR technique
Many interviews in marketing communications may involve behavioural questions. Use the STAR technique (Situation, Task, Action, Result) to structure your answers and showcase your problem-solving abilities. Prepare a couple of examples related to teamwork or creative projects to illustrate your points well!
