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For Companies At a Glance
- Tasks: Create and manage engaging digital content for websites and social media.
- Company: Join Hozelock, a trusted name in gardening innovation.
- Benefits: Full-time role with opportunities for creativity and growth.
- Why this job: Make a real impact in a collaborative environment focused on quality and sustainability.
- Qualifications: Strong SEO knowledge and experience in graphic design and video editing.
- Other info: Stay ahead of digital trends while working with a passionate team.
The predicted salary is between 28800 - 43200 £ per year.
At Hozelock, we’ve been helping people nurture their gardens for generations. From innovative watering solutions to trusted gardening tools, our products are designed to make growing easier, more enjoyable, and more sustainable. But behind every great product is a great team. We’re a company that values curiosity, craftsmanship and collaboration, where ideas are encouraged, expertise is shared, and people are empowered to make a real impact. If you’re passionate about quality, innovation and being part of a business with a proud heritage and an exciting future, Hozelock could be the place for you.
We now have a fantastic opportunity for a Digital and Website Marketing Executive to join our marketing team on a full time, permanent basis.
OverviewAs a key contributor to Hozelock’s digital activity, you will work closely with Category, Product, Communications and Commercial teams — under the guidance of your manager — to deliver high‑quality digital content. You will create and maintain all website, retailer and Amazon content, including product descriptions, photography, imagery and video assets. By optimising SEO and ensuring consistency across platforms, you will help provide a smooth, engaging user experience while supporting Hozelock’s commercial performance across UK, international and retail channels.
Duties & Responsibilities- User Experience
- Maintain and update content across Hozelock websites, including product pages, category pages, blogs, and promotional campaigns.
- Ensure all content is SEO-optimised, mobile-responsive, and aligned with brand guidelines.
- Implement on-page SEO best practices: meta tags, headings, internal linking, image optimisation, and schema markup.
- Collaborate with stakeholders to keep product information accurate and up to date.
- SEO Planning and Execution
- Conduct keyword research and assist in building content clusters to improve organic rankings.
- Monitor site performance using Google Analytics (GA4), Search Console, and SEO tools (e.g., SEMrush/Ahrefs).
- Prepare monthly SEO and traffic reports with actionable insights.
- Use AI tools for content ideation and optimisation.
- Creative Production
- Design high-quality images for web, social media, and retailer platforms using Adobe Photoshop, Illustrator, or Canva.
- Create and edit short-form videos for product demonstrations, social campaigns, and website use (Adobe Premiere Pro or similar).
- Update product listings, images, and descriptions on Amazon and other retailer portals (e.g., B&Q, Screwfix, Wickes, Argos).
- Ensure compliance with retailer guidelines and optimise content for conversion.
- Support Amazon marketing campaigns (Sponsored Ads, A+ Content) and seasonal promotions.
- Digital Asset Management
- Organise and maintain the digital asset library with accurate metadata for easy stakeholder access.
- Customer and Consumer Support
- Develop high-quality and efficient digital tools to address and resolve customer and consumer website enquiries promptly and effectively.
- Trend Analysis
- Stay updated and share relevant digital trends, industry news, and emerging platforms with stakeholders.
- Strong knowledge of SEO principles and experience managing website content.
- Proficiency in graphic design tools (Adobe Creative Suite or Canva).
- Experience in video editing (Premiere Pro, After Effects, or similar).
- Familiarity with CMS platforms (WordPress, Magento2 or similar).
- Basic understanding of Amazon Vendor Central and retailer content portals.
- Experience with GA4 and reporting dashboards (desirable).
- Knowledge of A+ Content best practices and retailer compliance guidelines (desirable).
Digital & Website Marketing Executive in Birmingham employer: Hozelock (UK)
Contact Detail:
Hozelock (UK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital & Website Marketing Executive in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital content, SEO projects, and any graphic design work. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching Hozelock and understanding their products and values. Tailor your answers to reflect how your skills align with their mission of quality and innovation.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Hozelock team.
We think you need these skills to ace Digital & Website Marketing Executive in Birmingham
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for gardening and digital marketing shine through. We want to see that you’re genuinely excited about the role and how you can contribute to Hozelock’s mission.
Tailor Your Content: Make sure to customise your CV and cover letter to highlight your relevant experience in SEO, content creation, and digital marketing. We love seeing how your skills align with what we do at Hozelock!
Be Clear and Concise: Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills. Remember, clarity is key!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you don’t miss out on any important updates from our team.
How to prepare for a job interview at Hozelock (UK)
✨Know Your SEO Basics
Make sure you brush up on your SEO knowledge before the interview. Hozelock is looking for someone who can optimise content effectively, so be ready to discuss on-page SEO best practices and how you've applied them in past roles.
✨Showcase Your Creative Skills
Prepare a portfolio that highlights your graphic design and video editing work. Since the role involves creating high-quality images and videos, having examples ready will demonstrate your capability and creativity to the interviewers.
✨Familiarise Yourself with Hozelock's Products
Take some time to explore Hozelock’s product range and understand their unique selling points. Being able to discuss how you would market these products digitally will show your genuine interest in the company and its mission.
✨Prepare for Collaboration Questions
Since the role requires working closely with various teams, think of examples from your past experiences where you successfully collaborated with others. Be ready to explain how you communicate and share ideas effectively to achieve common goals.
