Digital Marketing Lead

Digital Marketing Lead

Full-Time 33750 - 41250 Β£ / year (est.) Home office (partial)
Hozelock Ltd

At a Glance

  • Tasks: Lead digital content strategy and create engaging online experiences for gardeners.
  • Company: Hozelock, a top gardening brand loved by millions.
  • Benefits: Competitive salary, bonus, 25 days holiday, WFH options, and health perks.
  • Other info: Inclusive employer committed to diverse backgrounds and career growth.
  • Why this job: Shape the digital future of a trusted brand and inspire the next generation of gardeners.
  • Qualifications: Experience in digital marketing, content creation, and website management.

The predicted salary is between 33750 - 41250 Β£ per year.

Grow a Brand Loved by Gardeners

Hozelock is one of the UK's leading gardening and watering brands, helping millions of people get more from their outdoor spaces. We're looking for a creative and commercially minded Digital Marketing Lead to take ownership of our digital content strategy and create engaging online experiences that inspire consumers and drive growth.

The Role

You'll lead the development of compelling digital content across our websites, Amazon, and online retail channels, ensuring our products are showcased in the best possible way throughout the customer journey. Key responsibilities include:

  • Creating and delivering Hozelock's digital content strategy.
  • Managing and optimising Hozelock websites, including SEO, user experience, and content performance.
  • Leading Amazon and online retailer content, including A+ Content, imagery, video, and product storytelling.
  • Managing digital assets, content calendars, and campaign delivery.
  • Owning and developing our Product Information Management (PIM) system.
  • Using analytics and consumer insights to improve engagement, conversion, and ROI.
  • Managing relationships with external agencies and digital partners.

About You

You'll be a hands-on digital marketing professional with experience in content creation, website management, and digital optimisation. You'll have:

  • Strong experience managing websites, CMS platforms, SEO, and customer journeys.
  • Experience across Amazon, online retail content, and digital asset management.
  • Knowledge of Google Analytics (GA4), Search Console, WordPress, and Magento.
  • Excellent project management and organisational skills.
  • A data-driven mindset with strong analytical and problem-solving abilities.
  • Experience with Adobe Creative Suite, PIM/DAM systems, and Zendesk would be advantageous.

Why Hozelock?

This is a fantastic opportunity to shape the digital future of a trusted consumer brand. You'll have the freedom to bring fresh ideas, influence our customer experience, and make a real impact on business growth.

What We Offer:

  • Competitive salary and bonus package
  • 25 days holiday + bank holidays (with the option to buy and sell!)
  • One day per week WFH (four days onsite in Sutton Coldfield)
  • Company pension scheme
  • Health cash back plan
  • Life assurance
  • Discounted staff shop
  • Employee wellbeing initiatives
  • EV salary sacrifice scheme
  • Plus much more!

Apply now and help us inspire the next generation of gardeners. Hozelock is proud to be an inclusive employer. We welcome applications from all backgrounds and are committed to providing an inclusive recruitment process. If you require any reasonable adjustments, please let us know.

Digital Marketing Lead employer: Hozelock Ltd

Hozelock is an exceptional employer that fosters a culture of collaboration, innovation, and empowerment, making it an ideal place for a Finance Director to thrive. With a competitive salary, generous benefits including a company pension scheme and health cash back plan, and a commitment to employee wellbeing, Hozelock supports professional growth while ensuring a healthy work-life balance. Located in a vibrant area, the company not only values its rich heritage but also encourages its team to contribute to a sustainable future, making every role impactful and rewarding.

Hozelock Ltd

Contact Details:

Hozelock Ltd Recruitment Team

We think you need these skills to ace Digital Marketing Lead

Digital Content Strategy
Website Management
SEO
User Experience
Content Performance
Amazon Content Management
A+ Content Creation