Senior Brand Manager

Senior Brand Manager

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Howden Group Services Limited

At a Glance

  • Tasks: Lead brand strategy and governance while collaborating with global teams.
  • Company: Join Howden, a global insurance group that values employee ownership and work/life balance.
  • Benefits: Flexible hours, hybrid working, and opportunities for career growth in a supportive environment.
  • Other info: Embrace diversity and creativity while shaping your career with us.
  • Why this job: Make a real impact on brand evolution in a dynamic, innovative company.
  • Qualifications: Strong project management skills and ability to communicate effectively.

The predicted salary is between 60000 - 80000 £ per year.

Who are we? Howden is a global insurance group with employee ownership at its heart. We have 24,000 employees across 56 countries, and our culture drives people to stay and make a difference. We value work/life balance, career progression, sustainability, and volunteering.

The role: We are looking for an experienced Senior Brand Manager to join our Corporate Affairs division. The Group Brand team partners with stakeholders across regions and functions to ensure the brand is consistently applied, strategically evolved and effectively enabled at scale.

What you’ll be doing:

  • Brand governance and enablement: Support the implementation and evolution of the global brand framework across the organisation. Partner with stakeholders across regions and business units to drive effectiveness and commercially practical brand application. Help manage governance processes, approvals and brand compliance initiatives.
  • Brand identity and guidance: Support the ongoing development and management of brand identity systems, guidelines and standards. Maintain and evolve brand guidance to reflect organisational needs, digital requirements and emerging technologies. Work closely with internal and external creative partners to ensure high-quality execution across touchpoints.
  • Stakeholder management: Build strong relationships across the organisation, acting as a trusted advisor on brand-related matters. Influence stakeholders at varying levels of seniority within a matrixed, global business. Collaborate closely with Design, Content, Marketing, Communications, Operations and external agency partners.

Who we’re looking for:

  • Essential skills: Operational mindset with strong project management skills. Balanced approach to strategic thinking and practical delivery. Ability to collaborate confidently with creative specialists, providing informed feedback and direction.
  • Desired attributes: Proactive and self-motivated, with the initiative to identify opportunities and drive progress independently. Curious and forward-thinking, with an interest in evolving brand practices, technologies and AI-enabled tools and ways of working. Collaborative and approachable, with the ability to build strong relationships within the team and throughout the business. Strong critical thinker, with a pragmatic, solution-oriented mindset. Organised and detail-oriented, with the ability to manage multiple priorities and workstreams effectively. Comfortable working with ambiguity, able to adapt to evolving priorities. Commercially aware, with an understanding of how the brand supports broader business objectives.
  • Qualifications: Strong written and verbal English, with the ability to communicate information clearly. Good numeracy skills, with confidence working with figures or data relevant to the role.

What do we offer in return? We value diversity and provide reasonable adjustments to ensure the role aligns well with your needs. In addition to the usual adjustments such as software, IT, and office set-ups, we can accommodate flexible hours and hybrid working arrangements where possible. You can shape your career at Howden and grow within a supportive, innovative environment that values your contributions and encourages creative thinking.

Senior Brand Manager employer: Howden Group Services Limited

Howden is an exceptional employer that prioritises employee ownership, work/life balance, and career progression within a supportive and innovative environment. As a Senior Brand Manager, you will have the opportunity to shape your career while collaborating with diverse teams across a global network, all while contributing to meaningful brand initiatives that drive the organisation forward. With flexible working arrangements and a commitment to sustainability and volunteering, Howden fosters a culture where your contributions are valued and your professional growth is encouraged.

Howden Group Services Limited

Contact Details:

Howden Group Services Limited Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Brand Manager

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Howden Group Services Limited and show them what you can bring to the table.

Engage in Marketing Communities

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Attend Industry Events

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We think you need these skills to ace Senior Brand Manager

Brand Governance
Project Management
Stakeholder Management
Brand Identity Development
Creative Collaboration
Strategic Thinking
Operational Mindset

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Howden Group Services Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Howden Group Services Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Howden Group Services Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Howden Group Services Limited

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Howden Group Services Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

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Be Ready for Scenario-Based Questions

At Howden Group Services Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.