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For Companies At a Glance
- Tasks: Create engaging marketing campaigns that boost brand visibility and drive customer engagement.
- Company: Join a dynamic team at a forward-thinking company focused on community and brand growth.
- Benefits: Competitive salary, employee discounts, life insurance, and sick pay.
- Why this job: Make a real impact by building brands and running successful campaigns from start to finish.
- Qualifications: Proven marketing experience, strong communication skills, and creativity in campaign execution.
- Other info: Enjoy a collaborative environment with opportunities for personal and professional growth.
The predicted salary is between 38000 - 50000 £ per year.
We’re looking for a Marketing Manager who can turn ideas into campaigns people notice, trust, and engage with. This is a hands-on, end-to-end marketing role where your work will directly impact brand presence and lead generation.
This role combines two equally important areas:
- Building brand awareness locally through offline and community-focused activity
- Driving enquiries and conversions through effective digital marketing
You will work from the office as part of a small, friendly team, taking ownership of marketing initiatives from concept through to execution and results.
The Role
Brand and Offline Marketing
- You will strengthen brand presence across multiple locations, ensuring visibility, credibility, and trust in local markets.
- This includes planning and delivering offline campaigns such as out-of-home advertising, leaflet drops, direct mail, community noticeboards, local events, sponsorships, and partnerships.
- You will build and manage relationships with local partners, including SMEs, universities, charities, councils, and business groups.
- You will also improve customer experience on-site through signage, merchandising, local messaging, referral prompts, and touchpoints that reinforce professionalism and trust.
- You will ensure brand consistency across tone of voice, visuals, and campaign themes, while allowing sensible local adaptation.
Digital Performance and Demand Generation
- You will plan and run digital marketing campaigns that drive enquiries and engagement. This includes managing paid campaigns such as Google Ads, SEO, landing pages, and conversion optimisation.
- You will write clear, persuasive copy for ads, websites, emails, social media, and offline materials, and produce or brief visual assets to bring campaigns to life.
Measurement and Optimisation
- You will track campaign performance using analytics tools, reporting clearly on results and ROI.
- You will run practical tests across creative, messaging, offers, and local activity to continually improve performance.
What We’re Looking For
Essential Experience
- Proven marketing experience with ownership of campaigns and results
- Strong communication and copywriting skills
- Confidence producing creative briefs, visuals, and brand-aligned messaging
- Highly organised, able to manage multiple projects without losing quality
Highly Valued Experience
- Offline marketing and local brand building, especially across multi-site operations
- Partnership marketing and community engagement
- Experience making practical products or services feel appealing and human
Nice to Have
- B2C and B2B marketing experience
- Familiarity with PPC and SEO platforms and reporting
Benefits
- Salary £38,000–£50,000 per year
- Employee discount
- Life insurance
- On-site parking
- Sick pay
If you enjoy building brands locally, running campaigns end-to-end, and seeing tangible results from your work, this is a role where you can make a genuine impact.
Marketing Manager employer: Howard James Recruitment Consultancy Ltd
Contact Detail:
Howard James Recruitment Consultancy Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Get to know the company inside out! Research their recent campaigns, values, and community involvement. This will help you tailor your approach and show them you're genuinely interested in making an impact.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn, attend industry events, or join relevant groups. Building connections can give you insider info and even a foot in the door.
✨Tip Number 3
Prepare for the interview by practising your pitch. Highlight your past successes in brand building and digital marketing. Be ready to discuss how you can drive enquiries and conversions for them!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team and making a difference.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your relevant experience in both offline and digital marketing, and don’t forget to showcase any successful campaigns you've led!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Mention specific examples of how you've built brand awareness or driven enquiries in the past.
Showcase Your Copywriting Skills: Since strong communication and copywriting skills are essential, make sure your application reflects this. Use clear, persuasive language and keep it engaging – after all, you’ll be doing this in your job too!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important details about the role!
How to prepare for a job interview at Howard James Recruitment Consultancy Ltd
✨Know Your Campaigns
Before the interview, brush up on your past marketing campaigns. Be ready to discuss specific examples where you turned ideas into successful campaigns. Highlight how you measured their success and what impact they had on brand presence and lead generation.
✨Showcase Your Copywriting Skills
Since strong communication and copywriting skills are essential for this role, prepare a few samples of your work. Whether it's ad copy, social media posts, or email campaigns, having tangible examples will demonstrate your ability to create persuasive messaging that resonates with audiences.
✨Understand Local Marketing
Familiarise yourself with local marketing strategies and community engagement. Be prepared to discuss how you've built brand awareness in local markets before, and think of innovative offline campaign ideas that could work for the company’s target audience.
✨Be Data-Driven
The role requires tracking campaign performance and optimising based on analytics. Brush up on your experience with analytics tools and be ready to discuss how you've used data to inform your marketing decisions and improve ROI in previous roles.
