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- Tasks: Manage and optimise paid media campaigns on Meta, TikTok, and Google Ads.
- Company: Join a rapidly expanding online beauty brand based in central Manchester.
- Benefits: Enjoy 25 days holiday, hybrid working, and a supportive team environment.
- Why this job: Be part of an exciting growth journey and make a real impact in the beauty industry.
- Qualifications: Experience managing ad budgets of £10-£20k and strong communication skills required.
- Other info: Candidates must be based in the North West.
The predicted salary is between 43200 - 64800 £ per year.
Our client is a rapidly expanding online beauty brand based in central Manchester who are now building their in-house team and looking to recruit an experienced Paid Media Specialist who is not only experienced in Meta (Facebook/Instagram), TikTok, and Google Ads, but is also proactive, strategic, and focused on performance. This is not a “set it and forget it” role—they are looking for someone who asks the right questions, follows their processes, and actively works to improve campaign outcomes.
You’ll be working closely with the Director to plan, execute, and optimize paid campaigns, following their internal SOPs while also offering your own expert recommendations.
Key Responsibilities:- Launch, manage, and optimize ad campaigns on Meta, TikTok, and Google Ads platforms.
- Follow internal setup procedures, naming conventions, and tracking practices.
- Proactively request creative assets, audience inputs, or landing page feedback when needed.
- Monitor performance, report results, and suggest iterative improvements.
- Collaborate with the team to align on strategy, audience targeting, and creative direction.
- Provide insight into new trends, beta features, or platforms worth testing.
- Demonstrated experience managing monthly budget in ad spend £10 - £20k across Meta, TikTok, and Google.
- Ability to read and interpret performance data and translate it into action.
- Solid understanding of creative testing, audience segmentation, and funnel stages.
- Experience with tools like Google Analytics, conversion tracking, and attribution modeling.
- Strong communication skills—you ask for what you need and report on what matters.
- Willingness to follow team processes but also contribute to improving them.
- Experience working with e-commerce, info products, or lead generation funnels.
- Familiarity with landing page builders (ClickFunnels, Kartra, etc.) or CRO best practices.
- Ability to edit basic ad creative (images, videos, UGC formatting).
- Be part of an exciting journey of growth for a great online beauty brand.
- 25 days holidays + bank holiday.
- Hybrid working.
- Long-term opportunity for the right fit.
- Great team environment.
- Thrives in a team environment but can work independently.
- Doesn’t wait for direction—asks questions, shares insights, and gets things done.
To Apply: Please include your CV and the below:
- Examples of paid media campaigns you've run (with results if possible).
- Your preferred platforms and spend levels.
- A short note on how you proactively manage paid media campaigns.
PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE employer: House Of Fashion Associates
Contact Detail:
House Of Fashion Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE
✨Tip Number 1
Familiarise yourself with the latest trends in paid media, especially within the beauty industry. This will not only help you understand the market better but also allow you to bring fresh ideas to the table during interviews.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed, focusing on your strategic approach and the results achieved. Highlight how you proactively improved campaign performance, as this aligns with what the employer is looking for.
✨Tip Number 3
Showcase your ability to collaborate effectively by discussing past experiences where teamwork led to successful outcomes. This role requires close collaboration with the director and team, so demonstrating your interpersonal skills is key.
✨Tip Number 4
Be ready to share insights on new platforms or features you've tested in your previous roles. This shows that you're proactive and always looking for ways to enhance campaign performance, which is crucial for this position.
We think you need these skills to ace PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Meta, TikTok, and Google Ads. Include specific examples of campaigns you've managed, focusing on budget management and performance outcomes.
Showcase Campaign Examples: Prepare detailed examples of paid media campaigns you've run, including results. This will demonstrate your ability to manage budgets and optimise performance effectively.
Write a Proactive Note: In your application, include a short note explaining how you proactively manage paid media campaigns. Highlight your strategic thinking and willingness to ask questions and seek feedback.
Highlight Relevant Skills: Emphasise your skills in data interpretation, creative testing, and audience segmentation. Mention any familiarity with tools like Google Analytics and landing page builders, as these are crucial for the role.
How to prepare for a job interview at House Of Fashion Associates
✨Showcase Your Campaign Success
Be prepared to discuss specific paid media campaigns you've managed, especially those on Meta, TikTok, and Google Ads. Highlight the results you achieved, such as ROI or engagement metrics, to demonstrate your effectiveness in managing ad spend.
✨Understand the Brand's Voice
Research the online beauty brand thoroughly before the interview. Familiarise yourself with their products, target audience, and current marketing strategies. This will help you align your ideas with their brand voice and show that you're genuinely interested in contributing to their success.
✨Prepare for Technical Questions
Expect questions about your experience with tools like Google Analytics, conversion tracking, and audience segmentation. Be ready to explain how you've used these tools to optimise campaigns and improve performance, showcasing your analytical skills.
✨Demonstrate Proactivity
Since the role requires a proactive approach, think of examples where you've taken the initiative in past roles. Discuss how you’ve requested creative assets or provided insights on new trends, showing that you can contribute positively to the team’s processes.
