PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE
PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE

PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE

Warrington Full-Time 43200 - 64800 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Manage and optimise paid media campaigns on Meta, TikTok, and Google Ads.
  • Company: Join a rapidly expanding online beauty brand based in central Manchester.
  • Benefits: Enjoy 25 days holiday, hybrid working, and a supportive team environment.
  • Why this job: Be part of an exciting growth journey and make a real impact in the beauty industry.
  • Qualifications: Experience managing ad budgets of £10-£20k and strong communication skills required.
  • Other info: Candidates must be based in the North West.

The predicted salary is between 43200 - 64800 £ per year.

Our client is a rapidly expanding online beauty brand based in central Manchester who are now building their in-house team and looking to recruit an experienced Paid Media Specialist who is proactive, strategic, and focused on performance. This is not a “set it and forget it” role—they are looking for someone who asks the right questions, follows their processes, and actively works to improve campaign outcomes.

You’ll be working closely with the Director to plan, execute, and optimize paid campaigns, following their internal SOPs while also offering your own expert recommendations.

Key Responsibilities:
  • Launch, manage, and optimize ad campaigns on Meta, TikTok, and Google Ads platforms.
  • Follow internal setup procedures, naming conventions, and tracking practices.
  • Proactively request creative assets, audience inputs, or landing page feedback when needed.
  • Monitor performance, report results, and suggest iterative improvements.
  • Collaborate with the team to align on strategy, audience targeting, and creative direction.
  • Provide insight into new trends, beta features, or platforms worth testing.
Requirements:
  • Demonstrated experience managing monthly budget in ad spend £10 - £20k across Meta, TikTok, and Google.
  • Ability to read and interpret performance data and translate it into action.
  • Solid understanding of creative testing, audience segmentation, and funnel stages.
  • Experience with tools like Google Analytics, conversion tracking, and attribution modeling.
  • Strong communication skills—you ask for what you need and report on what matters.
  • Willingness to follow team processes but also contribute to improving them.
  • Experience working with e-commerce, info products, or lead generation funnels.
  • Familiarity with landing page builders (ClickFunnels, Kartra, etc.) or CRO best practices.
  • Ability to edit basic ad creative (images, videos, UGC formatting).
Benefits:
  • Be part of an exciting journey of growth for a great online beauty brand.
  • 25 days holidays + bank holiday.
  • Hybrid working.
  • Long-term opportunity for the right fit.
  • Great team environment.
  • Thrives in a team environment but can work independently.
  • Doesn’t wait for direction—asks questions, shares insights, and gets things done.

To Apply: Please include your CV and the below:

  • Examples of paid media campaigns you've run (with results if possible).
  • Your preferred platforms and spend levels.
  • A short note on how you proactively manage paid media campaigns.
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Contact Detail:

House Of Fashion Associates Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE

Tip Number 1

Familiarise yourself with the latest trends in paid media, especially on platforms like Meta, TikTok, and Google Ads. This will not only help you during interviews but also show your proactive approach to staying updated in a fast-paced industry.

Tip Number 2

Prepare to discuss specific examples of campaigns you've managed, focusing on your strategic decisions and the results achieved. Highlighting your ability to optimise campaigns based on performance data will demonstrate your expertise.

Tip Number 3

Showcase your collaborative skills by thinking of ways you can contribute to team strategies. Be ready to share insights on how you’ve worked with creative teams or other departments to enhance campaign outcomes.

Tip Number 4

Research the beauty brand's current marketing efforts and be prepared to discuss how you can improve their paid media strategy. Tailoring your insights to their specific needs will set you apart as a candidate who is genuinely interested in their success.

We think you need these skills to ace PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE

Paid Media Management
Meta Advertising (Facebook/Instagram)
TikTok Advertising
Google Ads Expertise
Campaign Optimisation
Performance Analysis
Budget Management (£10k - £20k)
Creative Testing
Audience Segmentation
Funnel Stage Understanding
Google Analytics Proficiency
Conversion Tracking
Attribution Modelling
Strong Communication Skills
Collaboration and Teamwork
Proactive Problem Solving
Landing Page Builder Familiarity (ClickFunnels, Kartra)
CRO Best Practices
Basic Ad Creative Editing (Images, Videos, UGC Formatting)

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience with Meta, TikTok, and Google Ads. Include specific examples of campaigns you've managed, focusing on budget management and performance outcomes.

Showcase Campaign Examples: Prepare detailed examples of paid media campaigns you've run, including results. This will demonstrate your ability to manage budgets and optimise performance effectively.

Write a Proactive Note: In your application, include a short note explaining how you proactively manage paid media campaigns. Highlight your strategic thinking and willingness to ask questions and seek feedback.

Highlight Relevant Skills: Emphasise your skills in data interpretation, creative testing, and audience segmentation. Mention any familiarity with tools like Google Analytics and landing page builders, as these are crucial for the role.

How to prepare for a job interview at House Of Fashion Associates

Showcase Your Campaign Success

Be prepared to discuss specific paid media campaigns you've managed, including the results achieved. Highlight your experience with Meta, TikTok, and Google Ads, and be ready to explain how you optimised these campaigns for better performance.

Demonstrate Data Interpretation Skills

Since the role requires reading and interpreting performance data, practice explaining how you've used data to inform your decisions in past campaigns. Be ready to discuss metrics that matter and how they influenced your strategies.

Ask Insightful Questions

This isn't just about answering questions; it's also about showing your proactive nature. Prepare thoughtful questions about the company's current campaigns, their target audience, and any challenges they face. This will demonstrate your strategic mindset.

Familiarise Yourself with Their Processes

Understand the importance of following internal SOPs and be ready to discuss how you can adapt to their processes while also suggesting improvements. Showing that you can balance adherence to guidelines with innovation will set you apart.

PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE
House Of Fashion Associates
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  • PAID MEDIA SPECIALIST - ONLINE BEAUTY BRAND - MANCHESTER - £54K - HYBRID ROLE

    Warrington
    Full-Time
    43200 - 64800 £ / year (est.)

    Application deadline: 2027-06-07

  • H

    House Of Fashion Associates

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