MARKETING MANAGER – FASHION/ STREETWEAR/ SPORTS D2C & B2B
CENTRAL MANCHESTER – head office based role
Our client was founded in 2017, and is one of the UK’s fastest-growing Fashion Houses with an experienced team of around 70 people. Specialising in design, sourcing, sales, and distribution, we work with major online platforms and high-street retailers across the UK, Europe, and North America. They are a growing Brand House combining iconic names like Bench, Hype, and NICCE with operational excellence and a clear path for scalable growth.
They are now looking to recruit an experienced Marketing Manager who has a combined background in both D2C / B2B online and offline marketing ideally within a fashion/sports/athleisure background.
The Marketing Manager plays a pivotal role in delivering their brand strategy, communication, and activation plans. An example day in the role could involve: presenting ideas to a third partner retailer for an upcoming retailer campaign, identifying and booking a creative production team for an upcoming photoshoot day, aligning with the eCom function on upcoming commercial promotions and briefing content requirements, providing feedback on a talent partnership proposal, and reporting on the previous month\’s social media performance.
Our client operates a portfolio of brands, including streetwear label NICCE, fashion brand Bench, and kids backpack & clothing brand Hype. The successful candidate will report into the Head of Marketing and lead across 1-2 brands.
Key responsibilities:
- Contribute to brand strategy and objectives, brand tracking set-up and reporting, and annual planning.
- Act as brand champion for the business. Contribute to and present company updates and internal presentations.
- Work with Creative Production and Graphic Design teams to ideate, produce and deliver creative and marketing assets across eCom, wholesale retail, and marketing requirements.
- Manage social media accounts, trend identification, ideating and refining creative concepts, content briefing and roll-out, and reporting.
- Manage influencer, collaboration, PR & talent outreach, briefing, partnerships, events, and reporting.
- Manage and grow relationships with wholesale retail partners. Brief and deliver retailer marketing activation plans and content requirements for both in-store and digital channels.
- Input into the eCommerce function to support site, email, affiliates & paid ads activation plans and content requirements.
- Manage budgets and invoicing.
- Collaborate cross-functionally to ensure brand consistency and to support the go-to-market process.
- Manage stakeholders by collating monthly/quarterly marketing reports and maintaining brand calendars.
Skills and experience:
- 4-5 years marketing experience within fashion, streetwear, sport, or adjacent fields.
- Follow and navigate industry, consumer, and cultural trends.
- Social media native with a passion for the platforms.
- Demonstrated project management skills, including prioritisation and managing multiple projects.
- Strong collaborator with experience building and managing strong relationships, specifically with external parties.
- Ability to approach tasks with a creative eye, coupled with commercial acumen.
- Self-motivated and comfortable getting stuck into all areas and tasks.
This is a full-time office-based role. The office is in the heart of the Northern Quarter in Manchester, a short walk from nearby tram, bus, and train stations.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Staffing and Recruiting
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Contact Detail:
House Of Fashion Associates Recruiting Team