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For Companies At a Glance
- Tasks: Lead brand strategy and marketing campaigns for a premium menswear brand.
- Company: Exciting luxury menswear brand with a dynamic team in Manchester.
- Benefits: Full-time role with opportunities for growth and creativity.
- Why this job: Shape the future of a fast-growing luxury brand and make an impact.
- Qualifications: Experience in fashion marketing and a passion for premium menswear.
- Other info: Join a vibrant environment with exciting events and collaborations.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Our client, a rapidly expanding premium menswear brand establishing its new Manchester city centre headquarters, is seeking an experienced Brand Manager to join their dynamic and ambitious team. This is an exciting opportunity for someone with proven experience in the fashion industry—ideally within premium or luxury menswear—who is passionate about brand storytelling, customer experience, and high‑end product presentation.
About the Role
As Brand Manager, you will be the guardian of the brand’s identity, ensuring consistent, high‑quality messaging and customer experience across all touchpoints. You’ll combine creative vision with strong commercial focus, shaping the brand strategy while driving growth through innovative marketing, events, partnerships, and retail initiatives. You’ll also support wholesale collaborations with leading premium retailers including Selfridges, END, and Harvey Nichols, alongside managing UK‑wide brand events and influencer relationships.
Key Responsibilities
- Define and articulate the brand’s positioning, mission, and USP for the high‑end menswear market.
- Conduct market and trend analysis to identify growth opportunities and maintain brand relevance.
- Translate strategy into clear, actionable business and go‑to‑market plans.
- Lead end‑to‑end marketing campaigns across digital, print, and in‑store channels.
- Oversee creation of all brand assets—advertising, packaging, press material, website and social content.
- Manage PR agencies and influencer partnerships to enhance visibility and desirability.
- Organise and execute premium events including pop‑up shops, product launches & fashion‑led experiences.
- Partner with product, sales, operations, and design teams to ensure consistency in brand execution.
- Monitor KPIs, analyse sales and campaign performance, and report insights to drive decision‑making.
- Manage budgets effectively, ensuring timely delivery of projects within financial targets.
- Provide input on product development to ensure alignment with premium consumer expectations.
- Support retail and wholesale teams to deliver standout in‑store experiences, visual merchandising, and customer service standards.
About You
You’ll bring a balance of creativity, commercial acumen, and excellent communication skills. You thrive in a fast‑growing environment, are detail‑driven, and have a natural passion for premium menswear and brand building. If you’re excited to shape the future of a fast‑growing luxury menswear brand and play a key role in its next phase of growth, we’d love to hear from you.
MARKETING BRAND MANAGER / MENS PREMIUM FASHION BRANDD2C in Manchester employer: House Of Fashion Associates
Contact Detail:
House Of Fashion Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land MARKETING BRAND MANAGER / MENS PREMIUM FASHION BRANDD2C in Manchester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for premium menswear! When you get the chance to chat with hiring managers or during interviews, share your insights on current trends and what excites you about the brand. This will help you stand out as someone who truly gets the industry.
✨Tip Number 3
Prepare for those interviews! Research the brand thoroughly—know their mission, values, and recent campaigns. Be ready to discuss how your experience aligns with their goals and how you can contribute to their growth in the luxury market.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities waiting for you. By applying directly, you’ll ensure your application gets the attention it deserves, and you’ll be one step closer to joining a dynamic team in the premium menswear space.
We think you need these skills to ace MARKETING BRAND MANAGER / MENS PREMIUM FASHION BRANDD2C in Manchester
Some tips for your application 🫡
Show Your Passion for Fashion: When writing your application, let your love for premium menswear shine through! Share specific examples of how you've engaged with the fashion industry and what excites you about brand storytelling and customer experience.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter to reflect the key responsibilities and skills mentioned in the job description. Highlight your relevant experience in marketing campaigns, brand management, and any collaborations with premium retailers.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language to articulate your achievements and how they align with the brand's mission and USP. We want to see your creativity, but clarity is key!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. This way, we can easily track your application and ensure it gets the attention it deserves. Don’t miss out on this exciting opportunity!
How to prepare for a job interview at House Of Fashion Associates
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, mission, and unique selling points. Understand their current marketing strategies and recent campaigns. This will not only show your genuine interest but also help you articulate how your experience aligns with their vision.
✨Showcase Your Creative Vision
Prepare to discuss your past marketing campaigns and how they drove growth. Bring examples of your work that highlight your creativity and commercial focus. Be ready to brainstorm ideas on how you would enhance their brand storytelling and customer experience.
✨Understand the Market Landscape
Research the premium menswear market and identify key trends. Be prepared to discuss competitors and potential growth opportunities. This knowledge will demonstrate your analytical skills and ability to contribute to their brand strategy effectively.
✨Engage with Questions
Prepare thoughtful questions about the brand’s future direction, team dynamics, and how they measure success. This shows your enthusiasm for the role and helps you gauge if the company culture aligns with your values.
