Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Manage e-commerce site and optimise Paid Social campaigns for a legendary basketball brand.
- Company: Join the iconic AND1 basketball brand as it makes a comeback in the D2C market.
- Benefits: Enjoy a dynamic work environment in Central Manchester with opportunities for growth.
- Why this job: Make a significant impact on a beloved brand while working with creative teams and innovative strategies.
- Qualifications: 4+ years in e-commerce or digital marketing, especially in sportswear or footwear.
- Other info: Ideal for tech-savvy individuals passionate about basketball and digital marketing.
The predicted salary is between 36000 - 60000 £ per year.
Central Manchester Head Office Based D2C - Basketball brand
The legendary AND1 basketball brand is back. We’re on the hunt for a tech-savvy, data-driven and creative E-Commerce & Digital Marketing Manager to supercharge D2C growth across the UK & EU.
If you’re an expert in Paid Social and e-commerce strategy, this is your chance to make a major impact on an iconic basketball lifestyle brand.
What You’ll Do:
- Website Management: Oversee e-commerce site development with 3rd-party devs. Optimise navigation, collections, UX, and product launches. Align online product drops with inventory & marketing priorities.
- Digital Marketing & Paid Social: Plan, launch & optimise Paid Social campaigns (Meta, TikTok, Pinterest). Run A/B tests, audience segmentation, and bidding strategies. Monitor metrics, deliver insights, and manage budgets. Collaborate with creative/content teams to ensure ad impact.
- Reporting & Strategy: Deliver clear performance reports & sales forecasts. Manage marketing calendar and online trading budget. Track trends to stay ahead of the curve.
- Inventory Management: Coordinate inventory with merchandising and logistics teams. Ensure site readiness ahead of key launches and promos.
What You’ll Bring:
- 4+ years in e-commerce or digital marketing (sportswear or footwear ideal).
- Proven success in Paid Social: Meta Ads, TikTok Ads, Pinterest.
- Deep experience with Shopify/Shopify.
- Skilled in Google Analytics, Ads Manager, Meta Business Suite.
- Strong performance marketing mindset (ROI, conversions, CPL).
- Excellent organisation, communication & attention to detail.
E-COMMERCE DIGITAL MARKETING MANAGER - PAID SOCIAL - BASKETBALL BRAND employer: House Of Fashion Associates
Contact Detail:
House Of Fashion Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-COMMERCE DIGITAL MARKETING MANAGER - PAID SOCIAL - BASKETBALL BRAND
✨Tip Number 1
Familiarise yourself with the AND1 brand and its target audience. Understanding the culture and values of the basketball community will help you tailor your approach and demonstrate your passion for the brand during interviews.
✨Tip Number 2
Showcase your expertise in Paid Social by preparing case studies of successful campaigns you've managed. Be ready to discuss specific metrics and outcomes, as this will highlight your data-driven mindset and ability to optimise performance.
✨Tip Number 3
Network with professionals in the e-commerce and digital marketing space, especially those with experience in sportswear or footwear. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Stay updated on the latest trends in e-commerce and digital marketing, particularly in the sports sector. Being knowledgeable about emerging tools and strategies will position you as a forward-thinking candidate who can drive innovation at AND1.
We think you need these skills to ace E-COMMERCE DIGITAL MARKETING MANAGER - PAID SOCIAL - BASKETBALL BRAND
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in e-commerce and digital marketing, especially focusing on Paid Social campaigns. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the basketball brand and how your skills align with their needs. Mention your familiarity with platforms like Meta, TikTok, and Pinterest, and how you can leverage them for growth.
Showcase Relevant Experience: Include examples of past projects where you managed e-commerce sites or executed successful digital marketing strategies. Highlight any experience with Shopify and performance marketing metrics.
Demonstrate Data-Driven Decision Making: Emphasise your ability to analyse data and derive insights. Discuss how you've used tools like Google Analytics and Ads Manager to optimise campaigns and improve ROI in your previous roles.
How to prepare for a job interview at House Of Fashion Associates
✨Showcase Your E-Commerce Expertise
Make sure to highlight your experience in e-commerce and digital marketing, especially if you've worked with sportswear or footwear brands. Be prepared to discuss specific campaigns you've managed and the results you've achieved.
✨Demonstrate Your Paid Social Skills
Since the role focuses on Paid Social, come ready to talk about your experience with platforms like Meta, TikTok, and Pinterest. Share examples of successful campaigns, including A/B testing and audience segmentation strategies you've implemented.
✨Know Your Metrics
Familiarise yourself with key performance indicators relevant to e-commerce and digital marketing. Be ready to discuss how you track metrics, deliver insights, and manage budgets effectively to drive ROI and conversions.
✨Prepare for Collaboration Questions
This role involves working closely with creative and content teams. Think of examples where you've successfully collaborated with others to enhance ad impact or improve user experience on e-commerce sites.
