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- Tasks: Lead and grow our UK DTC Ecommerce business with a focus on luxury trading.
- Company: Join a premium brand that values innovation and collaboration.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with travel across the UK and Ireland, fostering a diverse workplace.
- Why this job: Make a real impact in the luxury ecommerce space while developing your skills.
- Qualifications: 3+ years in D2C Ecommerce, preferably with luxury brands; degree in related field.
The predicted salary is between 50000 - 65000 £ per year.
We are looking to appoint an experienced DTC Ecommerce Manager to lead and grow our UK Online Direct-to-Consumer business. This is a hands-on role for an experienced ecommerce professional with a strong luxury trading mindset. You'll own the performance of our DTC channel, driving sustainable and profitable growth by delivering the customer proposition to new customers. Sitting within our UK Ecommerce team, this role works closely with the wider UK Team including Marketing, Operations, Finance, E‑Retail and Global digital teams. You'll also manage and develop an Ecommerce Executive, helping to build capability and ensure smooth day‑to‑day execution. This role reports directly to the Head of Ecommerce and is ideal for someone who combines commercial sharpness, strategic thinking, and a growth mindset, that enjoys working cross‑functionally to deliver shared regional goals.
Key Responsibilities and Accountabilities
- Ecommerce Strategy & Trading: Own and deliver the ecommerce strategy for the UK DTC business. Plan and manage the ecommerce trading calendar, ensuring activity aligns with brand and commercial priorities. Monitor performance, report on key KPIs and translate data into clear insights and actionable recommendations. Monitor the wider industry activities drawing inspiration and opportunities to support growth. Drive customer acquisition through premium value propositions via digital marketing channels (PPC, Paid Social, Affiliates etc). Embed a test‑and‑learn mindset across trading, onsite, and acquisition activity.
- Website & CRO: Continually refine the onsite experience using data driven results ensuring a seamless, mobile‑first customer experience that reflects the brand and drives conversion. Act as the ecommerce lead for our Shopify site, identifying opportunities to improve UX and conversion. Suggest and help prioritise onsite improvements, working closely with internal teams and external development agencies.
- Digital Agency Management: Manage the Performance Marketing agency to ensure activity supports trading priorities and brand positioning. Oversee Affiliates activity, ensuring partners align with a luxury environment. Confidently analyse and challenge performance results, and guide agencies with clear commercial direction.
- Ecommerce Operations: Forecast ecommerce demand and work closely with operations and warehouse teams. Monitor stock levels and product performance to inform trading decisions. Oversee ecommerce operational considerations including order flow management and fulfilment performance.
Person Specification Knowledge and Skills:
- 3+ years' experience in D2C Ecommerce preferably with a luxury or premium DTC brand.
- A degree in Ecommerce/Digital Marketing related degree.
- Comfortable working with Shopify and analytical platforms such as GA4 and Power BI.
- Confident managing agencies and interpreting performance data.
- Customer‑centric, analytically strong, and solutions focused.
- A proactive communicator who is approachable and enjoys working cross‑functionally.
This role is London Office based (EC1) at least three days per week with flexibility to work from home – one – two days per week. Role includes travel across the UK and Ireland. We are an equal opportunity employer, and we encourage candidates from all backgrounds to apply.
Dtc Ecommerce Manager in London employer: HOUSE OF CREED
Contact Detail:
HOUSE OF CREED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Dtc Ecommerce Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their ecommerce strategy and be ready to discuss how you can contribute to their growth. Show them you mean business!
✨Tip Number 3
Practice your pitch! Be clear about your experience and how it aligns with the DTC Ecommerce Manager role. Highlight your successes in driving customer acquisition and improving conversion rates.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Dtc Ecommerce Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the DTC Ecommerce Manager role. Highlight your experience in ecommerce, especially with luxury brands, and showcase any relevant achievements that demonstrate your ability to drive growth and manage teams.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about ecommerce and how your skills align with our needs. Be sure to mention your experience with Shopify and any analytical tools you've used.
Showcase Your Analytical Skills: Since this role involves monitoring performance and translating data into actionable insights, make sure to highlight your analytical skills. Share examples of how you've used data to inform decisions and improve ecommerce strategies.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at HOUSE OF CREED
✨Know Your Ecommerce Stuff
Make sure you brush up on your DTC ecommerce knowledge, especially in the luxury sector. Be ready to discuss specific strategies you've implemented in the past and how they drove growth. Familiarise yourself with the latest trends in digital marketing channels like PPC and Paid Social.
✨Data is Your Best Friend
Since this role involves monitoring KPIs and translating data into actionable insights, come prepared with examples of how you've used data to inform decisions. Think about times when you identified opportunities for improvement based on analytics, especially using tools like GA4 or Power BI.
✨Show Off Your Cross-Functional Skills
This position requires working closely with various teams, so be ready to share experiences where you've successfully collaborated across departments. Highlight your communication skills and how you've managed relationships with agencies or internal teams to achieve shared goals.
✨Prepare Questions That Matter
At the end of the interview, you'll likely have a chance to ask questions. Prepare thoughtful ones that show your interest in the company's ecommerce strategy and how you can contribute. For example, ask about their current challenges in the DTC space or how they measure success in their ecommerce initiatives.