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- Tasks: Lead and grow our UK DTC Ecommerce business with a focus on luxury trading.
- Company: Join a premium brand that values innovation and collaboration.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with travel opportunities across the UK and Ireland.
- Why this job: Make a real impact in the luxury ecommerce space while developing your skills.
- Qualifications: 3+ years in D2C Ecommerce, preferably with luxury brands; degree in related field.
The predicted salary is between 50000 - 65000 £ per year.
We are looking to appoint an experienced DTC Ecommerce Manager to lead and grow our UK Online Direct-to-Consumer business. This is a hands-on role for an experienced ecommerce professional with a strong luxury trading mindset. You'll own the performance of our DTC channel, driving sustainable and profitable growth by delivering the customer proposition to new customers. Sitting within our UK Ecommerce team, this role works closely with the wider UK Team including Marketing, Operations, Finance, E‑Retail and Global digital teams. You'll also manage and develop an Ecommerce Executive, helping to build capability and ensure smooth day‑to‑day execution. This role reports directly to the Head of Ecommerce and is ideal for someone who combines commercial sharpness, strategic thinking, and a growth mindset, that enjoys working cross‑functionally to deliver shared regional goals.
Key Responsibilities and Accountabilities
- Ecommerce Strategy & Trading: Own and deliver the ecommerce strategy for the UK DTC business. Plan and manage the ecommerce trading calendar, ensuring activity aligns with brand and commercial priorities. Monitor performance, report on key KPIs and translate data into clear insights and actionable recommendations. Drive customer acquisition through premium value propositions via digital marketing channels (PPC, Paid Social, Affiliates etc). Embed a test‑and‑learn mindset across trading, onsite, and acquisition activity.
- Website & CRO: Continually refine the onsite experience using data driven results ensuring a seamless, mobile‑first customer experience that reflects the brand and drives conversion. Act as the ecommerce lead for our Shopify site, identifying opportunities to improve UX and conversion. Suggest and help prioritise onsite improvements, working closely with internal teams and external development agencies.
- Digital Agency Management: Manage the Performance Marketing agency to ensure activity supports trading priorities and brand positioning. Oversee Affiliates activity, ensuring partners align with a luxury environment. Confidently analyse and challenge performance results, and guide agencies with clear commercial direction.
- Ecommerce Operations: Forecast ecommerce demand and work closely with operations and warehouse teams. Monitor stock levels and product performance to inform trading decisions. Oversee ecommerce operational considerations including order flow management and fulfilment performance.
Person Specification Knowledge and Skills:
- 3+ years' experience in D2C Ecommerce preferably with a luxury or premium DTC brand.
- A degree in Ecommerce/Digital Marketing related degree.
- Comfortable working with Shopify and analytical platforms such as GA4 and Power BI.
- Confident managing agencies and interpreting performance data.
- Customer‑centric, analytically strong, and solutions focused.
- A proactive communicator who is approachable and enjoys working cross‑functionally.
This role is London Office based (EC1) at least three days per week with flexibility to work from home – one – two days per week. Role includes travel across the UK and Ireland. We are an equal opportunity employer, and we encourage candidates from all backgrounds to apply.
Dtc Ecommerce Manager employer: HOUSE OF CREED
Contact Detail:
HOUSE OF CREED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Dtc Ecommerce Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your achievements in ecommerce. Use data and case studies to demonstrate how you've driven growth and improved customer experiences in past roles.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how you can contribute to their DTC strategy and share insights from your previous experiences that align with their goals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team and contributing to our ecommerce success.
We think you need these skills to ace Dtc Ecommerce Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the DTC Ecommerce Manager role. Highlight your experience in ecommerce, especially with luxury brands, and showcase any relevant achievements that demonstrate your ability to drive growth and manage teams.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific experiences that align with the responsibilities listed in the job description, and don’t forget to show your passion for ecommerce and customer-centric strategies.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, make sure to include examples of how you've used data to drive decisions in your previous roles. Whether it's improving conversion rates or managing performance marketing, let us know how you’ve turned insights into action.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at HOUSE OF CREED
✨Know Your Ecommerce Stuff
Make sure you brush up on your knowledge of DTC ecommerce, especially in the luxury sector. Be ready to discuss specific strategies you've implemented in the past and how they drove growth. Familiarise yourself with key performance indicators (KPIs) relevant to the role, as you'll need to demonstrate your analytical skills.
✨Showcase Your Cross-Functional Skills
This role requires collaboration with various teams like Marketing, Operations, and Finance. Prepare examples of how you've successfully worked cross-functionally in previous roles. Highlight your communication skills and how you’ve built relationships to achieve shared goals.
✨Be Data-Driven
Since the role involves monitoring performance and translating data into actionable insights, come prepared with examples of how you've used data to inform decisions. Discuss any experience you have with tools like GA4 or Power BI, and be ready to explain how you’ve improved customer experiences based on data analysis.
✨Demonstrate a Growth Mindset
The company is looking for someone who embraces a test-and-learn approach. Share instances where you've experimented with new strategies or ideas in your previous roles. Emphasise your willingness to adapt and learn from both successes and failures to drive sustainable growth.