CRM Marketing Lead — Email & SMS Growth in London

CRM Marketing Lead — Email & SMS Growth in London

London Full-Time 50000 - 60000 £ / year (est.) No working from home possible
House of CB, London

At a Glance

  • Tasks: Lead email and SMS campaigns to boost customer retention and engagement.
  • Company: Join House of CB, a global fashion brand with a focus on premium experiences.
  • Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
  • Other info: Collaborative culture that values innovation and creativity.
  • Why this job: Make a real impact in a dynamic team driving customer loyalty in fashion.
  • Qualifications: 5+ years in CRM, preferably in fashion or beauty, with strong analytical skills.

The predicted salary is between 50000 - 60000 £ per year.

House of CB, London, seeks a CRM expert to take charge of email and SMS programs, driving retention and customer value.

Responsibilities include:

  • Developing CRM strategies
  • Executing campaigns
  • Enhancing segmentation to improve customer engagement

The ideal candidate should have over 5 years of CRM experience, preferably within the fashion or beauty e-commerce sector, coupled with strong analytical skills and a collaborative approach.

Join a global brand focused on creating premium customer experiences.

CRM Marketing Lead — Email & SMS Growth in London employer: House of CB, London

At House of CB, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration in the heart of London. Our commitment to employee growth is evident through tailored development programmes and opportunities to lead innovative CRM initiatives that directly impact our global brand. Join us to be part of a dynamic team dedicated to delivering premium customer experiences while enjoying the benefits of a supportive and engaging workplace.

House of CB, London

Contact Details:

House of CB, London Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land CRM Marketing Lead — Email & SMS Growth in London

Tip Number 1

Network like a pro! Reach out to people in the fashion and beauty e-commerce space. Use LinkedIn or industry events to connect with potential colleagues or mentors who can give you the inside scoop on opportunities.

Tip Number 2

Show off your skills! Create a portfolio showcasing your past CRM campaigns, especially those that drove retention and engagement. This will help you stand out and demonstrate your expertise in email and SMS marketing.

Tip Number 3

Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you've used data to enhance customer segmentation and improve campaign performance. We want to see your thought process!

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.

We think you need these skills to ace CRM Marketing Lead — Email & SMS Growth in London

CRM Strategy Development
Email Marketing
SMS Marketing
Customer Retention
Customer Value Enhancement
Campaign Execution
Segmentation Improvement

Some tips for your application 🫡

Show Off Your CRM Skills:Make sure to highlight your CRM experience, especially in email and SMS marketing. We want to see how you've driven retention and customer value in your previous roles, so don’t hold back!

Tailor Your Application:Customise your CV and cover letter to reflect the job description. Use keywords from the posting to show us you understand what we're looking for and how you fit the bill.

Be Data-Driven:Since we’re all about enhancing customer engagement, share specific examples of how your analytical skills have led to successful campaigns. Numbers speak volumes, so include metrics where possible!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with House of CB.

How to prepare for a job interview at House of CB, London

Know Your CRM Inside Out

Make sure you’re well-versed in CRM strategies, especially those related to email and SMS marketing. Brush up on the latest trends in the fashion and beauty e-commerce sectors, as this will show your passion and expertise during the interview.

Showcase Your Analytical Skills

Prepare to discuss specific examples of how you've used data to drive customer engagement and retention. Bring along metrics or case studies that highlight your success in enhancing segmentation and executing campaigns effectively.

Collaborative Spirit is Key

Since the role requires a collaborative approach, think of instances where you’ve worked with cross-functional teams. Be ready to share how you’ve successfully partnered with others to achieve common goals in previous roles.

Understand House of CB's Brand

Do your homework on House of CB’s brand identity and customer base. Familiarise yourself with their current CRM efforts and think about how you can contribute to enhancing their premium customer experiences through innovative strategies.