Marketing Manager - UK&EMEA in City of Westminster

Overview

The Regional Marketing Manager will support the planning, coordination, and execution of integrated marketing activity across the UKI & EMEA regions, aligned to key business priorities, commercial objectives, and launch moments.

This role is ideal for a marketer who is passionate about beauty, brand-building, and campaign execution, and who is ready to take ownership of projects and cross-functional coordination within a growing regional team.

Partnering closely with the Senior Marketing Manager, the Regional Marketing Manager will play an important role in driving brand visibility, supporting commercial objectives, and ensuring best-in-class execution.

Responsibilities

• Regional Marketing
• Support the development and execution of 360° regional marketing plans aligned with global brand strategy, commercial objectives, and key product launch priorities.
• Partner with cross-functional teams to localise global campaigns and ensure relevance across regional markets.
• Support the development and execution of regional paid media plans across key channels and markets.
• Monitor and translate consumer, market, cultural, and competitor insights into actionable marketing recommendations and campaign opportunities.
• Build strong collaborative relationships with internal teams, external agencies, and retail partners across the region.
• Track and monitor campaign KPIs, launch performance, and media effectiveness against business objectives.
• Assist in preparing regular performance updates, launch recaps, and stakeholder presentations for internal and external teams.
• Maintain an understanding of key media platforms, digital marketing trends, and core performance metrics.
• Support budget management, purchase order processing, and marketing spend tracking across regional activity.
• Maintain clear and organised project documentation, trackers, launch calendars, and status reports.
• Campaign & Launch Execution
• Ensure alignment between brand priorities and commercial objectives across all campaign activity.
• Support the development and execution of all regional marketing activity, including events, pop-ups, brand launches, press moments, and consumer activations as required.
• Manage product orders and event briefs, approvals, and timelines to support in-market activity.
• Update and maintain the regional marketing calendar, ensuring accuracy, visibility, and alignment across markets and stakeholders.
• Partner closely with internal creative, commercial, digital, PR, and retailer teams to ensure best-in-class campaign execution across all touchpoints.

Qualifications

• 3-5+ years' experience in marketing, ideally within beauty, fashion or luxury.
• Experience working in the EMEA landscape is ideal but not essential.
• Proven experience delivering campaigns or projects from briefing through to execution.
• Strong project management skills, with the ability to manage multiple workstreams simultaneously.
• Commercially aware, with an understanding of brand building and performance drivers.
• Confident stakeholder manager with strong communication and collaboration skills.
• Highly organised with exceptional attention to detail.
• Proactive, solutions-oriented, and comfortable working in a fast-paced environment.
• Passion for beauty, fashion and travel, with an understanding of luxury consumer behaviour.
• Excellent collaboration and adaptability; able to work across multiple teams and priorities.
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