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- Tasks: Drive player engagement and manage promotional campaigns in the online bingo sector.
- Company: Join a global leader in online casino and bingo entertainment.
- Benefits: Enjoy hybrid work, annual bonuses, private healthcare, and exciting social events.
- Why this job: Be part of a dynamic team shaping the future of online gaming with impactful marketing strategies.
- Qualifications: Experience in iGaming or online gambling is essential; familiarity with bingo systems preferred.
- Other info: Opportunities for career progression and personal development await you!
The predicted salary is between 24000 - 42000 £ per year.
A global online casino/bingo business are seeking a Product Marketing Executive to join their growing team. Experience in iGaming/bingo/gambling is essential for this position. The successful candidate will play a crucial role in driving expansion in key global markets, focusing on boosting player engagement and running promotional campaigns. This role will assist Product Marketing Managers in developing and launching product and gamification initiatives. A solid grasp of the online bingo sector, player insights, and marketing tactics is essential.
Responsibilities Include:
- Manage and update bingo content across platforms, including game scheduling and CRM communications.
- Oversee promotional assets like pop-ups and banners, track bingo performance, and collaborate with marketing teams to boost engagement while ensuring compliance.
- Assist with gamification efforts by supporting free-to-play game setups, segmentation, and testing.
- Support campaign coordination by helping create briefs, manage approvals, and execute promotions with accurate materials and timely delivery.
- Provide regular reporting and analysis on promotions and key performance indicators.
- Monitor website content for accuracy, branding, and regulatory adherence.
- Conduct competitor research to guide product and promotional improvements.
- Work alongside social media and marketing communications teams to plan and deliver campaigns.
Experience Needed:
- Experience in iGaming/bingo/online gambling is essential for this position.
- Comfortable running multi-team campaigns, working with creative, compliance, lifecycle, and brand functions.
- Preferably multiple years of experience in online gaming, particularly in player acquisition or retention roles.
- Familiarity with widely-used bingo systems and operational tools.
- Understanding of player habits, bingo dynamics, and evolving industry patterns.
- Experience in engaging promotional strategies tailored to bingo audiences.
- Knowledgeable about market-specific rules and licensing standards.
Benefits Include:
- Hybrid working arrangements.
- Annual performance bonus.
- Private healthcare.
- Life insurance.
- Social events.
- Career progression and development.
Product Marketing Executive (City of London) employer: Hott Source
Contact Detail:
Hott Source Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Executive (City of London)
✨Tip Number 1
Familiarise yourself with the latest trends in the iGaming and bingo sectors. Understanding player habits and industry dynamics will not only help you during interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the iGaming industry, especially those who have experience in product marketing. Attend relevant events or join online forums to connect with potential colleagues and gain insights into the role.
✨Tip Number 3
Prepare to discuss specific promotional campaigns you've worked on in the past. Highlight your role in boosting player engagement and any measurable outcomes, as this will showcase your practical experience in the field.
✨Tip Number 4
Research the company’s current products and marketing strategies. Being able to discuss their offerings and suggest potential improvements or new ideas during your interview can set you apart from other candidates.
We think you need these skills to ace Product Marketing Executive (City of London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in iGaming, bingo, or gambling. Emphasise any roles where you've boosted player engagement or managed promotional campaigns, as these are key aspects of the job.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the online gaming industry and detail how your skills align with the responsibilities listed in the job description. Mention specific examples of past successes in similar roles.
Showcase Your Analytical Skills: Since the role involves reporting and analysis on promotions and KPIs, include examples of how you've used data to drive marketing decisions in previous positions. This will demonstrate your ability to contribute effectively.
Research the Company: Familiarise yourself with the company's products and market position. Understanding their brand and current promotional strategies will help you tailor your application and show that you're genuinely interested in the role.
How to prepare for a job interview at Hott Source
✨Show Your iGaming Knowledge
Make sure to brush up on your knowledge of the iGaming and bingo sectors. Be prepared to discuss current trends, player engagement strategies, and any recent developments in the industry. This will demonstrate your passion and understanding of the market.
✨Highlight Relevant Experience
When discussing your previous roles, focus on experiences that relate directly to product marketing and player acquisition in the online gambling space. Use specific examples of campaigns you've worked on and the results achieved to showcase your skills.
✨Prepare for Team Collaboration Questions
Since this role involves working with multiple teams, be ready to answer questions about your experience in cross-functional collaboration. Think of examples where you successfully coordinated with creative, compliance, or marketing teams to achieve a common goal.
✨Demonstrate Analytical Skills
The role requires regular reporting and analysis of promotions and KPIs. Be prepared to discuss how you have used data to inform marketing decisions in the past. Highlight any tools or methodologies you are familiar with that can help in tracking performance.
