Product Marketing Executive

Position: Product Marketing Executive

Are you the right applicant for this opportunity Find out by reading through the role overview below.

Location: London (Hybrid)

Salary: £28,000 – £35,000 + bonus

A global online casino/bingo business are seeking a Product Marketing Executive to join their growing team. Experience in iGaming/bingo/gambling is essential for this position.

The successful candidate will play a crucial role in driving expansion in key global markets. Focusing on boosting player engagement and running promotional campaigns, this role will assist Product Marketing Managers in developing and launching product and gamification initiatives. A solid grasp of the online bingo sector, player insights, and marketing tactics is essential.

Responsibilities Include:

• Manage and update bingo content across platforms, including game scheduling and CRM communications.
• Oversee promotional assets like pop-ups and banners, track bingo performance, and collaborate with marketing teams to boost engagement while ensuring compliance.
• Assist with gamification efforts by supporting free-to-play game setups, segmentation, and testing.
• Support campaign coordination by helping create briefs, manage approvals, and execute promotions with accurate materials and timely delivery.
• Provide regular reporting and analysis on promotions and key performance indicators.
• Monitor website content for accuracy, branding, and regulatory adherence.
• Conduct competitor research to guide product and promotional improvements.
• Work alongside social media and marketing communications teams to plan and deliver campaigns.

Experience Needed:

• Experience in iGaming/bingo/online gambling is essential for this position.
• Comfortable running multi-team campaigns, working with creative, compliance, lifecycle, and brand functions.
• Preferably multiple years of experience in online gaming, particularly in player acquisition or retention roles.
• Familiarity with widely-used bingo systems and operational tools.
• Understanding of player habits, bingo dynamics, and evolving industry patterns.
• Experience in engaging promotional strategies tailored to bingo audiences.
• Knowledgeable about market-specific rules and licensing standards, especially.

Benefits Include:

• Hybrid working arrangements.
• Annual performance bonus.
• Private healthcare
• Life insurance
• Social events
• Career progression and development.