SEO Copywriter in Farnborough

Explore is an adventure travel expert focused on sustainable, small group holidays which create stories to tell for a lifetime. From classic group tours and family adventures, to walking, wildlife and cycling trips. With around 100 countries to choose from, our customers explore the world with us. Join us on our journey, creating extraordinary travel experiences for all. Sustainability has always been at the heart of what we do, as has the ethos of continual improvement. A trusted brand – B Corp certified and a Feefo Platinum Service Award holder, we pride ourselves on doing the right thing, by our people, our customers, and the planet.

This role is based in Farnborough, Hampshire with 2 days per week in the office. Our office is within walking distance of the train station and has free parking. This is a full-time position, however work life balance is important to us and so we are open to discussion on flexible working patterns (minimum 4 days per week). Salary: £30,000 - £32,000 p.a. + bonus.

You will bring our incredible worldwide adventures to life by producing high-quality written content across global websites (including landing pages and campaign pages) and blog posts and emails. The content will be descriptive and inspirational while also providing essential, practical information which follows and contributes to global content strategies. You’ll work closely with the Content Manager and wider marketing team, as well as external agencies, to create engaging, informative and educational content tailored to our target audience, while ensuring accuracy, clarity and consistency. A key responsibility will be to conduct keyword research and use SEO best practices to optimise all content for search engines and AI algorithms.

• Experience of working in a marketing role.
• Demonstrable copywriting skills.
• Understanding of and experience using AI content generation tools.
• Experience using content management systems.
• Strong attention to detail, with passion to ensure accuracy and efficiency.
• Strong planning and organisational skills with great time management.
• Good knowledge of Microsoft Office, and comfortable with standard office technologies.
• Committed to putting the customer at the centre of your work.
• Proven ability to work to deadlines.

Diversity is to be celebrated. Life would be dreary, and change would be slow, if we all thought the same way. We challenge our ideas, each other, and our business partners - always with respect and kindness. Explore is part of Hotelplan Group, a well-established and diverse family of specialist tour operators, with a long tradition of developing and operating market-leading experiences. Sustainability and responsible tourism is at the core of everything we do, and should be a passion for everyone employed by the group.

Explore is a global adventure travel company with 40 years’ experience in providing exciting and authentic travel experiences. With over 350 trips in around 100 countries, Explore’s expertly crafted itineraries combined with award‑winning tour leaders, small group sizes and a commitment to responsible travel ensure unforgettable travel experiences in extraordinary destinations.