At a Glance
- Tasks: Lead SEO strategies and audits to enhance visibility for top brands.
- Company: Join a forward-thinking digital consultancy with a focus on customer experience.
- Benefits: Enjoy 22 days holiday, remote work flexibility, and a pension scheme.
- Other info: Opportunity to mentor and grow within a supportive team.
- Why this job: Shape the future of search and discoverability in a dynamic environment.
- Qualifications: 7+ years in SEO with strong technical skills and collaboration experience.
The predicted salary is between 59400 - 72600 £ per year.
Location: UK / EMEA (Remote / Hybrid)
Type: Full-Time, Permanent
Function: Strategy / Data & Discoverability
Level: Senior Consultant / Lead
At Horizontal Digital, we hold ourselves to one key belief: You’re only as good as your worst customer experience. This mantra drives our digital consultancy to think beyond the easy answers and create websites, apps, portals and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic ways.
As our Search & Discoverability Lead, you'll shape how we deliver visibility across search engines, answer engines and AI-driven platforms for ambitious brands across Healthcare, Financial Services, Property, Travel & Hospitality and beyond. You'll own the full technical SEO lifecycle, from audit and diagnosis through to prioritised roadmaps and continuous optimisation, working closely with Content, UX, Data and Technology teams with a strong focus on Sitecore environments.
What you’ll do:
- Lead comprehensive technical SEO audits across crawlability, indexation, rendering and site architecture.
- Define and deliver strategies aligned to SEO, AEO and GEO best practice, translating findings into prioritised, actionable roadmaps.
- Own SEO strategy across site migrations and replatforming projects, defining redirect mapping and validation processes to protect equity and minimise risk.
- Monitor performance using GA4, Search Console, Ahrefs, SEMrush, Screaming Frog and AI/LLM visibility tools, driving continuous optimisation cycles.
- Partner with Content Strategists on keyword research, intent mapping and SERP analysis to align content with search intent.
- Advise on SEO best practice within Sitecore XP, XM Cloud and Sitecore AI, working with developers on rendering, crawlability and structured data.
- Present audit findings and recommendations to clients, support pre-sales, and act as a thought leader on the evolution of SEO, AEO and GEO.
Who you are:
- A strategic thinker who can translate complex technical findings into clear, prioritised roadmaps.
- Collaborative by nature, equally comfortable working with Content, UX, Data and Technology teams.
- A confident, credible communicator able to present audits and strategy to clients and senior stakeholders.
- Curious and proactive, staying ahead of algorithm updates, AI search trends and evolving discoverability practice.
- Commercially minded, quick to spot opportunities for retainers and scalable service offerings.
- A natural mentor who enjoys building capability and upskilling colleagues.
- Comfortable owning ambiguity, and confident defining new frameworks and ways of working from scratch.
What you bring:
- 7+ years' experience in SEO with a strong technical focus, ideally within an agency or consultancy environment.
- Deep expertise in technical SEO including migrations, redirect mapping, indexation and site architecture.
- Strong hands-on experience with tools such as Ahrefs, SEMrush, Screaming Frog, GA4 and Search Console, plus AI/LLM visibility platforms.
- Understanding of structured data, semantic search and AI-driven discoverability (AEO/GEO).
- Hands-on experience delivering SEO within Sitecore environments (XP, XM Cloud or Sitecore AI).
- Familiarity with JavaScript SEO, rendering challenges and modern web architectures.
- Strong collaboration and communication skills across technical and non-technical teams.
Our UK Benefits include:
- 22 days holiday
- 2 floating holiday days
- 2 volunteering days
- Defined contribution pension scheme
- Flexibility + remote working
Application Tips: To help us review your application as smoothly as possible, we recommend submitting a clear, ATS-friendly CV using a simple format and standard headings such as Experience, Skills, and Education. Avoid complex layouts or graphics so your experience is captured accurately.
The above description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Search & Discoverability Lead in London employer: Horizontal Digital
As a Senior Digital Project Manager at our UK office, you'll thrive in a dynamic work culture that values collaboration, innovation, and employee growth. We offer a range of benefits including flexible remote working, generous holiday allowances, and a commitment to professional development, ensuring you have the support needed to excel in your role while making a meaningful impact on our digital initiatives.
