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- Tasks: Shape and lead innovative content strategies for global brands.
- Company: Join a dynamic digital consultancy focused on exceptional customer experiences.
- Benefits: Flexible work environment, competitive pay, and opportunities for professional growth.
- Why this job: Be the strategic mind behind impactful content that drives global campaigns.
- Qualifications: 5+ years in content strategy with strong knowledge of content modelling.
- Other info: Collaborate with diverse teams in an agile environment to create scalable content solutions.
The predicted salary is between 500 - 1500 £ per month.
At Horizontal Digital, we hold ourselves to one key belief: You’re only as good as your worst customer experience. This mantra drives our digital consultancy to think beyond the easy answers and instead create websites, apps, portals and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic ways.
We use these values to fuel superior results:
- Lock arms: We forge relationships that make our impact 1,000x stronger.
- Show hustle: We anticipate opportunities and find ways to execute the exceptional.
- Embrace change: We welcome the unexpected and constantly anticipate what’s next.
- Elevate empathy: We listen before we take action.
- Never settle: We motivate each other to push past the easy answers.
At Horizontal, content isn’t just copy; it’s structure, strategy, and story. As a Content Strategist, you’ll play a key role in helping global brands organise their content supply chain in smarter, and more scalable ways. You’ll work at the intersection of creativity and systems-thinking, designing frameworks that allow content to be reused, localised, personalised, and delivered across multiple channels with ease.
Ultimately, you will help clients understand what good content operations look like and guide them through the messy middle of evolving from decentralised content to something governed.
What We’re Looking For
We’re looking for someone who sees content as more than words on a page, someone who understands how content moves, scales, and delivers value. You’re curious, systems minded, and excited by the idea of building content ecosystems that are just as elegant behind the scenes as they are on the surface.
As a Content Strategist at Horizontal, you will be both a practitioner and a consultant. Your work will span from high-level strategic planning to hands-on execution, working with our clients to:
- Understand how content supports business goals and user needs
- Lead workshops and discovery sessions to define content approaches
- Assess and define content operations and governance models
- Create IA, taxonomies, metadata structures and content templates
- Collaborate with UX and tech to ensure content is feasible, localisable, and scalable
- Bring clarity to complex publishing ecosystems
Key Responsibilities
Content Strategy
- Shape and lead enterprise-wide content strategies that support business goals and user needs
- Build governance frameworks to ensure quality, consistency, and accountability
- Define KPIs to measure performance and drive continuous improvement
- Champion innovation in how content is created, managed, and delivered
- Embed SEO thinking into content strategy
- Help clients navigate the shift to composable and headless content architecture
Content Management
- Design workflows that make content easier to create, approve, and publish
- Set up rights and permission structures that support secure collaboration
- Develop strategies for publishing content across global platforms and channels
- Establish content lifecycle practices—from creation to archival
- Map current vs future-state content operations and help shape practical roadmaps for change
Content Architecture
- Create scalable taxonomy structures aligned with business and customer needs
- Build metadata frameworks that power discovery and personalisation
- Define best practices for how content is stored, organised, and managed
- Support localisation through smart multi-language architecture
- Use semantic modelling approaches to support more intelligent content orchestration
Content and Data Modelling
- Build structured, reusable content models that support omnichannel delivery
- Leverage modular components to reduce duplication and speed up publishing
- Design schemas that enable dynamic, personalised experiences
- Help shape our internal approach to structured content
AI-Generated Content
- Help our clients understand the practical realities, opportunities, and limitations of gen AI in content work
- Design thoughtful, human-aware strategies for using AI in content creation
- Create hybrid workflows that blend human creativity with machine efficiency
- Define quality, consistency, and ethical guardrails for AI content
Collaboration & Enablement
- Train content authors and stakeholders on strategy, tools, and best practices
- Create documentation and guides that make content governance simple
- Stay ahead of industry trends and share new thinking across the team
Why This Role Matters
Content is the glue that holds great digital experiences together. In this role, you’ll be the person who makes sure content is not only beautiful and useful but structured, scalable, and ready for whatever comes next.
Qualifications & Experience
Must-Haves
- 5+ years of experience in content strategy, information architecture, or digital content operations
- Strong knowledge of content modelling, taxonomy, and metadata frameworks
- Experience designing and implementing content workflows and governance models
- Familiarity with multilingual content strategies, localisation, and translation workflows
- Solid understanding of personalisation and content segmentation strategies
- Experience working with DAM systems and managing digital assets at scale
- Excellent communication and stakeholder engagement skills
Nice-to-Haves
- Understanding of SEO, structured data, and content performance analytics
- Proven experience with enterprise CMS platforms preferably Sitecore and/or Content Hub, Salesforce
- Experience designing content for omnichannel environments
- A degree in Communications, Information Design or a related field or equivalent practical experience
Content Strategist - 3 Month Contract employer: Horizontal Digital
Contact Detail:
Horizontal Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Strategist - 3 Month Contract
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. Don’t be shy; ask for informational interviews to learn more about their experiences and share your passion for content strategy.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best work in content strategy, including case studies and examples of how you’ve tackled complex challenges. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company’s content approach. Be ready to discuss how you can help them elevate their content operations and align with their business goals. Tailor your responses to show you understand their needs.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and contributing to our mission of creating exceptional customer experiences.
We think you need these skills to ace Content Strategist - 3 Month Contract
Some tips for your application 🫡
Show Your Passion for Content: When you're writing your application, let your enthusiasm for content strategy shine through! Share examples of how you've turned complex content challenges into clear solutions. We love seeing candidates who are genuinely excited about the role and understand the impact of great content.
Tailor Your Application: Make sure to customise your application to reflect the specific requirements of the Content Strategist role. Highlight your experience with content modelling, governance frameworks, and any relevant projects that showcase your skills. This helps us see how you fit into our team!
Be Clear and Concise: We appreciate clarity in communication, so keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to digest your key achievements and experiences. Remember, less is often more!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at Horizontal Digital!
How to prepare for a job interview at Horizontal Digital
✨Know Your Content Inside Out
Before the interview, dive deep into understanding how content operates within a business. Familiarise yourself with concepts like content modelling, taxonomy, and metadata frameworks. This will not only help you answer questions confidently but also demonstrate your passion for the role.
✨Showcase Your Collaborative Spirit
Horizontal Digital values teamwork, so be ready to discuss your experiences working across departments. Prepare examples of how you've engaged with UX, development, and marketing teams to deliver successful content strategies. Highlighting your ability to forge strong relationships will resonate well.
✨Embrace Change and Innovation
The company thrives on innovation, so come prepared to discuss how you've adapted to new technologies or methodologies in your previous roles. Share specific instances where you anticipated changes and took proactive steps to implement them, especially in content strategy or management.
✨Ask Thoughtful Questions
Interviews are a two-way street, so prepare insightful questions that reflect your understanding of the role and the company's mission. Inquire about their approach to AI-generated content or how they envision the future of content strategy at Horizontal Digital. This shows your genuine interest and strategic mindset.