Head of Marketing in West End

Salary - up to £65k pa

Schedule - Full Time

Experience - Previous experience within a similar role in restaurants or hospitality.

Hoppers restaurants are seeking a Head of Marketing to lead the ongoing Marketing growth and development of our award‑winning, critically acclaimed brand. This is a fantastic opportunity for an experienced Head of Marketing looking for ownership, influence, and responsibility, with a clear pathway for growth. Working closely with our Co‑Founder & Creative Director, Karan Gokani, the ideal candidate will be responsible for growing the brand both domestically and internationally while maintaining brand ethos and integrity. This is a hands‑on, delivery‑focused role for someone who understands restaurants, loves food and culture, and is excited to hit the ground running in a busy, dynamic restaurant group where every day brings new challenges and opportunities.

The role

• Strategic

• Develop and execute the group's marketing strategy aligned with business objectives and brand vision.
• Lead the marketing team in delivering cohesive campaigns and initiatives across all restaurant brands.
• Establish clear marketing KPIs and reporting frameworks to measure performance and ROI.
• Guide the evolution of brand positioning and marketing approach based on market insights and customer feedback.
• Champion the company's vision and values throughout all marketing activities and communications.
• Provide strategic marketing input to the senior leadership team for business planning and development.
• Oversee marketing budget allocation and optimisation across channels and restaurants.
• Develop and maintain the group's marketing calendar, ensuring alignment with operational activities.

• Ensure effective implementation of marketing initiatives across all restaurant locations.
• Develop robust processes for marketing campaign execution and evaluation.
• Coordinate with Operations to align marketing activities with operational capabilities.
• Oversee the production and distribution of all marketing materials and collateral.
• Implement systems for gathering and analysing customer data to inform marketing decisions.
• Drive efficiency in marketing operations through technology adoption and process improvement.
• Manage relationships with external agencies and marketing suppliers.
• Ensure consistency in marketing execution across multiple restaurant brands.

• Develop and maintain the group's tone of voice and communication guidelines.
• Oversee all external communications including press releases, media statements, and crisis communications.
• Build and nurture relationships with key media contacts, influencers, and industry partners.
• Represent the company at industry events, conferences, and networking opportunities.
• Lead internal communications related to marketing initiatives and brand developments.
• Present marketing strategies and performance reports to the board and leadership team.
• Ensure effective knowledge sharing between marketing and operational teams.
• Act as brand guardian across all customer touchpoints and communications.

Benefits & Culture

• Treat Yourself

• Monthly JKS Dining Out Allowance
• Up to 50% off dining across JKS Restaurants
• Retail & Takeaway Discounts
• Code App Membership
• Company tech scheme

• Discounted Gym Membership
• Stream – stream your pay earlier
• Company Donations for your involvement with Charities
• Cycle to work Scheme
• Employee Assistance Program
• Enhanced Maternity/Paternity Leave
• Access to Financial Advice
• Wedding Gift & New-born Care Package – Celebrating your big occasions
• Season Ticket Loan

• Access to our fantastic L&D Calendar
• A personalised learning & development plan to develop your skills and knowledge
• Career progression with a fast-growing, critically acclaimed restaurant group.

• Additional holiday for every year with us (rising to 33 days)
• Employee referral scheme – paying up to £600 per referral
• Staff parties & long service awards
• Engagement events throughout the year