At a Glance
- Tasks: Lead marketing strategy and campaigns for a dynamic restaurant group.
- Company: Join Hoppers, an award-winning restaurant brand with a vibrant culture.
- Benefits: Enjoy discounts, gym memberships, and a personalised development plan.
- Other info: Opportunity for career growth in a critically acclaimed restaurant group.
- Why this job: Make a real impact in a fast-paced environment while celebrating food and culture.
- Qualifications: Proven experience in marketing within the hospitality sector.
The predicted salary is between 65000 - 65000 ÂŁ per year.
Salary - up to ÂŁ65k pa
Schedule - Full Time
Experience - Previous experience within a similar role in restaurants or hospitality
Hoppers restaurants are seeking a Head of Marketing to lead the ongoing Marketing growth and development of our awardâwinning, critically acclaimed brand. This is a fantastic opportunity for an experienced Head of Marketing looking for ownership, influence, and responsibility, with a clear pathway for growth.
Working closely with our CoâFounder & Creative Director, Karan Gokani, the ideal candidate will be responsible for growing the brand both domestically and internationally while maintaining brand ethos and integrity. This is a handsâon, deliveryâfocused role for someone who understands restaurants, loves food and culture, and is excited to hit the ground running in a busy, dynamic restaurant group where every day brings new challenges and opportunities.
The role
- Strategic
- Develop and execute the group's marketing strategy aligned with business objectives and brand vision.
- Lead the marketing team in delivering cohesive campaigns and initiatives across all restaurant brands.
- Establish clear marketing KPIs and reporting frameworks to measure performance and ROI.
- Guide the evolution of brand positioning and marketing approach based on market insights and customer feedback.
- Champion the company's vision and values throughout all marketing activities and communications.
- Provide strategic marketing input to the senior leadership team for business planning and development.
- Oversee marketing budget allocation and optimisation across channels and restaurants.
- Develop and maintain the group's marketing calendar, ensuring alignment with operational activities.
- Ensure effective implementation of marketing initiatives across all restaurant locations.
- Develop robust processes for marketing campaign execution and evaluation.
- Coordinate with Operations to align marketing activities with operational capabilities.
- Oversee the production and distribution of all marketing materials and collateral.
- Implement systems for gathering and analysing customer data to inform marketing decisions.
- Drive efficiency in marketing operations through technology adoption and process improvement.
- Manage relationships with external agencies and marketing suppliers.
- Ensure consistency in marketing execution across multiple restaurant brands.
- Develop and maintain the group's tone of voice and communication guidelines.
- Oversee all external communications including press releases, media statements, and crisis communications.
- Build and nurture relationships with key media contacts, influencers, and industry partners.
- Represent the company at industry events, conferences, and networking opportunities.
- Lead internal communications related to marketing initiatives and brand developments.
- Present marketing strategies and performance reports to the board and leadership team.
- Ensure effective knowledge sharing between marketing and operational teams.
- Act as brand guardian across all customer touchpoints and communications.
Benefits & Culture
- Treat Yourself
- Monthly JKS Dining Out Allowance
- Up to 50% off dining across JKS Restaurants
- Retail & Takeaway Discounts
- Code App Membership
- Company tech scheme
- Discounted Gym Membership
- Stream â stream your pay earlier
- Company Donations for your involvement with Charities
- Cycle to work Scheme
- Employee Assistance Program
- Enhanced Maternity/Paternity Leave
- Access to Financial Advice
- Wedding Gift & New-born Care Package â Celebrating your big occasions
- Season Ticket Loan
- Access to our fantastic L&D Calendar
- A personalised learning & development plan to develop your skills and knowledge
- Career progression with a fast-growing, critically acclaimed restaurant group.
- Additional holiday for every year with us (rising to 33 days)
- Employee referral scheme â paying up to ÂŁ600 per referral
- Staff parties & long service awards
- Engagement events throughout the year
Head of Marketing in West End of London employer: Hoppers Restaurants Limited
Contact Detail:
Hoppers Restaurants Limited Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Head of Marketing in West End of London
â¨Tip Number 1
Network like a pro! Get out there and connect with people in the restaurant and hospitality scene. Attend industry events, join relevant groups on social media, and donât be shy to reach out to potential contacts. You never know who might help you land that dream job!
â¨Tip Number 2
Show off your passion for food and culture! When you get the chance to chat with hiring managers or during interviews, share your experiences and insights about the industry. Let them see your enthusiasm and how it aligns with their brand ethos.
â¨Tip Number 3
Prepare for those interviews! Research the company inside out, understand their marketing strategies, and think about how you can contribute to their growth. Bring fresh ideas to the table that resonate with their vision and objectives.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and take the initiative to engage directly with us.
We think you need these skills to ace Head of Marketing in West End of London
Some tips for your application đŤĄ
Show Your Passion for Food and Culture: When writing your application, let your love for food and culture shine through. We want to see how your experiences align with our brand ethos and how you can bring that passion to the role.
Be Strategic and Specific: Make sure to highlight your previous marketing strategies and successes in similar roles. Weâre looking for someone who can develop and execute a clear marketing strategy, so be specific about your achievements and how they relate to our goals.
Tailor Your Application: Donât just send a generic application! Tailor your CV and cover letter to reflect the requirements of the Head of Marketing role. We want to see how your skills and experiences make you the perfect fit for our team.
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way for us to receive your application and ensures youâre considered for this exciting opportunity with Hoppers restaurants!
How to prepare for a job interview at Hoppers Restaurants Limited
â¨Know the Brand Inside Out
Before your interview, dive deep into Hoppers' brand ethos and values. Familiarise yourself with their menu, unique selling points, and recent marketing campaigns. This will not only show your genuine interest but also help you align your strategies with their vision.
â¨Prepare Your Success Stories
Think of specific examples from your previous roles that demonstrate your ability to lead marketing initiatives in the restaurant or hospitality sector. Be ready to discuss how youâve developed successful campaigns, managed budgets, and driven brand growth, as these are key aspects of the role.
â¨Showcase Your Strategic Thinking
Be prepared to discuss how you would develop and execute a marketing strategy for Hoppers. Think about potential KPIs, market insights, and customer feedback mechanisms. This will highlight your strategic mindset and ability to contribute to the company's growth.
â¨Engage with Questions
At the end of the interview, donât shy away from asking insightful questions. Inquire about the current challenges the marketing team faces or how they measure success. This shows your proactive attitude and genuine interest in contributing to their success.