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For Companies At a Glance
- Tasks: Lead marketing efforts, manage digital channels, and create engaging content for a global agency.
- Company: Dynamic B2B lead generation agency with an amazing culture and top-tier clients.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Be the driving force behind impactful marketing strategies and work with industry giants.
- Qualifications: 3-5 years in B2B marketing, strong communication skills, and a hands-on approach.
- Other info: Join a vibrant team of around 100 staff and enjoy excellent career development opportunities.
The predicted salary is between 36000 - 60000 £ per year.
A global demand generation agency that partners with leading companies such as Google, Microsoft, Adobe, AWS, Salesforce, SAP, and PWC. This is an in-house role based in London with a hybrid working model.
The role is responsible for leading the agency’s marketing and business development efforts across digital, content, events, CRM, proposals, and brand visibility. You will ensure the brand is consistently represented and that the pipeline is full of high-quality opportunities.
Key Responsibilities- Marketing & Communications
- Develop and implement integrated marketing plans aligned with business goals.
- Manage and optimise digital channels including website, SEO, PPC, email marketing, and social media.
- Oversee content creation (blogs, case studies, vlogs/podcasts) and ensure brand consistency.
- Lead award submissions and industry recognition efforts.
- Monitor and report on campaign performance and ROI.
- Identify PR opportunities for the agency, working with external PR representatives when necessary.
- New Business Management
- Work closely with the new business team to create proposals and RFP responses, ensuring high-quality, tailored submissions.
- Collaborate with the new business team to align outreach and conversion strategies.
- Identify opportunities for the agency and its leadership team to be represented at industry events, trade shows, and networking opportunities.
- CRM & Data Management
- Own and manage the CRM system for the agency (Pipedrive, migrating to Monday.com in Q1 2026) ensuring data integrity and usability.
- Segment and maintain marketing lists, track engagement, and generate monthly pipeline and opportunity reports.
- Use analytics to inform strategy and improve lead nurturing and conversion.
- Event Management
- Plan and execute agency-led and client-facing events.
- Support event promotion through all relevant channels.
- 3-5 years in B2B marketing and business development, ideally within an agency environment.
- Proven experience managing digital marketing channels and CRM platforms.
- Strong writing and communication skills, especially for proposals and content.
- Excellent project management and organisational abilities.
- Strategic thinker with a hands-on approach and commercial mindset.
- Experience with global campaigns and international markets.
- Knowledge of the B2B tech landscape and enterprise sales cycles.
- Creative flair and ability to translate complex ideas into compelling messaging.
- Comfortable presenting to senior stakeholders and clients.
Marketing Manager (B2B, Demand Generation, hands on) - Global B2B Lead Generation Marketing agency London / Hybrid employer: Honor Search Ltd
Contact Detail:
Honor Search Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager (B2B, Demand Generation, hands on) - Global B2B Lead Generation Marketing agency London / Hybrid
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, and meetups to meet potential employers and make a lasting impression. Remember, it’s all about who you know!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in B2B marketing. Include case studies, campaigns you've led, and any awards you've won. This will help you stand out from the crowd.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like the global demand generation agency we’re talking about. Express your interest and share how you can add value to their team.
✨Tip Number 4
Prepare for interviews by researching the company and its culture. Be ready to discuss how your hands-on experience aligns with their needs. And don’t forget to apply through our website for a smoother application process!
We think you need these skills to ace Marketing Manager (B2B, Demand Generation, hands on) - Global B2B Lead Generation Marketing agency London / Hybrid
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in B2B marketing, demand generation, and any hands-on projects you've led. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background makes you the perfect fit. Be sure to mention any relevant campaigns or projects you've worked on.
Showcase Your Digital Skills: Since this role involves managing digital channels, make sure to highlight your experience with SEO, PPC, and social media. We love seeing examples of how you've optimised campaigns and driven results in the past!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Honor Search Ltd
✨Know Your Stuff
Make sure you’re well-versed in the latest trends in B2B marketing and demand generation. Brush up on your knowledge of digital channels, CRM systems like Monday.com, and the specific companies they partner with. This will show that you’re not just interested in the role but also invested in their success.
✨Showcase Your Hands-On Experience
Since this is a hands-on role, be ready to discuss specific projects where you’ve taken the lead. Prepare examples of how you’ve developed integrated marketing plans or executed successful campaigns. Highlight your ability to manage multiple tasks while keeping everything organised.
✨Be Ready to Discuss Metrics
They’ll want to know how you measure success. Be prepared to talk about how you’ve monitored campaign performance and ROI in previous roles. Bring along any relevant data or reports that demonstrate your analytical skills and strategic thinking.
✨Engage with Their Culture
This agency prides itself on its amazing culture, so don’t shy away from discussing what makes a great team for you. Share your thoughts on collaboration and creativity, and how you can contribute to their vibrant environment. A good cultural fit can be just as important as your skills!