At a Glance
- Tasks: Join us as a Marketing Executive, driving campaigns and managing events to boost our firm's profile.
- Company: We're a leading law firm in Kent, dedicated to innovative marketing and business development.
- Benefits: Enjoy a competitive salary, company car, and opportunities for professional growth.
- Other info: This full-time role requires occasional travel across Kent; flexibility is key!
- Why this job: Be part of a dynamic team, making a real impact in the legal sector while developing your skills.
- Qualifications: Must have marketing experience, strong communication skills, and a driving licence.
The predicted salary is between 26000 - 30000 € per year.
To support the firm on a wide range of business development and marketing activities to include: production of relevant and targeted collateral, advertising, newsletters, client feedback mechanisms, PR, sponsorship, brand, design, events, networking and online (both internal and external); managing and driving forward firm-wide profile building initiatives.
Responsibilities:
- Maximising opportunities to grow the firm’s revenues from existing and prospective clients.
- Raising the firm’s profile and position within the local markets in which we are located.
- Leveraging and coordinating outside influencers.
- Structured approach to targeting new business generation, profile raising and marketing campaigns.
- Working closely with the management committee to develop robust plans.
- Managing the implementation of the firm's plans and budgets, regularly monitoring and reporting on progress.
- Drafting, reviewing and updating materials and entries in local media and legal supplements.
- Writing, editing and producing marketing communications including presentations, brochures, newsletters and web copy.
- Managing events.
- Planning and managing strategic advertising opportunities.
- Budget management.
- Working with fee earners to develop individual objectives and targeting plans and working closely with them to ensure successful pursuit of the plans.
Marketing Campaigns and Profile Raising:
- Creating and implementing integrated campaigns across our sectors to help raise our profile and awareness amongst our key target audience and generate opportunities to meet potential clients.
- Working to develop and oversee the implementation of an effective profile raising plan for the Firm, including awards and sponsorship opportunities.
- Assisting fee earners to profile their personal PR plans.
- Internal communication and knowledge sharing.
- Working to ensure that there is an efficient framework for internal reporting and transparency of information/communication regarding the Firm's activities and successes.
Skills and Experience:
- Essential: Excellent understanding of marketing and business development processes; strong previous experience of working in a business development/marketing focused role, preferably in a law firm or other professional services firm; an understanding of the legal market; strong written and verbal communication skills with an excellent eye for detail; strong project management skills.
- Desired: Marketing qualification, such as the CIM or equivalent.
The position is full time, predominantly from Gravesend but will be required to work from the other offices regularly; therefore, a driving licence and own car is essential.
Marketing Executive - Leading Law/ Solicitor Firm - Nr Gravesend, Kent (circa £26k-30k) (Maidstone) employer: Honor Search Ltd
As a leading law firm located near Gravesend, Kent, we pride ourselves on fostering a dynamic and inclusive work culture that prioritises employee growth and development. Our Marketing Executive role offers a competitive salary, comprehensive benefits, and the opportunity to engage in diverse marketing initiatives that directly impact the firm's success. With a focus on collaboration and innovation, we empower our team members to thrive while making meaningful contributions to the local community.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive - Leading Law/ Solicitor Firm - Nr Gravesend, Kent (circa £26k-30k) (Maidstone)
✨Tip Number 1
Familiarise yourself with the legal market and the specific challenges law firms face. Understanding the nuances of marketing within this sector will help you stand out during interviews.
✨Tip Number 2
Network with professionals in the legal field, especially those involved in marketing. Attend industry events or webinars to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Showcase your project management skills by discussing relevant experiences where you successfully managed marketing campaigns or events. Be prepared to share specific examples that highlight your organisational abilities.
✨Tip Number 4
Demonstrate your understanding of digital marketing tools and CRM systems. Being well-versed in these areas will show that you can effectively manage and analyse marketing efforts for the firm.
We think you need these skills to ace Marketing Executive - Leading Law/ Solicitor Firm - Nr Gravesend, Kent (circa £26k-30k) (Maidstone)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in marketing and business development, particularly within the legal sector. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter:Write a cover letter that showcases your understanding of the legal market and your passion for marketing. Mention specific skills like project management and communication that align with the firm's needs.
Showcase Relevant Experience:In your application, provide examples of past marketing campaigns or projects you've managed. Highlight any experience with events, PR, or advertising that would be beneficial for this role.
Proofread Your Application:Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial in a marketing role.
How to prepare for a job interview at Honor Search Ltd
✨Showcase Your Marketing Knowledge
Make sure to demonstrate your understanding of marketing and business development processes. Be prepared to discuss specific campaigns you've worked on, especially in a legal or professional services context.
✨Highlight Your Communication Skills
Since strong written and verbal communication skills are essential for this role, bring examples of your previous work. This could include marketing materials, newsletters, or presentations that showcase your attention to detail.
✨Prepare for Project Management Questions
Expect questions about your project management experience. Be ready to discuss how you've managed budgets, timelines, and resources in past roles, particularly in relation to marketing campaigns.
✨Demonstrate Your Understanding of the Legal Market
Research the firm and its position within the local legal market. Be prepared to discuss how you can help raise their profile and generate new business opportunities through targeted marketing strategies.
