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For Companies At a Glance
- Tasks: Manage client relationships and oversee exciting event marketing campaigns for top tech brands.
- Company: Join a dynamic global B2B lead generation agency with an amazing culture and innovative projects.
- Benefits: Enjoy a hybrid work model, corporate perks, and the chance to work with industry leaders.
- Why this job: Be part of a collaborative team that values creativity and drives impactful marketing solutions.
- Qualifications: A degree in Marketing or related field and up to 2 years of B2B account management experience.
- Other info: Occasional travel for client meetings and events may be required.
The predicted salary is between 28800 - 48000 £ per year.
Overseeing Event campaigns for global Tech and Agency clients (Adobe, SAP, Google, AWS and tier 1 agencies!).
The Role
As a Marketing Communication Executive, you’ll serve as a primary point of contact for clients, ensuring their needs are met and their expectations are exceeded. This role involves managing client relationships, developing account and campaign plans, and delivering Event marketing solutions that meet the scope of work and exceed the client’s expectations. As an Account Manager, you’ll work closely with internal teams to ensure the successful execution of B2B marketing campaigns and strategies.
Key Responsibilities
- Develop and maintain strong, long-term relationships with clients, acting as the day-to-day point of contact.
- Lead regular client meetings and calls to review timelines, progress, performance, gather feedback, and identify opportunities for further campaign opportunities.
- Address client needs and concerns promptly, ensuring satisfaction and fostering trust.
- Understand client businesses, industries, and objectives to provide input into campaigns and guidance.
- Prepare and present regular reports on account status, campaign performance, and key metrics to clients and internal stakeholders.
- Work closely with the Client Lead and Strategy Director to develop tailored marketing and business development strategies and deliverables for your client accounts.
- Oversee the execution of marketing and business development activities and campaigns, ensuring alignment with client goals and measurable results.
- Monitor industry trends and competitor activities to provide clients with innovative solutions.
- Prepare presentations, decks and reports for meetings and presentations with clients.
- Coordinate teams internally working on your accounts, fostering a collaborative and high-performance work environment.
- Request internal resources effectively on your accounts to ensure seamless service delivery.
Qualifications
- A degree in Marketing, Business, Events or a related field is preferred.
- Up to 2 years of experience in account management, preferably within a B2B marketing agency.
- Occasional travel may be required for client meetings and events.
Key Attributes
- Proven experience as an Account Manager or in a similar role within a B2B marketing agency.
- Excellent verbal and written communication skills, with the ability to present complex information clearly and persuasively.
- Strong interpersonal skills with the ability to build and maintain relationships with clients and internal teams.
- Ability to analyse data and metrics to inform decision-making and demonstrate campaign effectiveness.
- Strong organisational and time-management skills, with the ability to manage multiple projects and deadlines simultaneously.
- Proactive and solution-oriented, with the ability to address and resolve client issues effectively.
- Familiarity with marketing automation tools, CRM software, and other relevant technologies.
Marketing Executive (Events, B2B, Tech, Agency) - Global B2B Lead Generation and Marketing Agency - employer: Honor Search Ltd
Contact Detail:
Honor Search Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive (Events, B2B, Tech, Agency) - Global B2B Lead Generation and Marketing Agency -
✨Tip Number 1
Familiarise yourself with the key players in the tech and B2B marketing space. Research companies like Adobe, SAP, Google, and AWS to understand their marketing strategies and client engagement approaches. This knowledge will help you speak confidently about industry trends during interviews.
✨Tip Number 2
Network with professionals in the B2B marketing and events sector. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn more about the agency culture. Building relationships can often lead to job referrals.
✨Tip Number 3
Prepare to discuss your experience in managing client relationships and campaigns. Think of specific examples where you've successfully addressed client needs or resolved issues. Being able to articulate these experiences will demonstrate your suitability for the role.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you've used data to inform marketing decisions in past roles. Highlight any experience with CRM software or marketing automation tools, as this will be valuable in the role of Marketing Executive.
We think you need these skills to ace Marketing Executive (Events, B2B, Tech, Agency) - Global B2B Lead Generation and Marketing Agency -
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, account management, and events. Use keywords from the job description to demonstrate that you meet the qualifications they are looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and events. Mention specific experiences where you've successfully managed client relationships or executed marketing campaigns, especially in a B2B context.
Showcase Your Communication Skills: Since excellent communication is key for this role, ensure your application materials are well-written and free of errors. Consider including examples of how you've effectively communicated with clients or presented information in previous roles.
Highlight Relevant Tools and Technologies: Mention any familiarity you have with marketing automation tools, CRM software, or other technologies relevant to the role. This will show that you are technically proficient and ready to hit the ground running.
How to prepare for a job interview at Honor Search Ltd
✨Know Your Clients
Before the interview, research the agency's key clients like Adobe, SAP, and Google. Understanding their business models and marketing strategies will help you demonstrate your ability to manage client relationships effectively.
✨Showcase Your Communication Skills
Prepare to discuss examples of how you've successfully communicated with clients in the past. Highlight your ability to present complex information clearly and persuasively, as this is crucial for the role.
✨Demonstrate Problem-Solving Abilities
Be ready to share specific instances where you've resolved client issues or improved campaign performance. This will showcase your proactive and solution-oriented mindset, which is essential for an Account Manager.
✨Highlight Organisational Skills
Discuss how you manage multiple projects and deadlines simultaneously. Providing examples of your organisational strategies will reassure the interviewers that you can handle the fast-paced environment of a B2B marketing agency.
