At a Glance
- Tasks: Manage client relationships and oversee exciting event marketing campaigns for top tech brands.
- Company: Join a leading global B2B lead generation agency based in London, specialising in tech events.
- Benefits: Enjoy a hybrid work model, with three days in the office and flexible hours.
- Why this job: Be part of innovative campaigns that shape the future of B2B marketing in the tech industry.
- Qualifications: A degree in Marketing or related field and up to 2 years of account management experience preferred.
- Other info: Opportunity for occasional travel to client meetings and events.
The predicted salary is between 28800 - 48000 £ per year.
Marketing Communications Manager (B2B) Agency/ B2B/ Tech background ideal! Overseeing Event campaigns for global Tech and Agency clients (Adobe, SAP, Google, AWS and tier 1 agencies!)
The Role
As a Marketing Communication Executive/ Manager you’ll serve as a primary point of contact for clients, ensuring their needs are met and their expectations are exceeded. This role involves managing client relationships, developing account and campaign plans, and delivering Event marketing solutions that meet the scope of work, and exceed the client’s expectations!
Key Responsibilities
- Client Relationship Management & Events
- Develop and maintain strong, long-term relationships with clients, acting as the day-to-day point of contact.
- Lead regular client meetings and calls to review timelines, progress, performance, gather feedback, and identify opportunities for further campaign opportunities.
- Address client needs and concerns promptly, ensuring satisfaction and fostering trust.
- Understand client businesses, industries, and objectives to provide input into campaigns and guidance.
- Prepare and present regular reports on account status, campaign performance, and key metrics to clients and internal stakeholders.
- Work closely with the Client Lead and Strategy Director to develop tailored marketing and business development strategies, and deliverables for your client accounts.
- Oversee the execution of marketing and business development activities and campaigns, ensuring alignment with client goals and measurable results.
- Monitor industry trends and competitor activities to provide clients with innovative solutions.
- Prepare presentations, decks and reports for meetings and presentations with clients.
- Coordinate teams internally working on your accounts, fostering a collaborative and high-performance work environment.
Qualifications
- A degree in Marketing, Business, Events or a related field is preferred.
- Up to 2 years of experience in account management, preferably within a B2B marketing agency.
- Occasional travel may be required for client meetings and events.
Key Attributes
- Proven experience as an Account Manager or in a similar role within a B2B marketing agency.
- Excellent verbal and written communication skills, with the ability to present complex information clearly and persuasively.
- Strong interpersonal skills with the ability to build and maintain relationships with clients and internal teams.
- Ability to analyse data and metrics to inform decision-making and demonstrate campaign effectiveness.
- Strong organisational and time-management skills, with the ability to manage multiple projects and deadlines simultaneously.
- Proactive and solution-oriented, with the ability to address and resolve client issues effectively.
- Familiarity with marketing automation tools, CRM software, and other relevant technologies.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Marketing Services
Marketing Communications Manager (Events, B2B, Enterprise Tech, Agency) - Global B2B Lead Gener[...] employer: Honor Search Ltd
Contact Detail:
Honor Search Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Communications Manager (Events, B2B, Enterprise Tech, Agency) - Global B2B Lead Gener[...]
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing and events management. This will not only help you understand the industry better but also allow you to engage in meaningful conversations during interviews, showcasing your knowledge and enthusiasm for the role.
✨Tip Number 2
Network with professionals in the B2B marketing and events space. Attend industry events or webinars to connect with potential colleagues and clients. Building these relationships can provide valuable insights and may even lead to referrals for the position.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed client relationships and campaigns in the past. Highlighting your experience with similar clients or projects can demonstrate your capability and fit for the role.
✨Tip Number 4
Research the company and its key clients thoroughly. Understanding their business model, values, and recent campaigns will enable you to tailor your discussions and show how you can contribute to their success as a Marketing Communications Manager.
We think you need these skills to ace Marketing Communications Manager (Events, B2B, Enterprise Tech, Agency) - Global B2B Lead Gener[...]
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing and account management. Emphasise any previous roles where you've managed client relationships or executed marketing campaigns, especially in the tech sector.
Craft a Compelling Cover Letter: In your cover letter, address how your skills align with the key responsibilities of the role. Mention specific examples of successful campaigns you've managed and how you’ve built strong client relationships in the past.
Showcase Your Communication Skills: Since excellent communication is crucial for this role, ensure your application is well-written and free of errors. Use clear and concise language to demonstrate your ability to present complex information effectively.
Highlight Relevant Qualifications: If you have a degree in Marketing, Business, or Events, make sure to mention it prominently. Also, include any certifications or training related to marketing automation tools or CRM software that could set you apart from other candidates.
How to prepare for a job interview at Honor Search Ltd
✨Know Your Clients
Familiarise yourself with the key clients and industries the company works with, such as Adobe, SAP, and Google. Understanding their business objectives will help you demonstrate how you can meet their needs during the interview.
✨Showcase Your Communication Skills
Prepare to discuss your verbal and written communication skills. Be ready to provide examples of how you've effectively presented complex information or resolved client issues in previous roles.
✨Demonstrate Analytical Thinking
Be prepared to talk about how you've used data and metrics to inform your marketing strategies. Highlight any specific campaigns where your analytical skills led to measurable success.
✨Emphasise Relationship Building
Discuss your experience in building and maintaining strong client relationships. Share specific examples of how you've fostered trust and collaboration with both clients and internal teams.