At a Glance
- Tasks: Drive MICE visitor arrivals and develop exhibitions in Europe for Hong Kong.
- Company: Join the passionate team at the Hong Kong Tourism Board.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborative culture with exciting projects and strong industry connections.
- Why this job: Make a real impact on Hong Kong's global appeal and tourism industry.
- Qualifications: Bachelor’s degree and 10 years of experience in tourism or marketing.
The predicted salary is between 60000 - 80000 £ per year.
At the Hong Kong Tourism Board, we are passionate about showcasing our city as a must-visit destination. Renowned for its iconic skyline, culinary wonders, and rich cultural tapestry where East meets West, Hong Kong is a bustling metropolis that offers extraordinary experiences to a diverse array of travelers. As we seize new opportunities to enhance our city's global appeal, we remain committed to promoting Hong Kong's unique charm and vibrancy, reinforcing its reputation as a world-class destination. We invite passionate talents to join our dynamic and fun team in achieving this vision.
HOW YOU WILL CONTRIBUTE AND LEARN?
- Drive MICE visitor arrivals to Hong Kong by developing and growing the exhibition and convention segments out of Europe, and reinforce Hong Kong as the preferred destination for these events.
- Establish and foster strong relationships with travel industry partners and major stakeholders through strategic partnership programmes, MICE trade shows and study missions in/from Europe.
- Supervise HKTB’s MICE Agency to ensure that marketing activities are executed effectively and achieve the desired results.
- Plan and develop bids for major or high-profile association and world-class exhibitions from Europe.
- Leverage on government's funding support and value-added offers to maximise Hong Kong's chance of winning.
- Strategic local outreach to industry associations and professional entities to identify leads and drive the bidding process to win.
- Supervise the appointed MICE agency and work closely with the Head Office to translate strategic plans and business plans to actionable items to ensure that the pre-set BPIs can be achieved.
- Plan, organize, and deliver workshops, events, and MICE shows in Europe, ensuring strong market presence and high-quality execution.
- Administrative tasks including maintaining SugarCRM and NetSuite records, administering purchase orders, preparing reports, and ensuring data accuracy, process compliance.
- Undertake any other duties / ad hoc assignments as assigned by the Director.
WHO ARE WE LOOKING FOR?
- Bachelor’s degree from a recognised institution, preferably in Business Administration, Marketing, Tourism, Hotel or Hospitality.
- Minimum 10 years of work experience, including at least 7 years of relevant experience in the travel, tourism, hospitality, marketing, National Tourist Office, or Convention.
Senior Manager, MICE employer: Hong Kong Tourism Board
At the Hong Kong Tourism Board, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. Our team is dedicated to promoting Hong Kong as a premier destination, offering employees unique opportunities for professional growth and development in the dynamic tourism sector. With a focus on collaboration and innovation, we provide a supportive environment where passionate individuals can thrive while contributing to the city's global appeal.
