Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Design and execute Homesty’s marketing strategy to revolutionise the rental market.
- Company: Join a groundbreaking startup redefining long-term renting with transparency and efficiency.
- Benefits: Equity ownership, direct impact on millions, and freedom to innovate.
- Why this job: Be a cofounder and lead a brand that transforms an entire industry.
- Qualifications: Experience in growth marketing, SEO, and a passion for fixing broken systems.
- Other info: This role offers high autonomy and the chance to make a real difference.
About Homesty
Homesty is redefining long-term renting. We remove agents, hidden fees, and friction. Landlords and tenants connect directly — list, match, sign, and pay securely in one app. This is not just a product. It’s a structural correction to a broken market. Our mission is to bring transparency, efficiency, and fairness to renting — and give control back to the people who actually live in and own homes. What Spotify did to music, Homesty will do to rentals.
The Opportunity
We are looking for a Marketing Cofounder / CMO to design and execute Homesty’s entire marketing and growth strategy from the ground up. This is a true cofounder role — not a job. You will own:
- Strategy
- Execution
- Brand
- Growth
From zero to market leadership.
Compensation
- Equity: 10% – 15%
- Vesting: 3 years, 1-year cliff
- Salary: None for the first 6–12 months
This role is for someone who:
- Can work without a salary initially
- Thinks long-term
- Wants meaningful ownership, not a title
- Has the highest standards in commitment and honesty
Your Mission
Make Homesty the reference rental platform in the UK. Specifically, you will:
- Position Homesty at the top of Google for searches like rent flat Manchester no agent, rent without fees, fast rental UK
- Design and execute an organic-first growth strategy (SEO, AEO, content, virality)
- Create disruptive, educational, and viral content that converts
- Generate continuous PR and media coverage
- Build Homesty into a trusted, visible, and loved brand
- Work hand-in-hand with product and founders to align growth and UX
What You’ll Do - Different hats for a brilliant mind!
- Own SEO & AEO (AI-driven content optimisation)
- Build organic and viral acquisition loops
- Drive PR, press relationships, and earned media
- Create content across web, social, and platforms
- Execute paid growth only when it makes sense
- Measure, iterate, and scale what works
- Operate fully hands-on — strategy + execution
Who We’re Looking For
This role is open to:
- Senior marketers (+7 years) with proven growth experience
- Exceptional early-career marketers (2–3 years) with founder-level ambition
What matters is impact, not years. You likely have:
- Proven experience in organic, viral, and content-led growth
- Strong SEO and digital marketing expertise in competitive markets
- Hands-on mindset: you execute yourself
- Experience in PR, media, or storytelling
- Ability to operate with no or very limited budget
- Strategic thinking with fast execution
- Comfort working in tools like Framer, analytics, design, and writing
- High autonomy, strong collaboration, and extreme ownership
- Passion for fixing broken industries
Sales Mindset & Customer Contact
This role is not purely behind a screen. The Marketing Cofounder must be comfortable with sales and direct user contact. You should not be afraid of reaching out, calling, messaging, and speaking directly with landlords, tenants, partners, and early adopters. You will actively test messaging, validate value propositions, gather objections, and turn real conversations into marketing insights, content, and growth strategies. If you enjoy interacting with users, understand their pain points firsthand, and are confident explaining value and closing interest, you will thrive in this role.
Unfair advantage
You’ve already built one or both sides of a marketplace (users, creators, landlords, tenants, buyers, sellers, etc.) from scratch — or almost from scratch.
Homesty’s Values
- Transparency – no hidden fees, no surprises
- Empowerment – control back to users
- Innovation – we challenge the status quo
- Ambition – we lead, we don’t follow
- Professionalism – integrity even with limited resources
Why Join
- True cofounder ownership (10–15%)
- Direct impact on millions of renters
- Freedom to build and lead a brand end-to-end
- A product with massive social and market impact
- The chance to redefine an entire industry
This is not for everyone. But if it’s for you, it’s once-in-a-decade.
How to Apply
Apply via LinkedIn or send your CV + cover note to: xavier.miro@homestyapp.com
Marketing Cofounder / CMO (Equity Only) employer: Homesty
Contact Detail:
Homesty Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Cofounder / CMO (Equity Only)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential collaborators or mentors. You never know who might help you land that cofounder role!
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your marketing expertise. This could be a blog, a social media campaign, or even a mock-up of a marketing strategy for Homesty. It’s a great way to demonstrate your hands-on mindset and strategic thinking.
✨Tip Number 3
Don’t just apply, engage! When you find a role that excites you, like the Marketing Cofounder position at Homesty, reach out directly. Share your thoughts on their mission and how you can contribute. A personal touch can make all the difference!
✨Tip Number 4
Be ready to hustle! In a startup environment, especially one that’s equity-only, showing your commitment is key. Be prepared to discuss how you’ll drive growth and build the brand from the ground up. Your passion and vision will set you apart!
We think you need these skills to ace Marketing Cofounder / CMO (Equity Only)
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your true self shine through. We want to see your personality and passion for the role. Don’t just regurgitate your CV; tell us why you’re excited about redefining the rental market with us!
Tailor Your Message: Make sure to customise your cover note to reflect how your skills align with our mission at Homesty. Highlight your experience in organic growth and content creation, and show us how you can help us become the go-to rental platform in the UK.
Show Your Impact: We’re looking for someone who can make a difference. Use your application to showcase specific examples of how you've driven growth or made an impact in previous roles. Numbers and results speak volumes, so don’t hold back!
Keep It Concise: While we love a good story, keep your application clear and to the point. We appreciate brevity, so focus on the most relevant experiences and insights that demonstrate your fit for this cofounder role. Remember, quality over quantity!
How to prepare for a job interview at Homesty
✨Know Your Market
Before the interview, dive deep into the rental market in the UK. Understand the pain points for both landlords and tenants, and think about how Homesty can address these issues. This knowledge will help you demonstrate your passion for the mission and show that you're ready to take on the challenge.
✨Showcase Your Growth Strategies
Prepare to discuss specific growth strategies you've successfully implemented in the past. Whether it's SEO, content marketing, or PR, be ready to share examples of how you've driven organic growth. This will highlight your hands-on mindset and strategic thinking, which are crucial for this cofounder role.
✨Emphasise Collaboration
Since this role involves working closely with product and founders, be sure to highlight your experience in collaborative environments. Share examples of how you've worked with cross-functional teams to align marketing strategies with product development, showcasing your ability to operate with high autonomy while still being a team player.
✨Be Ready for Direct User Interaction
This position requires comfort with direct user contact, so prepare to discuss your experience in engaging with customers. Think about how you've gathered insights from users in the past and how those insights have shaped your marketing strategies. Showing that you can turn real conversations into actionable marketing insights will set you apart.
