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For Companies At a Glance
- Tasks: Drive marketing strategies, create engaging content, and manage campaigns to boost brand awareness.
- Company: Join the UK's leading PropTech platform transforming estate agency marketing.
- Benefits: Competitive salary, flexible hybrid work, and a chance to shape the future of PropTech.
- Why this job: Be the first in-house marketer and make a real impact on our growth journey.
- Qualifications: 5+ years in marketing, strong content creation skills, and B2B SaaS experience.
- Other info: Collaborative environment with direct influence on company success and career development.
The predicted salary is between 36000 - 60000 £ per year.
Homesearch is the UK's leading PropTech platform designed to help estate agents secure more listings, unlock market insights, and turn existing contacts into new instructions. Our solutions enable estate agents to prospect more effectively, nurture existing relationships, and convert opportunities into sales.
As our first in-house marketer, you will have a lot of space to grow, experiment, and shape how we do marketing alongside Sales, Product, and senior leadership. This role is all about demand generation - creating awareness, managing CRM activity in HubSpot, producing content, supporting product launches, and working closely with Sales to build a healthy pipeline. You will have real autonomy and ownership, with the freedom to try new things and build strong relationships within the community.
Key Responsibilities
- Deliver the quarterly marketing plan to drive awareness and traffic
- Own the content calendar (newsletters, blogs, LinkedIn, events, direct campaigns)
- Manage campaigns and CRM activity in Hubspot
- Run organic (and paid) campaigns across PPC, LinkedIn, partnerships, and influencer activity (e.g., podcasts, webinars)
- Build processes, tracking, and reporting to scale the marketing function
- Coordinate freelancers, creators, and influencers
- Work with the Partnerships Manager to leverage CRM partnerships and webinars for lead generation
- Test and develop new channels to generate leads and support enterprise growth (e.g., SEO/GEO projects)
About You
- 5+ years of experience in a marketing role with proven impact on pipeline growth
- You have experience in creating and executing content strategy
- You have B2B SaaS background targeting SMB and Enterprise level
- You are an excellent writer and understand what makes great content that resonates with the target audience and drives business growth
- You are organised, tidy and open to creating new processes to help business efficiency
- You are at ease with ambiguity and can roll with it when plans evolve.
Extra points for:
- Previous experience targeting Estate Agents
- Working with Hubspot
Compensation, Perks & Benefits
- A unique opportunity to collaborate closely with senior leadership and be a key player in shaping the future of PropTech.
- A dynamic, collaborative work environment where your contributions directly impact our success.
- Competitive salary and benefits package.
- Flexible hybrid working arrangements.
Marketing Manager in London employer: Homesearch
Contact Detail:
Homesearch Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, content pieces, and any successful projects you've led. This will give potential employers a taste of what you can bring to the table, especially in a dynamic role like this one.
✨Tip Number 3
Prepare for interviews by researching Homesearch inside out. Understand their products, like HAILO and ReContact, and think about how your experience can help them grow. Tailor your answers to show how you can drive demand generation and support their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Homesearch team and contributing to our exciting journey.
We think you need these skills to ace Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Manager. Highlight your experience in B2B SaaS and any specific achievements that show how you've driven pipeline growth. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how your skills align with our goals at Homesearch. Don’t forget to mention your experience with content strategy and CRM management.
Showcase Your Writing Skills: As an excellent writer, we want to see your flair for creating engaging content. Include samples or links to your previous work that demonstrate your ability to resonate with target audiences and drive business growth.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Homesearch
✨Know Your Stuff
Before the interview, dive deep into Homesearch and its products, especially HAILO and ReContact. Understand how these tools help estate agents and be ready to discuss how your marketing experience can enhance their impact.
✨Showcase Your Content Skills
Prepare examples of your previous content strategies and campaigns. Be ready to discuss how you’ve driven demand generation in the past, particularly in B2B SaaS environments, and how you can apply that to Homesearch.
✨Be Ready to Collaborate
Since this role involves working closely with Sales and Product teams, think of examples where you've successfully collaborated across departments. Highlight your ability to build relationships and coordinate efforts to achieve common goals.
✨Embrace Flexibility
Homesearch values adaptability, so come prepared to discuss how you've navigated ambiguity in your previous roles. Share specific instances where you've adjusted your plans and still achieved great results.
