At a Glance
- Tasks: Engage with the community, build relationships, and promote services through events and digital platforms.
- Company: Join a mission-driven organisation focused on community care and support.
- Benefits: Competitive salary, flexible working hours, and opportunities for personal growth.
- Other info: Full driving licence required; work across Medway, Canterbury, and Sittingbourne.
- Why this job: Make a real difference in your community while developing valuable networking skills.
- Qualifications: Strong communication skills and experience in community engagement or marketing.
The predicted salary is between 21300 - 29850 £ per year.
To develop and implement community and marketing initiatives aligned to Home Instead’s mission and values to strengthen the brand and grow our market share. The role is fully community based and requires candidates to work across multiple Home Instead territories in Medway, Canterbury & Sittingbourne.
The Role
- Develop relationships in the local community maintaining a pipeline of opportunities by growing and leveraging your network.
- Networking face to face, by phone, email, video call with community stakeholders and potential RPNs (minimum of 35 face to face community networking impressions weekly).
- Working to agreed targets for Referral Provider touchpoints.
- Deliver promotional activities both face to face and virtually to increase awareness of Home Instead’s client services and employment opportunities in the local community.
- Build relationships with key RPN’s, working to agreed targets and have regular touch points to drive Client and Care Professionals enquiries.
- Plan and successfully execute regular community marketing events including attending fairs, exhibitions, recruitment events and any other events that would promote our services to the public.
- Continually deliver a message that reflects our mission, vision and values and delivers our value proposition.
- Plan and coordinate a schedule of activity across social media platforms.
- Ensure digital content is engaging and kept up to date.
- Develop and maintain knowledge of the Home Instead brand and raise awareness of Home Instead National Office marketing campaigns and recruitment initiatives across the network of relationships that have been built in the local community.
- Accurately track and record enquiries and use the information to manage and adjust strategy to optimise messaging and education in the community.
- Maintain accurate data and information to analyse own performance. Use data and information to continually assess performance against strategic goals.
- Manage own time effectively, prioritising critical tasks and adapt to the changing needs of the business and reacting to new needs or challenges in an effective manner.
- Ensure compliance with Home Instead’s Equality, Diversity and Equal Opportunities Policy, in respect of employment and service delivery.
- Carry out any other duties deemed necessary for the successful operation of the business.
Essential Criteria
- Full driving licence with access to a vehicle essential.
- Proven track record in successfully building strong relationships both face to face and virtually within a local community to achieve business objectives using a variety of tools and techniques.
- Confident to network face to face, by phone, email, video call with community stakeholders and potential RPNs.
- Confident to deliver talks on key ageing subjects such as Dementia, Fraud Prevention, Nutrition & Hydration etc.
- Good understanding of marketing principles with experience of using a range of marketing and communication approaches including managing digital media platforms/campaigns.
- Good working knowledge of IT systems with experience of Microsoft Office or Google Suite and virtual communication platforms, with the ability to learn and adopt new technologies where appropriate.
- Experience of using data and analytics to make informed business choices.
- Effective interpersonal skills with excellent verbal and written communication skills, with the ability to deliver effective and engaging presentations or workshops to a broad-based audience.
- Strong organisational and prioritisation skills.
- Self-motivated with the ability to work independently, use initiative and be resilient.
- Ability to work flexibly to meet the needs of the business.
- Competent in using a CRM database to manage touchpoints with RPNs.
Competencies
- Core Competencies: Driving Results, Influencing, Customer Focus, Teamwork & Collaboration, Communication & Relationship Management, Living Home Instead, Agile Learner.
- Role Specific Competencies: Planning & Organising, Resilience.
Full Time Networker & Community Engagement Officer (Medway, Canterbury & Sittingbourne areas) in Rochester employer: Home Instead
Home Instead East Nottingham is an exceptional employer that prioritises the well-being of both its clients and employees. With a strong focus on community impact, our supportive work culture fosters personal growth and development, offering comprehensive training and career advancement opportunities. Join us in making a meaningful difference while enjoying the unique advantage of working in a compassionate environment dedicated to enhancing the lives of those we serve.
StudySmarter Expert Advice🤫
We think this is how you could land Full Time Networker & Community Engagement Officer (Medway, Canterbury & Sittingbourne areas) in Rochester
✨Tip Number 1
Get out there and network! Attend local events, fairs, and community gatherings. The more people you meet, the more opportunities you'll uncover. Remember, it's all about building those relationships!
✨Tip Number 2
Don't underestimate the power of social media. Use platforms like LinkedIn to connect with local stakeholders and share your insights on community engagement. It’s a great way to showcase your expertise and attract attention.
✨Tip Number 3
Practice your pitch! Whether you're chatting face-to-face or over a video call, having a clear and engaging message about what you do will help you stand out. Make sure to highlight how you can add value to the community.
✨Tip Number 4
Keep track of your interactions. Use a CRM system to manage your contacts and follow up regularly. This shows that you’re organised and committed, which is key in building trust within the community.
We think you need these skills to ace Full Time Networker & Community Engagement Officer (Medway, Canterbury & Sittingbourne areas) in Rochester
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for community engagement shine through! We want to see how much you care about building relationships and making a difference in the local area.
Tailor Your Experience:Make sure to highlight your relevant experience in networking and marketing. Use specific examples that demonstrate how you've successfully built relationships and engaged with communities in the past.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and make sure your key skills and experiences are easy to spot!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting role.
How to prepare for a job interview at Home Instead
✨Know Your Community
Before the interview, do your homework on the Medway, Canterbury, and Sittingbourne areas. Familiarise yourself with local organisations, community needs, and potential referral providers. This will show your genuine interest in the role and help you discuss how you can effectively engage with the community.
✨Showcase Your Networking Skills
Prepare examples of how you've successfully built relationships in previous roles. Be ready to discuss specific instances where your networking led to tangible results. This is crucial since the job heavily relies on face-to-face interactions and maintaining a strong pipeline of opportunities.
✨Demonstrate Marketing Knowledge
Brush up on marketing principles and be prepared to talk about your experience with digital media platforms. You might be asked how you would promote Home Instead’s services, so think of creative strategies that align with their mission and values.
✨Be Ready for Scenario Questions
Expect questions that assess your problem-solving skills and adaptability. For instance, how would you handle a situation where a planned community event doesn't attract the expected turnout? Think through your responses and be ready to showcase your resilience and ability to pivot when needed.
