At a Glance
- Tasks: Lead influencer marketing campaigns to boost brand awareness and customer acquisition.
- Company: Join HOLY, Europe's fastest growing soft drink brand with a vibrant community.
- Benefits: Competitive pay, company shares, flexible hours, and a fun team culture.
- Other info: Enjoy a modern office setup in Berlin and opportunities for explosive career growth.
- Why this job: Make a real impact in a dynamic startup environment while shaping the future of e-commerce.
- Qualifications: 2+ years in UK influencer marketing with a strong network and creative mindset.
The predicted salary is between 40000 - 50000 £ per year.
ABOUT HOLY
HOLY is the soft drink revolution: With our powdered drinks HOLY Energy®, HOLY Hydration®, and HOLY Iced Tea®, you get amazing taste across 50+ flavours while maintaining a good conscience—for your body & the environment. Over 2M loyal customers: Started in a shared apartment by three best friends, we have scaled to Europe's fastest growing consumer brand—and our cult-like community, the HOLY Squad, loves it: 4.6 stars on reviews.io speak for themselves. From D2C to Global Omnichannel: In less than four years, we've profitably scaled HOLY to more than €150M D2C revenue in DACH, FR, and the UK. Now scaling our retail business, we're on an exciting transition to becoming a true omnichannel rocketship. We are still just getting started: Backed by the world's best consumer investors, we aim to revolutionise the soft drink industry and build a generational love brand: tastier, healthier & more sustainable. Our team of 100+ people aims high (Coca-Cola, we're coming for you!).
ABOUT THE POSITION
Influencer marketing is core to HOLY’s growth—and the UK is one of our most exciting markets. With bold ambitions backed by solid and consistent growth and a loyal creator community, we’re doubling down on influencer marketing to drive brand awareness and customer acquisition. In this role, you’ll lead and execute influencer and partnership campaigns across digital, events, and offline activations. You’ll build strong relationships with creators, agencies, and partners to fuel growth in the UK by using data to track performance and optimise strategy, you’ll help shape high-impact collaborations that put HOLY in front of as many UK consumers as possible.
Your core responsibilities will include:
- Shape and execute influencer and partnerships strategy
- Lead campaigns and activations that drive brand awareness and customer acquisition in the UK. Ensure that our partners not only convert and drive eyes to the brand, but are aligned with our core beliefs and ethics.
- Build and nurture high-impact creator and partner relationships
- Collaborate with influencers, agencies, and strategic partners to foster long-term, meaningful relationships that support brand growth and relevance.
- Lead digital and offline activations
- Deliver standout campaigns across social platforms, events, sponsorships, and collaborations that resonate with both creator communities and our target audience.
- Optimise performance through data and insights
- Monitor campaign results, extract key learnings, and use data to guide strategic decisions and refine investment approaches.
- Scale HOLY’s presence in the UK
- Create bold, audience-driven campaigns that maximise visibility and help position HOLY as a leading brand in the UK market.
ABOUT YOU
Core Mindset & Qualities:
- You enjoy building strong, lasting relationships with creators, agencies, and internal teams.
- You are independent and outcome-driven, and take full ownership of your work, delivering strong impact without needing close oversight.
- Data-led and commercially sharp: you use insights to optimise campaigns, balance performance and creativity, and drive growth.
- You are calm, adaptable, and solution-oriented: you thrive in fast-paced environments, and stay optimistic when facing challenges, adjusting strategies and solving problems with ease.
Experience & Expertise:
- Proven track record in UK influencer marketing, with 2+ years of experience leading creator campaigns—ideally in a high-growth brand or agency—you know what it takes to scale success.
- Established network: You’ve already built trusted relationships with top creators, agents, and agencies in the UK.
- Creative & strategic: You know what converts and what connects—and you push for work that’s both data-driven and culturally relevant.
- Strong communicator & negotiator: You’re confident managing deals, giving feedback, and keeping partners aligned and inspired.
- Fluent in English (native level) and deeply tapped into UK trends.
OUR OFFERING
In today's job market, A-players have many options to choose from. As part of our offer, we prioritise providing a productive working environment and opportunities for growth. In addition to competitive compensation, including company shares, you can expect:
- A successful and growing company: Join a company that has been growing profitable and quickly for the last 36+ months and have raised a series B, while many other e-commerce companies are struggling.
- Huge impact and career growth: Enjoy huge impact and hence explosive career growth, build your own market, and shape HOLY’s internationalisation in a top market.
- Awesome team: Join an awesome team of colleagues who are ambitious, funny, down-to-earth, and authentic. Get to know us and see for yourself!
- Top product: Marketing is important, but a good product is essential. Our differentiated soft drinks have won over customers. Check out our Trustpilot reviews or contact us for free samples.
- Future of e-commerce: Be part of the future of e-commerce and help set new standards in many areas. Work with the best minds in the industry.
- Startup culture: Join a startup culture that values flat hierarchies, fast pace, and personal development. With us, you can make a real impact.
- Perfect setup: Enjoy a perfect setup that includes all the requirements of a modern employer, such as a central office in Berlin Prenzlauerberg, flexible working hours, and much more.
THE PROCESS
Getting to know you: You will have a 30‑minute screening interview with Luca our Talent Partner, where you will talk about HOLY, the position, your experience and see if our expectations match.
Hiring Manager Interview with Chiara, our Sr. Partnerships Manager - UK
Case study: As soon as you have successfully completed the first interviews, you will receive a case study.
Advanced discussion: In this on‑site meeting, the team will discuss your case study with you and answer questions in our office.
Founder interview: As a strong cultural fit is important to us, you will have a final meeting with Matze, one of our HOLY Founders. This gives both you and us the opportunity for a final check.
Job offer and decision: If everything goes well, you will receive an offer and we are ready to embark you this journey together with you! The full process typically takes 2–3 weeks.
ANY QUESTIONS OR CONCERNS?
If you have any questions or feedback, please send an email to #J-18808-Ljbffr
Influencer Marketing Manager - UK (m/f/d) in Cardiff employer: HOLY
HOLY is an exceptional employer that fosters a vibrant startup culture, encouraging personal development and impactful contributions. With a focus on career growth, competitive compensation, and a supportive team environment, employees can thrive while shaping the future of e-commerce in a dynamic market like the UK. Join us in revolutionising the soft drink industry with innovative products and a passionate community.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Manager - UK (m/f/d) in Cardiff
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HOLY and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HOLY are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HOLY on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HOLY. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Influencer Marketing Manager - UK (m/f/d) in Cardiff
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HOLY. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HOLY:Show us that you’ve done your homework! In your application, briefly mention what you admire about HOLY’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HOLY
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HOLY will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HOLY, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
