At a Glance
- Tasks: Lead influencer marketing campaigns that drive real results and connect with diverse UK communities.
- Company: Join HOLY, Europe's fastest-growing soft drink brand with a cult-like following.
- Benefits: Competitive pay, company shares, flexible hours, and a vibrant startup culture.
- Other info: Be part of an awesome team and enjoy explosive career growth opportunities.
- Why this job: Make a significant impact in a rapidly growing company and shape the future of e-commerce.
- Qualifications: 5+ years in influencer marketing with a strong network in the UK.
The predicted salary is between 43200 - 72000 £ per year.
About HOLY
HOLY is the soft drink revolution: With our powdered drinks HOLY Energy, HOLY Hydration, HOLY Iced Tea, and HOLY Milkshake you get amazing taste across 50+ flavours while maintaining a good conscience—for your body & the environment. Over 2M loyal customers: Started in a shared apartment by three best friends, we have scaled to Europe's fastest growing consumer brand—and our cult-like community, the HOLY Squad, loves it: 4.6 stars on speak for themselves. From D2C to Global Omnichannel: In less than four years, we've profitably scaled HOLY to more than €150M D2C revenue in DACH, FR, UK and PL. Now scaling our retail business, we're on an exciting transition to becoming a true omnichannel rocketship. We are still just getting started: Backed by the world's best consumer investors, we aim to revolutionise the soft drink industry and build a generational love brand: tastier, healthier & more sustainable. Our team of 150+ people aims high (Coca-Cola, we're coming for you).
The Process
We're growing fast—and we're ready for you to start as soon as possible. That said, we're also patient enough to wait for the right person. Quality beats speed.
- Getting to know you: You will have a 30-minute screening interview with Luca our Talent Partner, where you will talk about HOLY, the position, your experience and see if our expectations match.
- Hiring Manager Interview with Dan, our Head of UK.
- Peer Interview with Julian, our DACH Partnerships Team Lead.
- Case study: As soon as you have successfully completed the first interviews, you will receive a case study.
- Advanced discussion: In this on-site meeting, the team will discuss your case study with you and answer questions online or in our office.
- Founder interview: As a strong cultural fit is important to us, you will have a final meeting with Matze, one of our HOLY Founders. This gives both you and us the opportunity for a final check.
- Job offer and decision: If everything goes well, you will receive an offer and we are ready to embark you this journey together with you.
The full process typically takes 2–3 weeks.
Any questions or concerns? If you have any questions or feedback, please send an email to.
About the Position
Influencer marketing is one of HOLY's biggest growth levers, and the UK is a key focus market. We've built strong traction with creators, customers, and communities, and now we're doubling down to scale the UK from mid–7-digit revenue today to nearly €100M in annual revenue over the next two years. In this role, you'll own and execute influencer and partnership campaigns that drive performance, not just hype.
You'll collaborate with creators who authentically connect with our brand and audiences, ranging from everyday citizens to niche communities with highly engaged UK-based followings, from truck drivers and healthcare workers to gaming, anime, and entertainment subcultures. This is a hands-on role: from scouting creators to negotiating deals, managing campaigns, and tracking performance; you'll ensure HOLY stays top-of-mind and front-of-feed across the UK.
What You'll Do:
- Run influencer & partnership campaigns end-to-end – from strategy to execution, with a clear focus on performance (conversions, reach, ROI).
- Find, build, and nurture high-impact creator relationships – with influencers, agents, and agencies that align with HOLY's product, brand and values.
- Tap into everyday & niche communities – work with a mix of everyday people and cultural subcultures (gaming, anime, truck driving, healthcare, entertainment, etc.) who connect authentically with our product.
- Optimise through data – monitor results, share learnings, and adjust strategy to continuously improve impact.
About You
Mindset
- You're hungry and performance-driven: you care about results, not vanity metrics.
- You connect with culture: you understand what resonates in UK communities—from everyday citizens to niche subcultures.
- You're hands-on and willing to grind: no task is too small if it drives growth.
- You're data-led and commercially sharp: you balance creativity with ROI and can justify every spend.
- You're adaptable and solution-oriented: fast-paced environments energise you, not stress you.
Experience
- 5+ years in influencer marketing or related roles in the UK at a high-growth brand or agency.
- Proven ability to run campaigns end-to-end and deliver measurable impact across platforms.
- Existing network of creators, agents, and agencies in the UK across YouTube, TikTok and Meta channels.
- Strong negotiation and communication skills: you can close deals and keep partners inspired.
- Native-level English, with a deep pulse on UK culture, trends, and digital communities.
Location: London / London Area
Our Offering
In today's job market, A-players have many options to choose from. As part of our offer, we prioritise providing a productive working environment and opportunities for growth. In addition to competitive compensation, including company shares, you can expect:
- A successful and growing company: Join a company that has been growing profitable and quickly for the last 36+ months and have raised a series B, while many other e-commerce companies are struggling.
- Huge impact and career growth: Enjoy huge impact and hence explosive career growth, build your own market, and shape HOLY's internationalisation in a top market.
- Awesome team: Join an awesome team of colleagues who are ambitious, funny, down-to-earth, and authentic. Get to know us and see for yourself.
- Top product: Marketing is important, but a good product is essential. Our differentiated soft drinks have won over customers. Check out our Trustpilot reviews or contact us for free samples.
- Future of e-commerce: Be part of the future of e-commerce and help set new standards in many areas. Work with the best minds in the industry.
- Startup culture: Join a startup culture that values flat hierarchies, fast pace, and personal development. With us, you can make a real impact.
- Perfect setup: Enjoy a perfect setup that includes all the requirements of a modern employer, such as remote/hybrid setup, flexible working hours, and much more.
Find out more about HOLY and our team on our careers page.
Sr. Influencer Marketing Manager in London employer: HOLY Softdrinks GmbH
HOLY is an exceptional employer that fosters a vibrant startup culture, prioritising personal development and impactful work. With competitive compensation, including company shares, and a focus on career growth, employees can thrive in a dynamic environment while contributing to the revolution of the soft drink industry. Located in London, team members enjoy a flexible working setup and the opportunity to collaborate with a passionate and diverse group of colleagues, all while shaping the future of e-commerce.
StudySmarter Expert Advice🤫
We think this is how you could land Sr. Influencer Marketing Manager in London
✨Tip Number 1
Get to know HOLY and its products inside out! When you’re chatting with our Talent Partner, show your passion for our brand and how you can contribute to our mission. It’s all about connecting with our vibe!
✨Tip Number 2
Prepare for the case study like it’s your secret weapon! Think about how you can leverage influencer marketing to drive performance for HOLY. We want to see your creativity and data-driven mindset in action.
✨Tip Number 3
Don’t just focus on the big names; think about niche communities too! Show us how you can tap into everyday influencers who resonate with our brand. We love seeing fresh ideas that can help us scale in the UK.
✨Tip Number 4
Finally, be yourself! We’re looking for a cultural fit, so let your personality shine through in every interview. Remember, we’re not just hiring skills; we’re building a team that’s fun, ambitious, and authentic!
We think you need these skills to ace Sr. Influencer Marketing Manager in London
Some tips for your application 🫡
Be Authentic:When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to show your passion for influencer marketing and how it connects with our brand.
Tailor Your Application:Make sure to customise your CV and cover letter for this role. Highlight your relevant experience in influencer marketing and how it aligns with HOLY's mission. We love seeing how you can contribute to our growth!
Showcase Your Achievements:Don’t just list your responsibilities; share your successes! Use numbers and examples to demonstrate how you've driven performance in past roles. We’re all about results, so make sure we see yours!
Apply Through Our Website:We encourage you to apply directly through our careers page. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at HOLY!
How to prepare for a job interview at HOLY Softdrinks GmbH
✨Know Your Stuff
Before the interview, dive deep into HOLY's products and values. Familiarise yourself with their influencer marketing strategies and recent campaigns. This will not only show your genuine interest but also help you discuss how your experience aligns with their goals.
✨Showcase Your Network
Since this role requires a strong network of creators, be ready to talk about your existing relationships with influencers and agencies. Prepare examples of successful collaborations you've managed, highlighting how they drove performance and engagement.
✨Be Data-Driven
HOLY is all about performance, so come prepared with data from your past campaigns. Discuss how you’ve used analytics to optimise influencer partnerships and improve ROI. This will demonstrate your ability to balance creativity with measurable results.
✨Cultural Fit Matters
As you'll be working with diverse communities, show that you understand UK culture and trends. Be ready to discuss how you can connect with various subcultures authentically. This will help you resonate with the team and prove you're the right fit for HOLY's vibrant culture.
