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- Tasks: Develop and execute customer-centric marketing strategies for urology clinicians and end users.
- Company: Join Hollister, a leader in the global urology market with a focus on innovation.
- Benefits: Competitive salary, company car, pension scheme, life insurance, and generous leave options.
- Why this job: Make a real impact in healthcare by shaping customer experiences and driving product adoption.
- Qualifications: 10+ years in marketing, preferably in medical devices, with strong project management skills.
- Other info: Opportunity for global travel and collaboration with cross-functional teams.
The predicted salary is between 68750 - 108000 £ per year.
We Make Life More Rewarding and Dignified
Location: Winnersh
Department: Marketing
Role Purpose:
To strengthen Hollister’s position in the global urology market by developing and executing customer-centric strategies that engage and influence urology clinicians and end users. This role bridges insights, marketing activation, and customer experience to ensure that Hollister’s brands resonate with decision-makers and drive adoption of our IC portfolio.
Key Responsibilities:
- Customer Engagement & Segmentation: Develop and refine segmentation of urology clinicians (e.g. prescribers, influencers, decision-makers) and end users. Build targeted engagement strategies and campaigns aligned to each segment’s drivers of adoption working closely with product brand leads/product managers. Partner with global cross-functional and local partners to adapt and deploy customer engagement frameworks.
- Value Proposition & Messaging: Translate product and clinical evidence into compelling, customer-focused value propositions that resonate with HCPs and end users. Ensure consistency of messaging across portfolio, while tailoring for clinician vs. end-user audiences. Collaborate with Clinical Education Manager Urology to align education initiatives with marketing narratives.
- Campaign Development & Activation: Lead development of global customer marketing campaigns (digital, congresses, peer-to-peer, sampling, etc). Create customer journeys for both HCPs and end users to support awareness, trial, and ongoing adoption. Drive integration of digital tools, platforms, and content into customer engagement plans.
- Insights & Evidence Integration: Partner with Market Research, R&D, and Clinical teams to bring customer insights into portfolio and pipeline strategy. Identify gaps in current customer evidence and work with Clinical/Evidence teams to address them. Translate insights into actionable recommendations for product managers/wider Urology team.
- Collaboration & Support: Work closely with Product Marketing (Infyna Chic & other brands) to ensure customer strategies complement brand strategies. Partner with Clinical Education to coordinate education and promotional engagement with clinicians. Support local country teams with toolkits, best practices, and campaign materials to scale execution.
- Pipeline & Future Readiness: Shape the customer voice in new product development and global launches – deep customer knowledge. Ensure that pipeline positioning is built around clear customer needs and adoption levers.
Essential Functions of the Role:
Ability to travel globally up to 30% to support cross-functional collaboration, market immersion, customer research, and product launch activities.
Work Experience Requirements:
10+ years of marketing experience, preferably in the medical device or broader healthcare technology sector. Demonstrated experience leading medical device product launches.
Education Requirements:
Bachelor’s degree in business, healthcare, engineering, or a related technical discipline. MBA strongly preferred.
Specialized Skills and Technical Knowledge:
- Proven relationship-building and communication capability across clinical, commercial, and technical teams.
- Strong project management skills. Prior experience navigating stagegate processes preferred.
- Deep understanding of medical device market dynamics, regulatory pathways, and clinical evidence requirements.
- Expertise in product launch planning and execution in regulated healthcare markets.
- Advanced analytical skills with strong competency in forecasting and financial modelling.
- Working knowledge of healthcare reimbursement systems and how policy influences commercial strategy.
- Experience leading cross-functional teams and influencing without direct authority.
- Experience developing integrated marketing plans and global campaigns preferred.
Local Specifications:
Fluent written and spoken English required. Additional languages are a plus to support global collaboration.
What We Offer:
The anticipated base salary range for this position is £68,750 - 108,000, depending on experience or other legitimate business factors. Company Car, Group Personal Pension Scheme with 8.5% employer contribution, Life Insurance Cover at x10 base salary, Group Income Protection Scheme, 25 days annual leave + Bank Holidays (pro-rated for part time Associates), with the option to buy/sell annual leave, Comprehensive Employee Assistance Programme, Enhanced Family Friendly policies, Internal recognition scheme.
EOE Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Job Req ID: 35710
Global Continence Care Customer Experience Marketing Manager - Winnersh in Wokingham employer: Hollister
Contact Detail:
Hollister Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Continence Care Customer Experience Marketing Manager - Winnersh in Wokingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at Hollister or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your expertise! Prepare a portfolio or case studies that highlight your past successes in marketing, especially in the medical device sector. This will help you stand out during interviews and discussions.
✨Tip Number 3
Be proactive! Don’t wait for job postings to appear. Reach out directly to the hiring managers or teams at Hollister through our website. Express your interest and share how you can contribute to their goals.
✨Tip Number 4
Stay updated on industry trends! Follow relevant news and developments in urology and healthcare marketing. This knowledge will not only impress during interviews but also help you tailor your conversations to what matters most to them.
We think you need these skills to ace Global Continence Care Customer Experience Marketing Manager - Winnersh in Wokingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role. Highlight your experience in marketing, especially in the medical device sector, and showcase any relevant campaigns you've led. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about customer experience in urology and how you can contribute to our goals. Keep it engaging and personal – we love a good story!
Showcase Your Achievements: Don’t just list your responsibilities; highlight your achievements! Use metrics where possible to demonstrate your impact in previous roles. We’re looking for results-driven individuals who can make a difference.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best experience. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Hollister
✨Know Your Audience
Before the interview, take some time to research Hollister and their position in the global urology market. Understand their products and how they resonate with both healthcare professionals and end users. This will help you tailor your responses and show that you're genuinely interested in their mission.
✨Showcase Your Experience
With over 10 years of marketing experience, be ready to discuss specific examples of your past successes, especially in medical device product launches. Highlight your project management skills and how you've navigated complex processes in regulated markets. This will demonstrate your capability to lead campaigns effectively.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and ability to collaborate across teams. Prepare scenarios where you've successfully built relationships with clinical, commercial, and technical teams. Use the STAR method (Situation, Task, Action, Result) to structure your answers clearly.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about their current customer engagement strategies or how they measure the success of their marketing campaigns. This shows your strategic thinking and genuine interest in contributing to their goals.