At a Glance
- Tasks: Lead analytics to enhance digital experiences for millions of customers.
- Company: Join Holland & Barrett, a leader in health and wellness.
- Benefits: Hybrid working, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with mentorship opportunities.
- Why this job: Make a real impact on customer journeys and wellness choices.
- Qualifications: Experience in digital analytics and advanced SQL skills required.
The predicted salary is between 60000 - 75000 £ per year.
At Holland & Barrett, we’re here to make health and wellness a way of life for everyone. As a Lead Analyst, you’ll help shape how we use data to improve digital experiences for millions of customers. Joining our Omnichannel Analytics team, you’ll lead insight across web, app and omnichannel journeys—helping teams make better decisions, faster. This role directly improves how people discover, choose and engage with their wellness.
Location & Working Arrangement: London, UK – Full‑time. We offer hybrid working, with occasional presence at our London office (typically two days per week for collaboration and team connection).
Responsibilities:
- Lead analytics across key digital journeys, products and initiatives.
- Partner with Product, UX, Marketing and Digital Trading teams to shape data‑led decisions.
- Analyze customer behaviour, conversion and engagement using advanced SQL.
- Build dashboards that bring clarity to performance, trends and opportunities.
- Support experimentation, including A/B test design and analysis.
- Lead deep‑dive investigations to uncover insights and drive improvements.
- Ensure consistency and quality in metrics, definitions and reporting.
- Collaborate with BI, Data Engineering and analytics teams to deliver end‑to‑end solutions.
- Mentor and support other analysts, helping grow team capability.
Qualifications:
- Strong experience in digital or product analytics, ideally within e-commerce or customer‑facing platforms.
- Advanced SQL skills and confidence working with large, complex datasets.
- Deep understanding of digital metrics, customer journeys and experimentation.
- Ability to partner with senior stakeholders and translate business needs into insight.
- Experience owning analysis from problem definition through to recommendation.
- Clear and confident communication, making data accessible to different audiences.
- A collaborative mindset, with experience working across cross‑functional teams.
- Passion for developing others through coaching or mentorship.
- A degree in a quantitative field or equivalent experience.
Lead Analyst in Whitehall employer: Holland & Barrett
Holland & Barrett is an exceptional employer that prioritises health and wellness, not just for its customers but also for its employees. With a hybrid working model based in London, team members enjoy a collaborative culture that fosters professional growth through mentorship and cross-functional partnerships. The company offers meaningful opportunities to influence digital experiences, making it a rewarding place for those passionate about data and wellness.
StudySmarter Expert Advice🤫
We think this is how you could land Lead Analyst in Whitehall
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Holland & Barrett. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your experience with digital analytics and SQL. When you get the chance to chat with hiring managers, let your work speak for itself.
✨Tip Number 3
Practice makes perfect! Get ready for interviews by brushing up on common questions related to data analysis and customer behaviour. We recommend doing mock interviews with friends or using online resources to build your confidence.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining the team at Holland & Barrett. Don’t miss out!
We think you need these skills to ace Lead Analyst in Whitehall
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Lead Analyst role. Highlight your experience in digital analytics and any relevant projects that showcase your SQL skills and understanding of customer journeys. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about health and wellness, and how your analytical skills can help improve our digital experiences. Let us know what excites you about working with Holland & Barrett.
Showcase Your Data Skills:Since this role involves working with complex datasets, be sure to mention specific tools or techniques you've used in the past. If you've built dashboards or conducted A/B tests, share those experiences with us to demonstrate your expertise.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and keep track of it. Plus, it shows you’re keen on joining our team at Holland & Barrett!
How to prepare for a job interview at Holland & Barrett
✨Know Your Data Inside Out
As a Lead Analyst, you'll be expected to have a strong grasp of digital metrics and customer journeys. Before the interview, dive deep into your past projects and be ready to discuss specific examples where your analysis led to actionable insights. This will show your potential employer that you can translate complex data into meaningful recommendations.
✨Brush Up on SQL Skills
Since advanced SQL skills are crucial for this role, make sure you're comfortable with writing queries and working with large datasets. Consider preparing a few SQL scenarios or problems to discuss during the interview. This will demonstrate your technical proficiency and confidence in handling data.
✨Showcase Your Collaborative Spirit
Holland & Barrett values teamwork, so be prepared to share experiences where you've successfully partnered with cross-functional teams. Highlight how you’ve worked with Product, UX, or Marketing teams to drive data-led decisions. This will illustrate your ability to collaborate effectively and contribute to a team-oriented environment.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities and how you approach analysis. Think of specific situations where you led an A/B test or conducted a deep-dive investigation. Be ready to explain your thought process, the challenges you faced, and the outcomes of your work. This will help you stand out as a candidate who can own analysis from start to finish.
