At a Glance
- Tasks: Lead and optimise our marketing technology ecosystem for better customer experiences.
- Company: Join Holland & Barrett, a trusted wellness brand on a mission for health and wellbeing.
- Benefits: Enjoy a competitive salary, annual bonus, health benefits, and discounts.
- Other info: Hybrid working with excellent learning and development opportunities.
- Why this job: Shape the future of marketing tech in a dynamic and inclusive environment.
- Qualifications: Proven MarTech experience and strong skills in data and analytics.
The predicted salary is between 60000 - 75000 £ per year.
Nuneaton, UK | Full-time
We offer hybrid working, with an expectation that you'll be present at our Nuneaton office for a minimum of 2 days per week.
At Holland & Barrett, we're on a mission to make health and wellness a way of life for everyone. Through our Back Your Body proposition, we're helping people better understand their bodies and take positive action to support their wellbeing.
We're looking for a Senior MarTech Manager to lead and evolve our marketing technology ecosystem at a pivotal stage in our transformation. This is a highly strategic role where you'll connect technology, data and marketing performance, enabling smarter customer experiences, stronger commercial outcomes and scalable growth across our markets.
The Role
- Own and optimise Holland & Barrett's MarTech ecosystem, ensuring platforms, data and processes deliver measurable business value.
- Enable CRM, personalisation and customer engagement through effective use of customer data and marketing technology.
- Lead tracking, tagging and measurement capabilities across web and app environments.
- Drive best practice across Google Tag Manager, server-side tracking and data architecture.
- Develop and enhance CDP capabilities, enabling audience activation across CRM and Paid Media channels.
- Support the growth of our Digital Asset Management, Retail Media and Loyalty technology capabilities.
- Evaluate new technologies, manage vendor relationships and ensure strong governance across the MarTech stack.
- Partner with Marketing, Loyalty, Digital, Data and Engineering teams to deliver scalable, future-focused solutions across multiple markets.
The Person
- Proven experience leading MarTech, digital analytics or marketing technology functions within a complex organisation.
- Strong expertise in Google Tag Manager, tagging strategies, data layers, APIs and measurement frameworks.
- Experience working with CRM platforms such as Braze and Customer Data Platforms such as Hightouch.
- Strong understanding of personalisation, customer lifecycle marketing and first-party data strategies.
- Experience managing technology vendors, budgets and platform roadmaps.
- The ability to translate technical concepts into clear business outcomes and influence stakeholders at all levels.
- A collaborative approach, curiosity to learn and a passion for continuous improvement.
If you're excited by the opportunity to shape the future of marketing technology at one of the UK's most trusted wellness brands, we'd love to hear from you. Apply today and help us build the capabilities that will power the next stage of Holland & Barrett's growth.
What we offer
- Up to 10% Annual Bonus
- Wellbeing & Lifestyle Benefits
- Health Cash Plan
- Life Assurance
- Private Virtual GP
- Free at-home blood test kit
- Holiday Purchase option
- Pension Contribution
- Access to 'Wellhub' with gyms, studios and wellbeing apps
- 25% Colleague Discount with Free Standard Delivery
- Exclusive Discounts from a wide range of partners
- £/€50 Annual Product Allowance to spend in store
- Access to a variety of learning opportunities, including Level 2-5 Apprenticeships, Workshops and our Digital Learning Library
- AND MORE!
Holland and Barrett is an equal opportunity employer. We welcome diverse perspectives and are committed to creating an inclusive environment for all colleagues. We understand that when our colleagues are listened to, respected and valued for who they are, we build an organisation with belonging at its heart – making health and wellness a way of life for everyone.
Senior MarTech Manager (40711) in Nuneaton employer: Holland & Barrett
Holland & Barrett is an exceptional employer, offering a dynamic work culture that prioritises health and wellness while fostering employee growth through diverse learning opportunities. With a commitment to inclusivity and collaboration, our Nuneaton office provides a supportive environment where you can thrive in your role as a Senior MarTech Manager, driving innovation and making a meaningful impact on customer experiences. Enjoy competitive benefits, including a generous annual bonus, wellbeing perks, and a strong focus on personal development, all while being part of one of the UK's most trusted wellness brands.
StudySmarter Expert Advice🤫
We think this is how you could land Senior MarTech Manager (40711) in Nuneaton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Holland & Barrett and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Holland & Barrett are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Holland & Barrett on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Holland & Barrett. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior MarTech Manager (40711) in Nuneaton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Holland & Barrett. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Holland & Barrett:Show us that you’ve done your homework! In your application, briefly mention what you admire about Holland & Barrett’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Holland & Barrett
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Holland & Barrett will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Holland & Barrett, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
