Digital Director in Nuneaton

We’re rebuilding how digital works at Holland & Barrett – and it’s paying off. Last year, we delivered 26% year‑on‑year growth in online sales, and we’ve set ourselves an equally ambitious target for this year. This transformation is backed by serious investment and a clear mandate for change. Now we need someone who can take ownership of digital trading and deliver results at pace.

The Role

You’ll play a pivotal role in shaping and driving our digital trading performance, working alongside our Chief of Digital to deliver growth at pace. It’s a senior‑leadership role with real influence – the kind where your decisions will be felt across the business. If you’ve led digital in a fast‑growing company and understand eCommerce at scale – and the complexity that comes with big horizontal platforms – this is your chance to make a huge impact. You’ll have the backing of the Exec and Board, and the freedom to turn ambition into reality.

Take ownership of the Digital P&L and lead everything from trading and acquisition to CRM and digital trade planning. That means:

• Driving short‑term performance – accelerating sales and margin – while shaping the long‑term digital strategy that will define our future.
• Leading a team of around 30 and collaborating with Tech, Product, Data, Marketing, Ops, and more. You’ll be the conduit that brings it all together.
• Acting as the digital champion across the business, influencing senior stakeholders and building the case for investment to supercharge growth.
• Ensuring our digital channels perform like a best‑in‑class eCommerce operation.
• Working closely with category management, marketing, and tech to ensure our digital proposition is aligned, competitive, and constantly evolving.

How we’ll know you’re delivering

• Digital sales and margin aren’t just growing – they’re accelerating.
• Our customer experience feels seamless, not siloed.
• The Exec and Board see you as a key person within our digital growth journey.
• Your team is engaged, accountable, and delivering results.
• We’re not just keeping up with competitors – we’re setting the pace.

The Person

What you’ll need

• Senior‑level experience leading digital in a fast‑growing business – ideally where scale and speed were non‑negotiable.
• Deep knowledge of eCommerce – especially big horizontal platforms with complex trading models.
• A proven track record of driving online sales and margin.
• Strong grasp of performance marketing, CRM, and digital trading.
• Leadership experience with multidisciplinary teams and influencing at Exec/Board level.
• Commercial sharpness, entrepreneurial mindset, and the ability to work at pace in an omnichannel environment.
• Ideally, experience in businesses with a strong product and engineering culture.

This role isn’t about maintaining or optimising. It’s about building, growing, and transforming. If shaping the future of digital at one of the UK’s most recognised wellness brands excites you, you’re the kind of person we’re looking for. We need someone who’s done this before – at scale, at speed, and in businesses where growth wasn’t just a buzzword. If you’ve done this before and want to do it bigger – or do it again, but faster and smarter – apply now.

What we offer

• Wellbeing & Lifestyle Benefits: Health Cash Plan, Life Assurance, Private Virtual GP, FREE at‑home blood test kit, Holiday Purchase option, Pension Contribution, Access to ‘Wellhub' with gyms, studios and wellbeing apps.
• Discounts & Savings: 25% Colleague Discount with FREE Next Day Delivery, Exclusive Discounts from a wide range of partners, £/€50 Annual Product Allowance to spend in store.
• Learning & Development: Access to a variety of learning opportunities, including Level 2‑5 Apprenticeships, Workshops and our Digital Learning Library AND MORE!