At a Glance
- Tasks: Analyse customer behaviour and retention trends to enhance engagement.
- Company: Join Holland & Barrett, Europe's leading health and wellness retailer.
- Benefits: Enjoy a competitive salary, health benefits, and discounts on products.
- Other info: Hybrid working model with opportunities for personal and professional growth.
- Why this job: Make a real impact in a transforming business while developing your skills.
- Qualifications: Experience in data analytics with strong SQL skills required.
The predicted salary is between 35000 - 45000 £ per year.
About the role
At Holland & Barrett, we're on a mission to make health and wellness a way of life for everyone. As Europe's leading health and wellness retailer, we combine over 150 years of trusted expertise with bold ambition for the future. We're looking for a Retention Analyst to join our Customer Growth Analytics team and help shape how we engage, retain and understand our customers. You'll work at the heart of CRM, loyalty and lifecycle marketing - turning data into meaningful insights that improve customer experiences and support long-term growth. This is an exciting opportunity to work with modern tools, collaborate across teams and make a visible impact in a business going through major transformation.
Location & working arrangement
London, UK | Full Time. We offer hybrid working, with an expectation that you'll be present at our London office for a minimum of 2 days per week.
What you'll be doing
- Partnering with CRM, Loyalty and Marketing teams to understand customer behaviour and retention trends
- Building clear, impactful dashboards and reports that support business decisions
- Analysing campaign performance, customer journeys and loyalty programme engagement
- Writing SQL queries to extract, transform and analyse large datasets
- Supporting A/B testing and post-campaign analysis to improve customer engagement
- Collaborating with analysts, BI developers and product teams to deliver data-led solutions
- Contributing to sprint planning and analytics delivery across projects
- Continuously developing your skills with support from experienced colleagues and a modern analytics environment
Key requirements
- Experience working in a data or analytics role, ideally within CRM, loyalty or marketing analytics
- Strong SQL skills and confidence working with large datasets
- The ability to translate data into clear, actionable insights for different audiences
- Experience building dashboards and visualisations, ideally in Metabase or similar tools
- A collaborative approach and confidence working with cross-functional teams
- Strong organisation skills and the ability to manage priorities independently
- A degree in a quantitative subject such as Mathematics, Statistics, Economics, Engineering or Computer Science
What we offer
Wellbeing & Lifestyle Benefits- Health Cash Plan
- Life Assurance
- Incentive Scheme - Based on company & personal performance
- Virtual GP
- Private Medical care
- FREE at-home blood test kit
- Holiday Purchase option
- Pension Contribution scheme
- Access to 'Wellhub' with gyms, studios and wellbeing apps
- 25% Colleague Discount with FREE Standard Delivery
- Exclusive Discounts from a wide range of partners
- £/€50 Annual Product Allowance to spend in store
- Access to a variety of learning opportunities, including Level 2-5 Apprenticeships, Workshops and our Digital Learning Library
About Holland & Barrett
For over 150 years, Holland & Barrett has been trusted to support people on their wellness journeys. Today, we're Europe's leading health and wellness retailer, helping millions of customers make healthier choices every day through expert advice, high-quality products and personalised support. We're building a business where every body feels seen, supported and empowered to live well.
Inclusion & accessibility statement
At Holland & Barrett, we value diversity and are committed to creating an inclusive workplace where everyone can thrive. We welcome applications from people of all backgrounds, experiences and perspectives. If you need any adjustments or support during the recruitment process, please let us know - we'll be happy to help.
Retention Analyst — CRM & Loyalty Insights employer: Holland and Barrett
Holland & Barrett is an exceptional employer, offering a vibrant work culture that prioritises health and wellness while fostering employee growth through continuous learning opportunities. Located in London, our hybrid working model allows for flexibility, and our commitment to diversity ensures that every team member feels valued and empowered. Join us to make a meaningful impact in the health and wellness sector, supported by a range of wellbeing benefits and a collaborative environment.
StudySmarter Expert Advice🤫
We think this is how you could land Retention Analyst — CRM & Loyalty Insights
✨Tip Number 1
Get to know the company inside out! Research Holland & Barrett's mission, values, and recent initiatives. This will help you tailor your conversations and show that you're genuinely interested in being part of their journey.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those interviews by practising common questions related to data analysis and CRM. Think about how you can showcase your SQL skills and experience with dashboards. We want you to shine!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Holland & Barrett.
We think you need these skills to ace Retention Analyst — CRM & Loyalty Insights
Some tips for your application 🫡
Show Off Your SQL Skills:Make sure to highlight your SQL expertise in your application. We want to see how you can work with large datasets and turn them into actionable insights, so don’t hold back on showcasing your experience!
Tailor Your Application:Take a moment to customise your application for the Retention Analyst role. Mention specific experiences that relate to CRM, loyalty, and marketing analytics. This will help us see how you fit into our mission at Holland & Barrett.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity, so make sure your skills and experiences shine through without unnecessary fluff!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity in our Customer Growth Analytics team!
How to prepare for a job interview at Holland and Barrett
✨Know Your Data
As a Retention Analyst, you'll be working with large datasets and SQL queries. Brush up on your SQL skills before the interview and be ready to discuss how you've used data to drive insights in previous roles. Prepare examples of how you've built dashboards or reports that influenced business decisions.
✨Understand Customer Behaviour
Familiarise yourself with customer retention trends and loyalty programmes, especially in the health and wellness sector. Be prepared to discuss how you would analyse customer journeys and campaign performance. Showing that you understand the importance of customer engagement will set you apart.
✨Collaborate and Communicate
This role requires a collaborative approach, so think about times when you've worked with cross-functional teams. Be ready to share examples of how you communicated complex data insights to different audiences. Highlighting your teamwork skills will demonstrate that you're a good fit for their culture.
✨Show Your Passion for Wellness
Holland & Barrett is all about health and wellness, so make sure to convey your enthusiasm for this mission during the interview. Share any personal experiences or interests related to health and wellness that align with their values. This will help you connect with the interviewers on a deeper level.
