Senior Marketing and Business Development Adviser in London

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Office Location: London

Department: Marketing and Business Development

We have a well-established global Marketing and Business Development (M&BD) team, which supports the firm on a wide range of business development, marketing and client relationship management activities. The team is divided into several key areas: including practice M&BD, clients and sectors, pitches and pursuits, corporate communications, and campaigns and projects.

Working Hours: 35 hours per week, 9:30am to 5:30pm but additional hours may be required. We are happy to consider agile and flexible working patterns. Our approach to hybrid working allows for up to 40% of time working from home and 60% working in the office.

Role Overview: We need a self-motivated and enthusiastic Senior M&BD Adviser to support on a broad range of M&BD activities for the global Energy sector. While this role is located in our London office, it is a global role supporting partners across our network of offices. The role encompasses the full range of M&BD activities including:

• Pitching, producing credentials and other marketing collateral;
• Client targeting and cross-selling;
• Client/sector and competitor analysis;
• Profile raising through marketing campaigns including events, communications and directory and awards submissions.

This candidate will work closely with other members of our global M&BD team to ensure suitable support for firm and sector priorities.

Key Responsibilities:

• Support the global sector leadership on strategic business development plans and integrated campaigns.
• Work with partners to develop and implement BD activities in accordance with proposed plans and budgets.
• Coordinate pitches and help partners and teams prepare for presentations, including drafting pitches, proposals and credentials whilst ensuring the best practice pitch approach is applied.
• Produce other bespoke materials, including client presentations and standard marketing materials as required.
• Collate and maintain information on the firm-wide Global Pitch system and Experience Management system (Foundation); monitor success rates and make recommendations for improvements.
• Undertake and maintain post pitch feedback where appropriate.
• Support the Energy sector on delivery and execution of the sector business plan.
• Development and delivery of specific client targeting initiatives and analysis.
• Building and managing relationships with key industry bodies in the sector.
• Identify opportunities for sector partners to participate in client and business development objectives.
• Coordinate and oversee client events (both physical and virtual) in conjunction with the Events team and Professional Support Lawyers.
• Draft, review and update relevant entries in directories and award submissions.
• Manage social media posts and monitoring performance and engagement data.
• Support in the production of other internal and external marketing communications.
• Ensure an efficient framework for internal reporting and communication of sector activities and successes.
• Help raise awareness across the firm of the priorities and capabilities of the Energy sector.
• Maintain and regularly assess key BD information systems and library of materials.
• Contribute to the wider business development effort, participating in specific firm-wide BD initiatives and projects as required.

Skills & Experience:

• 2-4 years of relevant experience.
• Previous experience of working in a marketing and business development role in a professional services firm, or equivalent B2B context.

• Interest in and understanding of industries in the Energy sphere is advantageous.
• Experience of working in a multi-national organisation, assisting stakeholders across regions.

General Attributes:

• Highly motivated and enthusiastic self-starter, able to manage their own workload, with a can-do attitude.
• Keen interest in learning and self-development and ability to demonstrate a high level of initiative.
• Solid understanding of the commercial world and its drivers.
• Ability to create a positive impact with colleagues, partners and clients and to demonstrate strong diplomacy, listening and influencing skills.
• Excellent written and verbal communication skills with a keen eye for detail.
• Effective project management skills, including the ability to plan and prioritise conflicting demands to meet tight deadlines.
• A team player, but able to act autonomously with minimal guidance.

Equal Opportunities Employment & Agile Working Statement: It is the policy of Hogan Lovells to provide equal opportunities for all employees in relation to recruitment, training and promotion. Our goal is to embed flexibility across our business by giving everyone the opportunity to work in an agile way.