Content Marketing Assistant

The vacancy is for a Content Marketing Assistant located in Bournemouth. This is a 12-month Fixed Term Contract with a salary of £27k dependent on experience. Benefits include a pension with a 4% contribution, 25 days holiday increasing every year, and a 25% discount in our stores.

This is a full-time role, working 37.5 hours. Our core business hours are Monday to Friday – 10am to 3pm with a flexible approach to start and finish times for ad hoc events in store, on-location shoots, and at our studio in Southampton. Our hybrid working model is 3 days in the office, 2 days working from home.

We are recruiting for a Content Marketing Assistant, focusing on producing original, engaging content, to join the Marketing team at our Head Office in Christchurch, Dorset. You’ll be working for the UK’s biggest hobbies and craft retailer with 115 stores and a strong creative vision. This is a fast-paced and creative environment, requiring a detailed eye, excellent organisational and communication skills, and the flexibility to face challenges and manage simultaneous deadlines.

This pivotal role will focus on requesting and organising new products, collating business requirements & briefs, as well as supporting and managing logistics on content shoots. You’ll work closely with the Creative Lead & wider marketing team, our external creative agencies, and cross-functional teams (including ecommerce and trade).

This is a fantastic opportunity for a highly organised and motivated individual looking to develop a career in marketing within a fast-paced and inspiring retail environment. We're looking for someone with a genuine interest in making, crafting, and creative hobbies. The ideal candidate will be well-organised, proactive, self-sufficient, and have a keen eye for detail.

• Support the Creative Lead in producing original, engaging content aligned with the marketing calendar, seasonal campaigns, and trends in crafts and hobbies.
• Organise all preparations for content shoots, including ordering products, arranging makes and models, and managing shoot logistics.
• Handle all administration related to content production.
• Coordinate with a network of freelance creatives, photographers, and agencies to develop inspiring content.
• Brief out content for product packaging and the ‘Ideas’ section of our website.
• Attend and support on all location shoots and studio sessions as required to support content creation and gather assets.
• Acquire key product launch/range review information from the trade team and communicate to the wider marketing team.

• Creative eye.
• Highly organised with the ability to manage multiple priorities and deadlines.
• Excellent written English and proofreading skills.
• Strong attention to detail.
• Proactive and willing to take initiative.
• Team player with a flexible, hands-on attitude.
• Interest in crafts, hobbies, or making.

• Confident user of Microsoft Office, particularly Excel.
• Practical experience with Adobe Creative Suite, especially Photoshop, is desirable but not essential (video editing skills are a bonus).
• Some experience with social media content creation (desirable but not essential).
• Full UK driving licence and access to a car.

• Competitive salary.
• 25% Discount Card for Hobbycraft and Haskins stores.
• Free on-site parking.
• 33 days holiday inclusive of Bank Holidays, plus your birthday off!
• Company pension contribution.
• Colleague Wellness Programme.
• A creative working environment.

We are completely committed to supporting anyone with a disability in applying for our vacancies. If you have a disability and require support throughout our recruitment process, you can contact us at recruitment@hobbycraft.co.uk and let us know what adjustments you may need.

At Hobbycraft, we celebrate the joy of crafting, and we celebrate all of our colleagues and customers. As a retailer, we have a diverse colleague base from a broad range of communities. Our colleagues are recruited for their skill, passion, love of craft, and customer service, which is also reflected in our customer base. It is this skill and love of crafting which defines them.

Hobbycraft is an equal opportunity employer who takes equality, diversity, inclusion, and belonging very seriously. We regularly review our policies and practices to ensure not only compliance but also best practice from an employment perspective.

Hobbycraft are proud to be an equal opportunities employer, and we are committed to equal and fair treatment for all colleagues or potential colleagues irrespective of race, sexual orientation, nationality, ethnic origins, religion or belief, disability, age, gender, marital or family status.

We’re here to help you create. Our passion for craft is at the centre of everything we do. This is reflected in our creative and knowledgeable Hobbycraft store colleagues, who are always on hand to help, and our vast, carefully selected range of quality products. Throughout the year, we also host a variety of workshops and demos in stores and online, designed to give everyone the opportunity to master a new craft or refine a beloved one.

We're here to support everyone on their crafting journey, from parents looking to encourage their creative kids to student artists, expert knitters, model-making hobbyists, and more! Why not come into your local Hobbycraft store today and find the perfect craft for you?