At a Glance
- Tasks: Lead creative storytelling and manage content across all channels for our Hobbs brand.
- Company: Join TFG Brands, a dynamic fashion company with a focus on creativity and collaboration.
- Benefits: Enjoy a 70% employee discount, up to 28 days holiday, and wellness support.
- Other info: Be part of an inclusive culture that values diverse backgrounds and ideas.
- Why this job: Shape the narrative of a beloved brand and develop your career in a supportive environment.
- Qualifications: Experience in fashion/retail storytelling and strong collaboration skills.
The predicted salary is between 35000 - 45000 € per year.
We're looking for a Content and Social Media Manager to join us on a permanent contract. This role would suit a creative storyteller with the vision and craft to bring our Hobbs brand world to life through words and visuals.
What you’ll do:
- Leading our content strategy by planning and producing seasonal and monthly content across all key channels in partnership with the Head of Brand Creative, ensuring stories are cohesive, distinctive, and timely.
- Lead the creative storytelling narrative for all monthly themes and seasonal moments, aligning with our Hobbs brand strategy and commercial priorities.
- Act as the ultimate guardian and shaper of the Hobbs brand tone of voice, ensuring all copy is consistent and editorial across digital, social, retail, and direct mail.
- Partner with our in-house teams like CRM, Performance Marketing, PR, and Retail to create integrated narratives for email, paid campaigns, in-store POS, and direct mail.
- Coach and mentor the Brand Copywriter, celebrate their success and achievements, setting high standards across all written communications.
- Direct the editorial approach and review copy for the Hobbs website’s 'Inspire Me' hub, working with SEO to maximise visibility and impact.
- Oversee creative production by briefing designers and agencies, and occasionally capture behind-the-scenes content during shoots to maximise social and digital storytelling opportunities for our Hobbs brand.
Who you’ll be:
If you have a sharp eye and an instinct for narrative within the fashion/retail space we’d love to hear from you. The Content and Social Media Manager will be experienced in setting a high bar for creative quality and guiding junior talent while building strong relationships with cross-functional teams like Performance Marketing, PR, Retail, and Design.
What's in it for you?
Across the TFG Brands, we pride ourselves on having our people at the heart of everything we do. We will give you the tools and the time to develop your career in the direction you want to go. Alongside that, we have some great benefits which include:
- Hobbs Employee Discount of 70%, and 50% discount with Phase Eight and Whistles, as per the TFG Brands Discount Policy
- Up to 28 days holiday entitlement per annum in addition to the usual public and bank holidays
- Financial and Wellbeing assistance
- Enhanced Maternity package
- Virtual GP service – unlimited access 24/7
About Us
At TFG Brands We Care, We Connect, We Collaborate and We Create. We have four brands in our portfolio: our iconic fashion brands Phase Eight, Whistles and Hobbs as well as our luxury Homewares brand Inside Story.
TFG London Inclusion and Diversity statement of commitment: At TFG London and across all our brands we are committed to creating an inclusive culture that welcomes, develops and celebrates a diversity of backgrounds, experiences, cultural references and ideas and opinions within our business.
Content and Social Media Manager employer: Hobbs London
At TFG Brands, we are dedicated to fostering a vibrant and inclusive work culture where creativity thrives. As a Content and Social Media Manager, you will enjoy exceptional benefits such as a generous employee discount of 70% at Hobbs, up to 28 days of holiday, and comprehensive wellbeing support, all while being part of a collaborative team that values your growth and development in the fashion retail industry.
StudySmarter Expert Advice🤫
We think this is how you could land Content and Social Media Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you get the chance to meet with hiring managers, bring examples of your work that highlight your storytelling skills. Whether it’s a portfolio or social media campaigns, let your creativity shine!
✨Tip Number 3
Prepare for interviews by researching the brand's tone of voice and recent campaigns. Tailor your responses to show how you can enhance their content strategy and align with their vision. We want to see your passion for the Hobbs brand!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team at TFG Brands.
We think you need these skills to ace Content and Social Media Manager
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your application, let your creativity shine! Use engaging language and showcase your storytelling skills. Remember, we’re looking for someone who can bring our brand to life through words and visuals.
Tailor Your Application:Make sure to tailor your CV and cover letter to the role. Highlight your experience in content strategy and social media management, and how it aligns with our Hobbs brand. We want to see how you can contribute to our vision!
Be Authentic:Don’t be afraid to show your personality! We value authenticity, so let us know what makes you tick and how your unique perspective can enhance our team. This is your chance to stand out from the crowd!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Hobbs London
✨Know Your Brand Inside Out
Before the interview, dive deep into the Hobbs brand. Familiarise yourself with their tone of voice, recent campaigns, and overall aesthetic. This will not only help you answer questions more effectively but also show your genuine interest in the brand.
✨Showcase Your Storytelling Skills
Prepare examples of your previous work that highlight your storytelling abilities. Whether it's a successful social media campaign or a compelling piece of content, be ready to discuss how you crafted narratives that resonated with audiences.
✨Collaborative Spirit is Key
Since the role involves working with various teams, think of instances where you've successfully collaborated with others. Be prepared to share how you’ve partnered with marketing, PR, or design teams to create cohesive content strategies.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about the brand's future content strategy or how they measure the success of their campaigns. This shows your enthusiasm and strategic thinking, which are crucial for the role.
