At a Glance
- Tasks: Drive marketing strategies and optimise advertising investments for real business results.
- Company: Join a dynamic team at a leading company focused on innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with excellent career advancement potential.
- Why this job: Be a key player in shaping marketing success and driving impactful campaigns.
- Qualifications: Experience in marketing finance and strong analytical skills required.
The predicted salary is between 50000 - 65000 £ per year.
About the Role
Responsible for developing and driving strategies to advertising investments, connecting all marketing & communications activities are efficiently linked to tangible business results. Act as a key partner to Controlling, Marketing and Communications teams.
- Advertise Planning & Budgeting: Drive budget and forecasting process, ensuring all omni-channel advertising investments are strategically allocated across the marketing funnel to generate traffic to physical stores and online channels.
- KPI Setting: Set, track, and analyze financial and advertising related KPIs for campaigns and collaborations, drawing conclusions from trends to support future planning and provide feedback for improvements.
- Cross-Functional Partnership: Collaborate with Regional and Global teams to optimize investments. Key marketing & communications strategist for the region, collaborating closely with the Regional Head of Marketing and Communications.
- Processes & Tools: Design, implement, and continuously improve processes, creating new tools and standardized ways of working to drive efficiency (i.e. invoice tracking for timely & accurate cost bookings, sample ordering processes, spend trackers).
- Data Management & Business Intelligence: Support global development and use of Business Intelligence (BI) systems and tools for marketing, ensuring stakeholders can make data-driven decisions.
- Marketing/Communications & Financial Acumen: Experience in budgeting, forecasting, and financial controlling specifically within a marketing and communications function.
- Commercial & Analytical Skills: Ability to analyze commercial and advertising KPIs (traffic, conversion, AOV, returns) and translate data into actionable commercial strategies.
- Effective Communication: Skilled in presenting complex financial and commercial data clearly to influence stakeholders and guide business decisions.
- Strategic & Commercial Mindset: Capable of translating marketing activities into financial outcomes and aligning spend with long-term profitability and growth goals.
- Excellent Stakeholder Management: Adept at collaborating with and influencing cross-functional teams, including Marketing, Communications, and Controlling.
Regional Marketing & Communications Controller in London employer: H&M
As a Regional Marketing & Communications Controller, you will thrive in a dynamic and collaborative environment that values innovation and strategic thinking. Our company offers competitive benefits, a strong focus on employee development, and a culture that encourages cross-functional partnerships, ensuring that your contributions directly impact our business success. Located in a vibrant area, we provide unique opportunities for professional growth while fostering a supportive atmosphere where your ideas can flourish.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Marketing & Communications Controller in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your skills can drive their advertising investments and improve their KPIs. Show them you’re not just another candidate, but the perfect fit!
✨Tip Number 3
Don’t underestimate the power of follow-ups! After an interview, send a quick thank-you email to express your appreciation and reiterate your interest in the role. It keeps you fresh in their minds and shows your enthusiasm.
✨Tip Number 4
Apply through our website for the best chance at landing that dream job! We love seeing applications directly from our site, and it helps us keep track of all the amazing talent out there. So, get clicking!
We think you need these skills to ace Regional Marketing & Communications Controller in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Regional Marketing & Communications Controller. Highlight your experience in budgeting, forecasting, and any relevant marketing strategies you've implemented. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've driven advertising investments or collaborated with cross-functional teams. Let us know what makes you tick!
Showcase Your Analytical Skills:Since this role involves a lot of data management and KPI analysis, make sure to highlight your analytical skills. Share instances where you've used data to drive decisions or improve processes. We love seeing how you can turn numbers into actionable strategies!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it's super easy!
How to prepare for a job interview at H&M
✨Know Your Numbers
Make sure you brush up on your financial acumen. Be ready to discuss how you've set, tracked, and analysed KPIs in previous roles. Use specific examples to show how your insights led to tangible business results.
✨Showcase Your Strategic Mindset
Prepare to talk about how you've developed marketing strategies that align with financial goals. Think of a time when your strategic decisions positively impacted the bottom line and be ready to share that story.
✨Collaboration is Key
Since this role involves working closely with various teams, come prepared with examples of successful cross-functional partnerships. Highlight how you’ve influenced stakeholders and driven projects forward through effective communication.
✨Be Data-Driven
Familiarise yourself with Business Intelligence tools and be ready to discuss how you've used data to inform your marketing strategies. Show that you can translate complex data into actionable insights that drive efficiency and growth.
