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- Tasks: Manage Fnatic's Crew programme, connecting creators with fans and partners in gaming.
- Company: Join Fnatic, a leading global esports brand with a vibrant culture.
- Benefits: Enjoy a hybrid work environment, competitive salary, and opportunities for growth.
- Why this job: Be at the forefront of influencer marketing and help emerging talent thrive.
- Qualifications: Experience in influencer marketing and strong people skills are essential.
- Other info: Diversity and inclusion are core values; all backgrounds are encouraged to apply.
The predicted salary is between 28800 - 48000 £ per year.
As Creator Manager for Fnatic's Crew programme you will own the day-to-day execution, performance, and growth of an important initiative connecting Fnatic and its partners to our fans through some of the most exciting emerging creator talent in gaming. You will ensure Crew talent deliver consistently, partners see value, and the programme scales sustainably.
This role sits at the intersection of influencer management, partnerships, and commercial execution. If you love to see things grow, are meticulously organised and thrive interacting with people, this could be the job for you!
What you will do:
- Manage the end-to-end operation of Fnatic Crew (UK first, with global collaboration)
- Maintain Crew tiers, performance scoring, and progression logic; and identify high-potential talent for deeper partnership
- Ensure all always-on talent obligations are delivered (branding, panels, overlays, disclosures)
- Own the Crew talent lifecycle: onboarding > activation > performance review > retention/offboarding
- Brief Crew talent on activations, expectations, and timelines, and act as their primary point of contact
- Provide structured feedback based on performance data
- Execute paid creator activations ("Drops") with partners; coordinating briefs, deliverables, deadlines, and approvals
- Track delivery status and flag risks early, and ensure contracts, disclosures, and brand guidelines are adhered to
- Support commercial teams with creator recommendations and pricing logic, as well as surfacing opportunities for additional activations or optimisations
- Support strong partner relationships by ensuring Crew talent deliver agreed outputs, and maintain partner confidence through strong organisation, clarity, and consistency
- Track creator performance across key metrics (output, engagement, growth, reliability), and maintain associated dashboards and scorecards
- Contribute insights into what content, creators, and formats are working — and why
- Work closely with Commercial, Legal, Marketing, and Content/Social teams, and support wider strategic planning
- Lead ad-hoc creator talent projects when they arise
We are looking for:
- Demonstrated experience in influencer marketing, creator management, or partnerships
- Great people skills; able to manage expectations with talent and remain calm under pressure
- Strong organisational and communication skills
- Comfort working with data, reporting, and performance metrics
- Strong understanding of Twitch, YouTube, and short-form content platforms
- Initiative and comfort dealing with ambiguity
- Ability to work independently coupled with openness to asking for help when needed
Diversity, Equity & Inclusion: #AlwaysFnatic At Fnatic, we believe that a diverse mix of voices leads to better discussions, decisions, and outcomes for everyone. We strive to recruit and nurture an inclusive workforce who feel empowered every day to forge the future as part of the Black and Orange squad.
We know that applying for jobs can be daunting - but be assured that at Fnatic:
- Who you are, and how you identify has no impact on our selection process
- We understand no candidate will tick 100% of what our job descriptions are seeking, so if you are missing a point here or there, we still want to hear from you
- We are happy to consider reasonable adjustments where needed to fully participate in Fnatic's recruitment experience - just let us know.
About us Fnatic is a global esports performance brand headquartered in London, laser-focused on seeking out, levelling up and amplifying gamers and creators. Our history is unparalleled. Founded in 2004, we are the most successful esports brand of the last decade, winning more than 200 championships across 30 different games.
Today, driven by our ability to advance esports performance, Fnatic is the channel through which the most forward-thinking brands communicate with young people. We deliver industry-leading content, experiences and activations globally with bases in Berlin, Belgrade, Tokyo among others. Our pros and creators generate hundreds of millions of watch hours, showcasing our global partners to an audience of millions of fans across our social platforms.
Forging the future is in our DNA. We pioneered the intersection of street culture and esports with merch collaborations, and continue to lead the industry with the quality of our pro wear and fan apparel. After launching in 2016, our award-winning esports equipment (comprising mice, keyboards, headsets and pads) has sold to hundreds of thousands of gaming enthusiasts who want to play better.
Gaming is the place where music, fashion, sport and technology come together, and Fnatic is leading the charge.
Creator Manager (Fnatic Crew) in London employer: Hivemind Capital Partners LLC
Contact Detail:
Hivemind Capital Partners LLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creator Manager (Fnatic Crew) in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the gaming and influencer space. Attend events, join online communities, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that dream job!
✨Tip Number 2
Show off your passion for gaming and creators! When you get the chance to chat with someone from Fnatic or any other company, make sure to express your enthusiasm for their work. Share your thoughts on recent trends or creators you admire – it’ll show you’re genuinely interested and engaged.
✨Tip Number 3
Prepare for interviews by knowing your stuff! Research Fnatic’s Crew programme, understand their values, and be ready to discuss how your skills align with their needs. Practise common interview questions and think of examples that highlight your experience in influencer marketing and partnerships.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Fnatic team. So, get your application in and let’s make some magic happen!
We think you need these skills to ace Creator Manager (Fnatic Crew) in London
Some tips for your application 🫡
Show Your Passion for Gaming: When writing your application, let your love for gaming shine through! We want to see how you connect with the gaming community and what excites you about working with creators. Share your experiences and insights that relate to the role.
Be Organised and Clear: Since this role is all about managing multiple tasks, make sure your application reflects your organisational skills. Use clear headings and bullet points to make it easy for us to read. A well-structured application shows us you can handle the job!
Highlight Your People Skills: As a Creator Manager, you'll be interacting with various talents and partners. In your application, share examples of how you've successfully managed relationships in the past. We love to see great communication skills in action!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Fnatic family!
How to prepare for a job interview at Hivemind Capital Partners LLC
✨Know Your Creators
Before the interview, dive deep into Fnatic's Crew programme and understand the creators involved. Familiarise yourself with their content styles, platforms, and recent collaborations. This will show your genuine interest and help you discuss how you can enhance their performance and partnerships.
✨Showcase Your Organisational Skills
As a Creator Manager, being organised is key. Prepare examples of how you've successfully managed projects or teams in the past. Bring along any tools or methods you use to keep track of tasks and performance metrics, as this will demonstrate your ability to handle the role's demands.
✨Data-Driven Mindset
Since the role involves tracking creator performance and providing structured feedback, be ready to discuss your experience with data analysis. Bring examples of how you've used data to inform decisions or improve outcomes in previous roles, especially in influencer marketing or partnerships.
✨Engage with Enthusiasm
Fnatic thrives on passion for gaming and esports. During the interview, let your enthusiasm shine through! Share your thoughts on current trends in gaming and how you see the future of creator partnerships evolving. This will help you connect with the interviewers and show that you're a great cultural fit.
