At a Glance
- Tasks: Lead marketing strategies to scale our sustainable delivery network and drive demand generation.
- Company: Join HIVED, a fast-growing climate and logistics startup in London.
- Benefits: Enjoy a dynamic hybrid work environment, competitive salary, and generous holiday allowance.
- Other info: Be part of a diverse team with excellent growth opportunities and fun team events.
- Why this job: Make a real impact in sustainable logistics while shaping a brand that stands out.
- Qualifications: 10+ years in marketing with experience in scaling B2B businesses.
The predicted salary is between 80000 - 100000 £ per year.
About HIVED
At HIVED, we’re steamrolling forward as one of Europe’s fastest growing startups, and our momentum shows no signs of slowing. Based in London, we are a climate and logistics start-up building the first sustainable parcel delivery network at scale, powered by a 100% electric fleet. In an ever-growing industry where unreliable service has long been the norm, HIVED has been built from the ground-up to meet the demands of modern consumers and disrupt parcel delivery.
A tech company at heart, our talent and technology is laser-focused on delivering the best possible delivery experience for end-customers and meeting the needs of our retail partners. From our drivers to our data engineers, we are constantly working to improve this customer experience that makes us deliver better. Already trusted by leading international brands such as John Lewis, Nespresso, Uniqlo, H&M brands and more, we are solidifying our position as the leaders in Europe to tackle this growing market.
Our Values
- We Are Kind - Kind to the planet, our team and our partners. We listen with purpose, leave our egos at the door and aren't afraid to make difficult decisions.
- We Are Tenacious - We fight every day to keep the customer promise, for every parcel entrusted to us.
- We Are Curious - We never settle, constantly challenge convention and are never afraid to ask why.
- We Are Resourceful - Our planet's resources are scarce and our future depends on our ability to use them wisely.
Role Overview
HIVED is a tech‑native, last‑mile parcel delivery company operating in the UK. The zero‑to‑one work is done. The foundations are in place, the brand has a voice, and enterprise momentum is building with global clients like Nespresso, Uniqlo, H&M and ZARA. This hire is not about rebuilding. It is about scaling what works, sharpening our enterprise positioning, and turning marketing into a measurable pipeline engine as we move towards our next phase of growth.
This role carries real scope to grow with the business as we do. You will be part of the Commercial Team (Sales, Account Management, Brand & Marketing, Revenue Operations). As Marketing Director, you will own marketing at HIVED end‑to‑end: brand, demand generation, content, and enterprise pipeline. You will inherit a small team and a set of solid foundations. The job is to accelerate what’s working and build marketing into a scalable, measurable growth engine.
Responsibilities
- Enterprise/SMB Pipeline & Demand Generation - Build and run a demand generation engine across all key categories: events, content driven inbound, referrals, delivery‑experience‑led inbound, and cold outreach through targeted account‑based marketing (ABM); creating a consistent flow of warm, qualified opportunities for the sales team.
- Lead HIVED’s presence at external events, identifying the right industry events and trade shows to attend, whilst also developing HIVED’s own event programme.
- Drive content‑led inbound, thinking creatively about formats, frequency and distribution to ensure content is actively driving inbound interest.
- Develop our referral programme, tailoring to both enterprise and SMB audiences.
- Own the full funnel from awareness to sales‑qualified pipeline.
- Partner closely with the sales team on cold outreach, providing messaging support, enablement materials and sequencing across calls, emails and LinkedIn.
- Work closely with HIVEDmind (tech & data teams) to convert positive recipient delivery experiences into inbound commercial interest.
- Work with Revenue Operations to ensure lead tracking, scoring and attribution are configured in the CRM.
Brand & Thought Leadership - Evolve and sharpen HIVED's brand positioning as the tech‑native, sustainable challenger in parcel delivery, ensuring it resonates with both brands and consumers.
- Own the content strategy across all owned channels, including LinkedIn, Instagram, TikTok, and the HIVED website.
- Own HIVED’s thought leadership strategy, including the opportunity to shape the CEO's personal profile.
- Oversee sustainability communications, including the annual Impact Report and associated campaigns.
- Drive earned media and PR, building HIVED’s credibility with brands, consumers and the broader market.
- Identify and develop brand partnerships and co‑marketing opportunities.
- Work closely with the People team to shape HIVED's employer brand.
Commercial & Strategic - Own the marketing budget, allocating for impact and maintaining clear attribution between marketing activity and revenue outcomes.
- Report regularly to senior leadership on marketing performance, pipeline contribution and ROI.
- Lead, develop, and grow the marketing team.
- Work cross‑functionally with Sales, HIVEDmind, Operations and Finance.
- Contribute to other external materials where brand narrative and commercial credibility matter.
Requirements
- Scale up experience – has led marketing through a significant growth phase at a B2B or enterprise‑facing business.
- Ambitious and resilient – comfortable with the ambiguity and pace of a scaling startup.
- Enterprise marketing fluency – understands sales cycles, procurement processes and how to align marketing to enterprise deals.
- Commercial ownership – has owned a marketing budget and reported on pipeline contribution.
- Player‑manager – comfortable setting strategic direction while also rolling up their sleeves.
- B2B content and brand – has built or scaled thought leadership programmes.
- Data‑driven – comfortable with marketing analytics, attribution modelling, and using data to make informed decisions.
- 10+ years of relevant experience – enough seniority to own the function without hand‑holding.
- Strong communicator – able to present clearly to senior stakeholders and represent the HIVED brand with confidence externally.
How we reward our team
- Dynamic hybrid working environment with a diverse and driven team.
- Huge opportunity for learning in a high growth environment, with progression opportunities based on success in the role.
- 25 days of holiday allowance plus public holidays.
- 1 Birthday Day Off + 2 Tenure‑Based Additional Days Off.
- Subsidised Private Medical Insurance including dental, vision & mental health therapy.
- Bi‑annual performance reviews and tailored development plans.
- Competitive salary + EMI options scheme.
- Annual compensation review.
- Team lunch provided once a week.
- Quarterly team socials and annual sports day (HIVED Olympics).
- Enhanced maternity/paternity/adoption policy as day 1 right.
- Community volunteer days.
- Cycle to work scheme.
- Dog friendly office and depots.
- MacBook Air or Windows Laptop (depending on your preference).
Want to learn more?
- Meet the team in 60 seconds: Behind the scenes with HIVED.
- HIVED is B Corporation certified.
- HIVED is #7 on The Sunday Times Tech 100.
- Read how HIVED raised $42M to transform parcel delivery with AI and all‑electric logistics network.
- Check the Impact Reports for 2024 and 2025.
Marketing Director employer: HIVED Ltd
HIVED is an exceptional employer, offering a dynamic hybrid working environment in London that fosters innovation and collaboration among a diverse team. With a strong focus on employee growth, we provide ample learning opportunities, competitive benefits including 25 days of holiday, and a commitment to sustainability that resonates with our mission. Join us to be part of a fast-growing startup that values creativity, tenacity, and resourcefulness while making a meaningful impact in the logistics industry.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant online groups, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your achievements and projects. This is your chance to showcase what you can bring to the table, especially in a creative role like Marketing Director. Make it visually appealing and easy to navigate.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their values, mission, and recent news. Tailor your answers to reflect how you align with their goals, especially around sustainability and innovation. This will show them you’re genuinely interested and ready to contribute.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team at HIVED. Keep an eye on our careers page for the latest opportunities and updates!
We think you need these skills to ace Marketing Director
Some tips for your application 🫡
Show Your Passion for Sustainability:When you're writing your application, let your enthusiasm for sustainable practices shine through. We want to see how your values align with ours at HIVED, so share any relevant experiences or projects that highlight your commitment to the environment.
Tailor Your Application:Make sure to customise your CV and cover letter for the Marketing Director role. Highlight your experience in scaling marketing efforts and how you've driven measurable results in previous positions. We love seeing specific examples that demonstrate your impact!
Be Authentic and Personable:We’re a tight-knit team, so don’t be afraid to let your personality come through in your application. Share your story, your journey, and what makes you unique. We appreciate authenticity and want to know the real you!
Apply Through Our Website:For the best chance of getting noticed, make sure to apply directly through our website. This helps us keep track of applications and ensures you’re considered for the role. Plus, it shows you’re serious about joining our mission!
How to prepare for a job interview at HIVED Ltd
✨Know Your Stuff
Before the interview, dive deep into HIVED's mission and values. Understand their focus on sustainability and how they aim to disrupt the parcel delivery industry. Be ready to discuss how your experience aligns with their goals and how you can contribute to their growth.
✨Showcase Your Creativity
As a Marketing Director, creativity is key! Prepare examples of innovative marketing strategies you've implemented in the past. Think about how you can apply similar tactics at HIVED to enhance brand positioning and demand generation.
✨Be Data-Driven
HIVED values a data-driven approach. Come prepared to discuss how you've used analytics to inform marketing decisions and measure success. Highlight specific metrics you've tracked and how they influenced your strategies.
✨Engage with Questions
Interviews are a two-way street! Prepare thoughtful questions that show your interest in HIVED's future and your role in it. Ask about their current marketing challenges or how they envision scaling their brand presence in the market.
