At a Glance
- Tasks: Lead web analytics strategies and optimize client websites using data-driven insights.
- Company: Join a rapidly growing team collaborating with top platforms like Google and Adobe.
- Benefits: Enjoy a dynamic work environment with opportunities for mentorship and professional growth.
- Why this job: Make a real impact on clients' success while developing your leadership skills in a supportive culture.
- Qualifications: Experience with A/B testing, web analytics, and strong communication skills are essential.
- Other info: This is a senior role with potential for direct management and coaching responsibilities.
The predicted salary is between 43200 - 72000 £ per year.
Our web analytics team is a rapidly expanding part of our business. We partner closely with both Google, Adobe, Optimizely, and VWO within the website testing and personalisation field. You will play a key role in driving the strategy that underpins our clients’ optimisation programmes and will combine web analytics, data science, user research, UX, competitor analysis, and consumer psychology to develop data-led approaches that help our clients make their websites more successful. We use A/B and multi-variant testing to understand the impact of our recommendations, and you will work collaboratively with internal and external teams to ensure the learnings identified more widely benefit the client. As this is a senior role, you will drive thought-leadership within the team and help to develop internal processes and more junior colleagues. The latter of these may be in a direct line management capacity and/or through coaching members of the client teams you lead. Key Responsibilities and Duties: Working within the development and project team to provide technical development skills for Adobe Campaign, Salesforce, and other CRM platforms. Support CRM implementations, provide post-implementation guidance, and ongoing support to clients. Implement designs and configurations within CRM platforms. Contribute to best practice to manage performance and scalability. Diagnose and solve technical problems related to CRM platform use. Ensure the quality of work being produced is of the highest standard. Estimate and ensure the accuracy of development estimates. Work with client stakeholders to understand campaign marketing requirements and translate them into Adobe Campaign technical solutions. Architect, configure, administer, and operate CRM systems. Work with client stakeholders to understand requirements and translate them into technical solutions. Qualifications/Requirements: Previous experience with A/B testing programs (and any associated software such as Target, Optimize, Optimizely, VWO, etc.). Previous experience with Web Analytics (Google / Adobe Analytics). Good communication skills and the ability to manage multiple client stakeholders of varying seniority and technical knowledge are crucial. An understanding of various methods for visualising analysis and presenting data in a way that can be easily consumed by less technical staff. Ability to turn insight into actionable recommendations for your client. Ability to manage multiple projects, prioritize responsibilities, and organise resourcing. Ability to work efficiently in a fast-paced environment. High level of accuracy and attention to detail. Web development skills are a plus (HTML, CSS, JavaScript/jQuery), particularly in the context of A/B testing. Previous team member mentoring/management experience. Strategic thinking. #J-18808-Ljbffr
CRO Manager employer: Hive3
Contact Detail:
Hive3 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRO Manager
✨Tip Number 1
Familiarize yourself with the specific tools mentioned in the job description, like Adobe Campaign and Google Analytics. Having hands-on experience or certifications in these platforms can set you apart from other candidates.
✨Tip Number 2
Showcase your experience with A/B testing and web analytics in your discussions. Be prepared to share specific examples of how your insights led to actionable recommendations that improved client outcomes.
✨Tip Number 3
Highlight your ability to manage multiple projects and stakeholders effectively. Prepare to discuss strategies you've used in the past to prioritize tasks and communicate with clients of varying technical knowledge.
✨Tip Number 4
Demonstrate your strategic thinking skills by discussing how you've contributed to thought leadership in previous roles. Share any initiatives you've led or participated in that helped shape best practices within your team.
We think you need these skills to ace CRO Manager
Some tips for your application 🫡
Understand the Role: Make sure you fully understand the responsibilities and qualifications required for the CRO Manager position. Tailor your application to highlight relevant experiences, especially in A/B testing and web analytics.
Highlight Relevant Experience: In your CV and cover letter, emphasize your previous experience with A/B testing programs and web analytics tools like Google Analytics and Adobe Analytics. Provide specific examples of how you've used these tools to drive results.
Showcase Communication Skills: Since good communication skills are crucial for this role, include examples in your application that demonstrate your ability to manage multiple stakeholders and present complex data in an understandable way.
Demonstrate Leadership Abilities: If you have experience mentoring or managing team members, make sure to mention it. Highlight any instances where you've driven thought leadership or contributed to internal processes, as this is a key aspect of the role.
How to prepare for a job interview at Hive3
✨Showcase Your A/B Testing Experience
Be prepared to discuss your previous experience with A/B testing programs and the specific tools you've used, such as Optimizely or VWO. Highlight successful projects where your recommendations led to measurable improvements.
✨Demonstrate Your Analytical Skills
Since this role involves web analytics, be ready to explain how you have utilized Google Analytics or Adobe Analytics in past roles. Discuss how you turned data insights into actionable strategies for clients.
✨Communicate Effectively
Good communication skills are crucial for this position. Practice explaining complex technical concepts in simple terms, as you will need to interact with stakeholders of varying technical knowledge.
✨Prepare for Technical Questions
Expect questions related to CRM platforms like Adobe Campaign and Salesforce. Brush up on your technical knowledge and be ready to discuss how you would approach common challenges in these systems.