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- Tasks: Drive sales and build relationships with customers in the On Trade channel.
- Company: World's leading premium drinks company with over 200 brands.
- Benefits: Own your territory, develop commercial skills, and enjoy flexible working.
- Why this job: Join a dynamic team and make an impact with iconic brands.
- Qualifications: Sales or customer-facing experience and strong communication skills.
- Other info: Inclusive culture celebrating diversity and personal growth.
The predicted salary is between 28800 - 43200 £ per year.
With over 200 brands sold in nearly 180 countries, we are the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you will test new ideas, learn and grow, and unlock a brighter, more exciting future.
Our Sales team loves forming relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year. We are operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you will make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential.
The Business Development Executive (BDE) is Diageo's frontline representative in the On Trade channel. The role focuses on growing and maintaining distribution of Diageo's market-leading portfolio through strong sales execution and in-venue activation. By building trusted relationships with licensees and managers, the BDE drives sustainable growth across their territory.
Role Responsibilities:- Win new listings and grow sales in key independent On Trade outlets
- Manage a territory to deliver clear sales and visit targets
- Build strong, long-term relationships with licensees and venue managers
- Bring Diageo brands to life through menus, POS and tailored in-venue activity
- Train and engage bar teams to deliver great brand experiences and quality serves
- Ensure the right products are available in outlets through effective visit and stock planning
What’s in it for you? You will own your territory end to end, work with world-class brands, and build strong commercial skills through hands-on sales experience, clear targets and ongoing development with support from experienced leaders.
Experience / Skills Required:- Experience in sales, hospitality, brand activation or a customer-facing role
- A commercial mindset and motivation to deliver against targets
- Strong relationship-building and communication skills
- The ability to manage your time effectively and prioritise across a territory
- A genuine interest in brands and how consumers experience them
- A full, valid driving licence and the ability to travel across the territory
Flexible Working Statement: Flexibility is key to our success. Talk to us about what flexibility means to you, so that you are supported to own your wellbeing and balance your priorities from day one.
Diversity statement: Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you will be welcomed and celebrated for who you are just by being you.
Feel inspired? Then this may be the opportunity for you. If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
Business Development Executive employer: Hispanic Alliance for Career Enhancement
Contact Detail:
Hispanic Alliance for Career Enhancement Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up local bars to chat with managers. Building relationships is key to landing that Business Development Executive role.
✨Tip Number 2
Show your passion for the brands! When you get the chance to meet potential employers, talk about your favourite drinks and how you’d bring them to life. Your enthusiasm can set you apart from other candidates.
✨Tip Number 3
Prepare for those interviews! Research the company and its brands thoroughly. Be ready to discuss how you can help grow their market presence and what innovative ideas you have for engaging customers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and take the initiative to reach out directly.
We think you need these skills to ace Business Development Executive
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your passion for the drinks industry shine through! We want to see your enthusiasm for building brands and connecting with customers. Make it personal and relatable!
Tailor Your Experience: Make sure to highlight any relevant experience you have in sales, hospitality, or brand activation. We love seeing how your background aligns with our needs, so don’t be shy about showcasing your skills!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and motivations are easy to spot. A well-structured application goes a long way!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the info you need about the role and our company there!
How to prepare for a job interview at Hispanic Alliance for Career Enhancement
✨Know Your Brands
Before the interview, dive deep into Diageo's portfolio. Familiarise yourself with their key brands and any recent campaigns. This shows your genuine interest and helps you connect your passion for brands with the role.
✨Showcase Your Sales Skills
Prepare specific examples from your past experiences where you've successfully driven sales or built strong customer relationships. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Demonstrate Curiosity and Passion
During the interview, express your curiosity about the industry and the company. Ask insightful questions about their market strategies and how they engage with consumers. This will show that you're not just looking for a job, but are genuinely interested in contributing to their success.
✨Be Ready to Discuss Territory Management
Since the role involves managing a territory, be prepared to discuss how you would approach this. Talk about your time management skills and how you prioritise tasks to meet sales targets. This will demonstrate your ability to handle the responsibilities of the Business Development Executive role.
