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- Tasks: Manage and optimise Paid Media campaigns across various platforms to drive business growth.
- Company: Join East Anglia’s largest home department store with a vibrant marketing team.
- Benefits: Enjoy 20 days holiday, pension scheme, monthly bonuses, and free on-site parking.
- Other info: Opportunities for professional development and a friendly, supportive workplace.
- Why this job: Make a real impact on brand awareness and online sales in a dynamic environment.
- Qualifications: Two years of Paid Media experience and a passion for digital marketing.
The predicted salary is between 30000 - 40000 £ per year.
Glasswells Ltd are looking for a proactive and analytical Digital Marketing Executive to join our in-house marketing team in this full-time, permanent position based in Bury St Edmunds. This is a fantastic opportunity to work for East Anglia’s largest home department store, helping drive measurable business outcomes, including increasing footfall to our four retail stores, boosting website traffic, online sales revenue, and overall brand awareness.
Fantastic Company Benefits Include:
- Holiday: 20 days annual leave plus bank holidays
- Pension: company scheme
- Free on-site parking
- Additional: Monthly company bonus (after qualifying period), staff training and development, company discount scheme (after qualifying period), break rooms and free refreshments, and a friendly, welcoming work environment.
About the role:
As a Digital Marketing Executive, you’ll manage day-to-day Paid Media campaigns across Google Ads, Meta, Microsoft Advertising, and LinkedIn, using data-driven insights and testing to optimise performance. You’ll work with tools like Google Ads Manager, Meta Business Manager, Google Analytics (GA4), Google Tag Manager, and Excel/Sheets to monitor campaigns, extract insights, and improve efficiency. This role is perfect for someone curious, commercially minded, and analytical, who enjoys problem-solving and optimising campaigns. This is a full-time, on-site role (37.5 hours/week, 9:00am – 5:30pm).
Key Responsibilities:
- Maintain and optimise Paid Media campaigns across Google Ads (Search, Display, Performance Max, Video), Meta, Microsoft Advertising, and LinkedIn
- Analyse campaign performance, extract insights, and implement improvements
- Support business objectives including retail store footfall, in-store sales, lead generation, website traffic, online sales, and brand awareness
- Work with reporting and visualisation tools, such as Looker Studio, to monitor and present campaign outcomes
- Collaborate with the wider marketing team to ensure campaigns align with overall business goals
- Test and implement targeting methods, bidding strategies, and campaign structures to maximise ROI
About you:
You will have at least two years of hands-on Paid Media experience, ideally gained in an agency environment, with a proven record of managing Google Ads and Meta Ads campaigns. You understand core marketing principles, online advertising concepts, targeting methods, and bidding strategies. A Google Ads certification or higher education in a marketing-related field is preferred. Additional experience with graphic design tools such as Photoshop, Illustrator, or InDesign, video editing with Premiere Pro or After Effects, SEO/GEO, or CRM systems such as HubSpot would be advantageous but is not essential.
About Glasswells Ltd:
Glasswells Ltd is East Anglia’s largest home department store, with locations in Bury St Edmunds, Ipswich, Haverhill, and Saffron Walden. They are dedicated to providing high-quality home furnishings and flooring products. You will join a supportive, dynamic team in a role that offers opportunities for development, progression, and rewarding incentives.
If you have the relevant skills and experience for the Digital Marketing Executive role and would like to be considered, please apply by submitting an up-to-date CV with a covering letter or supporting statement explaining why you are a good fit for the role. No recruitment agencies, please.
Digital Marketing Executive in Ipswich employer: Hiring Wizard Limited
Contact Detail:
Hiring Wizard Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive in Ipswich
✨Tip Number 1
Get to know the company inside out! Research Glasswells Ltd, their products, and their marketing strategies. This will help you tailor your conversations and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common questions related to digital marketing. Think about how you can showcase your analytical skills and experience with tools like Google Ads and Meta Business Manager.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Glasswells team and ready to make an impact.
We think you need these skills to ace Digital Marketing Executive in Ipswich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with Paid Media campaigns and any relevant tools you've used, like Google Ads or Meta Business Manager. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for the role. Share specific examples of your achievements in digital marketing and how they relate to our goals at Glasswells Ltd. We love a good story!
Show Off Your Analytical Skills: Since this role is all about data-driven insights, make sure to showcase your analytical skills in your application. Mention any tools you’ve used to analyse campaign performance and how you’ve implemented improvements based on your findings. We’re all about optimising performance!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen and ready to join our fantastic team at Glasswells Ltd!
How to prepare for a job interview at Hiring Wizard Limited
✨Know Your Tools
Familiarise yourself with the tools mentioned in the job description, like Google Ads Manager and Google Analytics. Be ready to discuss how you've used these platforms in your previous roles and any specific campaigns you've managed.
✨Showcase Your Analytical Skills
Prepare examples of how you've analysed campaign performance in the past. Bring data-driven insights to the table and be ready to explain how you implemented changes based on your findings to optimise results.
✨Understand the Business Goals
Research Glasswells Ltd and understand their business objectives. Think about how your role as a Digital Marketing Executive can directly impact footfall, online sales, and brand awareness, and be prepared to share your ideas during the interview.
✨Be Ready to Collaborate
Since the role involves working with a wider marketing team, think of examples where you've successfully collaborated with others. Highlight your communication skills and how you ensure that campaigns align with overall business goals.